Homewood Suites by Hilton, the international brand of the all-suite, home-like hotels, today launched an integrated brand awareness campaign starring the brand’s beloved “Lewis the Duck” mascot and its suites with full kitchens. The campaign includes TV, print, and online ads, as well as a Duckmentary chronicling Lewis’ TV ad shoot, which will serve as the centerpiece for a corresponding social media and public relations campaign.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/homewood-suites/48873
Meredith Corporation (NYSE:MDP; www.meredith.com), the leading media and marketing company serving American women, today announced the tablet launch of three of its most popular brands – Better Homes and Gardens, Parents and Fitness – on the iPad. All three monthly editions bring additional layers of content and interactivity to consumers, and are created by the highly respected editorial and creative teams behind the brands’ print issues.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/meredith/49074/
MAKE UP FOR EVER, the Paris based professional make up brand coveted by top industry artists, is launching its first ever print and online make up campaign that has not been digitally retouched (the ads have been certified by a notary public). The ad depicts a beautiful woman snapping a photo of herself, highlighting the brand’s HD Invisible Cover Foundation which provides a photo ready finish after every application. HD Invisible Cover Foundation was created to be used in front of unforgiving high definition video cameras and provides results so flawless that the need for retouching has been eliminated. The campaign launches online March 16th, and will appear this spring in issues of select national magazines.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/makeupforever/49022/
OneTouch®, a leading brand of blood glucose monitoring systems for people with diabetes, has introduced Life First™, a new North American campaign featuring music legend B.B. King and Crystal Bowersox, one of music’s most talented new artists. The ads debut on national and regional television today and will be followed by online and print ads over the next several months. The introduction of the campaign is particularly timely, since March 22 marks National Diabetes Alert Day in the U.S.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/onetouch/48943/
2010 was a very good year for Lexmark, highlighted by revenue, earnings and cash generation growth, record laser performance, product line expansions, managed print services growth and the acquisition of Perceptive Software, which has strengthened Lexmark’s expanding software business. Ninety percent of the top global retailers¹, 70 percent of the top global banks1, and 36 percent of the Fortune 50 are Lexmark customers.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lexmark/48226/
Michelle Smith, renowned designer of the women’s fashion and accessories label, Milly, brings her sparkling and sophisticated style to Clinique’s newest spring collection – Pretty in Prints. Michelle has teamed up with Clinique to create a limited-edition makeup palette of essential eye, cheek and lip colours for Spring 2011. Exclusive to Clinique, the collection mixes rich browns with sweet pinks and is packaged in a sleek silver compact, adorned with a one-of-a-kind Milly print. The limited-edition Pretty in Prints compact is enclosed in a pouch designed by Michelle to showcase her signature Milly aesthetic.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/clinique/48614/
This Black History Month, the United States Marine Corps (USMC) is launching a new multimedia campaign entitled “Where I’m From,” showcasing communities that Marines proudly call home. The campaign asks Marines to share why they choose to defend the nation and what about their hometowns they find most inspiring. The “Where I’m From” creative includes television, print, online display and mobile and will be featured nationwide during the month of February.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/marines/48423/
Epson America, Inc., a leading provider of superior performing printing solutions, today introduced the Epson WorkForce® 840 all-in-one and the Epson WorkForce 60 printer, the World’s fastest automatic double-sided printing1 solutions for high print volume small offices and micro businesses*.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/epson/47865/
Today, Truvia™ natural sweetener, the great–tasting, zero-calorie sweetener made with rebiana, the best-tasting part of the stevia leaf, unveiled a new multi-million dollar print, television, digital and social media advertising campaign. As the leading natural zero-calorie sweetener and the third largest brand in the U.S. sugar substitute category, Truvia™ natural sweetener introduces the new “Sweetness Stories” campaign that builds on the success of the introduction that launched Truvia™ sweetener.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/truvia/46499/
In honor of Hispanic Heritage Month, the United States Marine Corps (USMC) is launching a new multimedia campaign entitled “Family Values.” This unique campaign celebrates the strong positive ideals shared by Hispanic Americans and the Marine Corps by featuring the personal testimonials of Latino men and women currently serving. “Family Values” will run nationally online from September 15 through October 15 and will also feature print and radio PSA creative extensions.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/marines/46141/
Yakult U.S.A. Inc. unveils its new "Love Your Insides." campaign for its signature probiotic drink, Yakult, which sells in major retailers primarily on the West Coast. It will kick off this week in 29 major designated marketing areas with a TV spot called "True Love" and will air in both English and Spanish. Both versions of the commercials are formatted as 30 and 15 second spots and will be supported by a mix of radio (Hispanic only), online, print collateral and redesign of yakultusa.com website. The campaign, which is the brainchild of El Segundo, CA-based Siltanen & Partners Agency (S&P), will introduce consumers to a lovable new brand icon in the form of a cuddly digestive system.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/yakult/45773/
The Annenberg Space for Photography is pleased to announce programming coinciding with “THE YEAR” -an exhibit featuring winning photos from the 67th annual Pictures of the Year International competition. For the second consecutive year, the Photography Space will play host to the prestigious photojournalism competition, exhibiting stirring images from around the world in both print and digital galleries. The Photography Space will also offer two digital feature presentations, weekly IRIS Nights lecture series and a slideshow night presenting special photography related to the themes in the exhibit.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/annenbergfoundation/44051/
