The Department of Veterans Affairs will commemorate this year’s National VA Research Week from April 23 to 27. The theme, “Caring for Veterans Through Discovery & Collaboration,” will celebrate the contributions of Veterans who participate in VA research studies, as well as the accomplishments of VA investigators and their collaborators.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52324-2012-va-national-research-week-improving-veterans-lives
The Department of Veterans Affairs will recognize 2012 National VA Research Week April 23 – 27. This year’s theme, “Caring for Veterans Through Discovery & Collaboration,” will mark a week that celebrates the contributions of Veterans who make research possible by participating in VA research studies as well as VA investigators and collaborators.
John P. Holdren, PhD, Director of the White House Office of Science and Technology Policy and Assistant to the President, will be a featured speaker at VA’s Research Week Forum April 26. The Forum, to be held at VA Central Office in Washington D.C., is part of the Department’s annual Research Week celebration. Dr. Joel Kupersmith, Chief Research and Development Officer, will provide opening remarks and serve as Forum moderator.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52323-deka-arm-veterans-2012-va-national-research-week
U.S. Transportation Secretary Ray LaHood today announced the launch of new public service announcements (PSAs) to raise awareness about the importance of choosing the right child safety seat and making sure it is installed properly. The ads, released in partnership with the Ad Council, promote car seat safety among parents of children up to age 12. Data from the Department of Transportation’s National Highway Traffic Safety Administration (NHTSA) show an estimated 8,959 lives were saved by child restraint systems from 1975 to 2008.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55319-nhtsa-launches-new-psas-about-car-seat-recommendations-for-children
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New York City looks a little greener these days thanks in part to biodiesel. This renewable, soy-based fuel powers Big Apple vehicles, furnaces and generators year-round and can be found throughout the city from Central Park to John F. Kennedy Airport.
The New York Parks Department uses a B20 blend of biodiesel when fueling diesel vehicles and generators, as well as replacing the oil heat for warming their buildings. The department has used strictly B20 in these applications for nearly two and a half years.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53949-united-soybean-board-soy-oil-bioheat-biodiesel-fuel-power-in-nyc
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The Coalition to End Childhood Lead Poisoning, U.S. Environmental Protection Agency (EPA), and U.S. Department of Housing and Urban Development (HUD) are joining the Ad Council today to unveil a new series of national public service advertisements (PSAs) to raise awareness about childhood lead poisoning. The PSAs are being distributed today to kick off National Lead Poisoning Prevention Week (NLPPW). Additionally, the campaign’s social media presence through Facebook and Twitter will reinforce to parents, caregivers and pregnant women that if their home was built before 1978, they should have their child tested for lead poisoning.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52687-ad-council-lead-poisoning-prevention-week-english-psa
Today, a new study from P&G Beauty & Grooming and lead investigator Nancy Etcoff, PhD., Assistant Clinical Professor at Harvard University and Associate Researcher at Massachusetts General Hospital Department of Psychiatry, confirms for the first time that using color cosmetics does, in fact, significantly alter how women are perceived by others, at first glance and over time. Results of the study, published on October 3, 2011 in PLoS ONE, show that makeup application specifically impacts judgments of attractiveness and character when viewed rapidly or for unlimited amounts of time.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52087-p-g-harvard-study-reveals-cosmetics-alter-instinctual-perception
On Sunday, September 25, Kohl’s Department Stores presented the 13th Annual Susan G. Komen Southeast Wisconsin Race for the Cure. Kohl’s once again had the largest team for this year’s race and fielded the largest team in the history of the Susan G. Komen Southeast Wisconsin Race for the Cure, with more than 5,000 team members – more than double the size of last year’s team.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51399-kohls-susan-g-komen-southeast-wisconsin-race-for-the-cure-2011
The Ad Council, in partnership with the U.S. Department of the Treasury and the U.S. Department of Housing and Urban Development (HUD), have joined together to launch a new phase of their Foreclosure Prevention Assistance Public Service Advertising (PSA) Campaign. The campaign aims to increase awareness of the Making Home Affordable® Program’s free resources and assistance for homeowners who are struggling with their mortgage payments.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51783-ad-council-making-home-affordable-english-psa
The American Le Mans Series reports it reduced its petroleum usage by nearly 50 percent in its most recent race.
Series president Scott Atherton delivered the message today to journalists and government officials in Washington at the National Press Club. “Ten days ago at Road America, renewable fuel use by our race cars reduced petroleum consumption by 48 percent compared to traditional all-petroleum racing fuel,” Atherton said. “According to the Department of Energy, if such a result was translated to the U.S. vehicle fleet, the nation could decrease imported oil dependency by half, saving $175 billion every year inside our economy.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/51926-american-le-mans-series-tequila-patron-reducing-petroleum-usage
U.S. Department of Energy (DOE) and the Ad Council today launched a national consumer education campaign to help consumers save money on utility bills. Created pro bono by Texas-based advertising agency GSD&M, the public service advertisements (PSAs) aim to help consumers save money on their energy bills by doing things such as sealing leaks in their homes and using energy efficient products.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50779-ad-council-energy-efficiency
