Today, Genworth Financial, Inc. (NYSE: GNW), a leader in long term care issues for 35 years, announced a brand new caregiving support service, available to AARP members and designed to meet the needs of AARP’s millions of members nationwide. AARP® Caregiving Help and Advice from Genworth breaks new ground by becoming the first national service endorsed by AARP to integrate care assessment, care planning and provider matching.
To view Multmedia News Release, go to http://www.multivu.com/mnr/54343-genworth-aarp-members-caregiving-service-help-and-advice
Even with some extra time, the tax deadline is fast approaching. Thanks to a holiday in the District of Columbia, all taxpayers have until April 17 to get Form 1040 into the IRS.
For people who find taxes a little too taxing, the Internal Revenue Service (IRS) has a program that can help. It’s called Free File. You can use free software to do your taxes and e-file for free. Get started at IRS.gov/freefile.
Free File is a partnership between the IRS and leading tax software providers who make their brand-name products available for free. The software does the hard work − doing the math and helping you find the tax breaks you’re due.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55243-irs-free-file
The swell of the wave you’ve been waiting for just before it breaks. The thrill of exploring uncharted territory. The energy of whipping wind catching your sail. Nautica Aqua Rush embodies the spirit of nautical adventure—the anticipation, exhilaration and triumph that comes with taking to the high seas and going full speed ahead.
Nautica’s latest fragrance for him, Aqua Rush, captures the nautical heritage of the iconic brand, immersing the wearer in the exhilarating experience of braving the waves. Bold, masculine and powerful, the fragrance evokes the steadfast character of the classic seafarer. At once spicy and fresh, crisp and woody, Aqua Rush epitomizes what it means to be a man without limits.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53875-coty-nautica-aqua-rush-fragrance
The National Bone Health Alliance (NBHA), a public-private partnership with 42 member organizations, is urging a simple solution to a big problem: if it’s 50+ fracture, request a test. This is the call-to-action for the NBHA’s new public and healthcare professional education campaign – 2Million2Many (www.2Million2Many.org).
The campaign reflects the two million bone breaks that occur in the U.S. each year that are caused by osteoporosis and urges the public and healthcare professionals alike to take action and request a test for osteoporosis when someone age 50 or older breaks a bone. Despite the fact that 50 percent of osteoporosis-related repeat fractures can be prevented with existing treatments, only two in 10 initial bone breaks get a follow-up test or treatment for osteoporosis.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56192-national-bone-health-alliance-nbha-prevent-osteoporosis-2million2many
Red Hawk Elementary’s Red Hawk Movement, Erie, Colo. – Movement and exercise are more than activities at Red Hawk Elementary, they are foundational elements of the school culture. As a new public school in the St. Vrain Valley School District located outside of Denver, Red Hawk built physical activity into the plan from day one. Using a rotating daily “movement calendar,” students gain 40 minutes of moderate to vigorous physical activity on a daily basis, in addition to scheduled PE class and recess. These structured routines are taught by the professional PE staff outdoors or in the gym, and can be repeated in the classroom with student leaders taking charge. Strategically placed 20-minute blocks occur once in the morning to increase energy and attentiveness at the start of the day, and once in the afternoon immediately before math and science, the most challenging academic subjects. Favorite activities include the ‘Red Hawk Walk,’ in which students power-walk along designated routes throughout the building, as well as in-class cardio and dance breaks. Each Friday the week ends with “All-School Movement,” when all 460 students, faculty and staff head outside to participate in a coordinated fitness routine set to popular music.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56327-childobesity180-physical-activity-contest-100-mile-club-red-hawk-movement
Transcript:
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ur car to a shop, you have them diagnose it, you have them provide you with an estimate. Now, based on your limited understanding of the situation, you can accept their diagnosis and their estimate, or you can leave, not knowing how bad the problem REALLY is or what to do next.
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We also know how the service works from the inside and we can often provide you with options that you may not know that you have.
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Check out our website. There's tons of information on how to use our service and how it works. It's a low price and it's a wonderful experience to have, very new for some people, a feeling of good about their car, good about their mechanic, and good about what they just paid to get their repair done.
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Today, Del Monte Foods — a 100+ year old iconic brand — breaks their largest master brand campaign in 10 years to reestablish the role of canned fruits, vegetables and tomatoes in contributing to a healthy lifestyle.
The
CertainTeed Ceilings is bending the rules of ceiling design with the introduction of Gyptone® BIG™ Curve, the industry’s only perforated acoustical gypsum panel that can achieve highly curved ceilings without the cost and time associated with custom fabrication. It seamlessly integrates with the company’s other revolutionary Gyptone products to create dynamic, sweeping interior surfaces without any breaks or grid.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/66028-certainteed-ceilings-gyptone-big-curve-panels-perforated-acoustical-gypsum
The Partnership for Drug-Free Kids, a national nonprofit dedicated to reducing substance abuse among adolescents, today launched a new multimedia campaign for teens that illustrates some of the pressures they face, including peer pressure to drink and use drugs, issues with body image and bullying, among others. The “Who Controls You” campaign breaks this month and was created pro-bono by advertising agency, Hill Holliday and award-winning, social media influencer, Maris Jones, as part of the Partnership’s Above the Influence (ATI) teen program.
“We are incredibly proud of this work. We struck gold when Hill Holliday collaborated with Adolescent Media and Maris Jones to bring this campaign to life,” said Chief Marketing Officer for the Partnership for Drug-Free Kids, Kristi Rowe. “Partnering with a young, talented social media influencer like Maris lent such a unique and authentic voice to this effort. Combining the extraordinary insight and passion of the Hill Holliday team with Maris’ distinct artistry brought an unexpected style to the campaign that makes this creative truly break through.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7103751-drug-free-partnership-who-controls-you/
“Small Business Big Game" Ad Winner
Ad spending for commercials during Super Bowl 50, set to broadcast on CBS on Feb. 7, will total a record $377 million, according to Advertising Age Datacenter’s estimates. That’s more than the combined spend on all Super Bowl ads in the 1960s, '70s and '80s with a total of $299 million.
For all those interested in the pop culture phenomenon sure to unfold during Super Bowl’s commercial breaks, Advertising Age has launched its Super Bowl 50 Special Report. The hub, which will be updated daily before and several days after the game, is chock-full of news, trends, data and videos about the evolution of Super Bowl commercials over the last 50 years. It also includes a chart that lists every advertiser appearing during commercial breaks.
To view the multimedia release go to:
http://www.multivu.com/players/English/7737551-advertising-age-super-bowl-ad-trends/
VR (virtual reality) equipment and platform developer Dlodlo hosted a press conference on August 8 at the New York Marriott Marquis, launching its first consumer VR product Glass V1.
The first wearable VR headset in the world to feature a real glass form design, Glass V1 can link with PC devices or the integrated terminal on Dlodlo’s self-developed external interface, D1. This solution breaks down the technology barrier of VR equipment’s high requirement for PC hardware and takes an important step in introducing VR equipment to the public.
To view the multimedia release go to:
http://www.multivu.com/players/English/7895951-dlodlo-vr-glass-launch/
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