In response to the drought and famine in the Horn of Africa, the U.S. Agency for International Development (USAID), is joining the Ad Council to launch a national public awareness campaign. The campaign encourages Americans to spread awareness of the crisis, support the humanitarian organizations conducting the relief operations, and learn more about the solutions through President Obama’s Feed the Future initiative. The campaign is titled FWD, or famine, war and drought, which is an acronym for the three crises affecting the Horn. USAID Administrator Dr. Rajiv Shah is unveiling the campaign at the White House this afternoon during a live-streamed roundtable discussion.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52861-ad-council-usaid-horn-of-africa-fwd-famine-war-drought-relief-psa
LG Mobile today announced that 16 year-old Austin Wierschke from Rhinelander, WI is the winner of the fifth-annual LG U.S. National Texting Championship. LG originated the first-ever nationwide texting competition in 2007 and has returned each year with additional prizes and challenges. After out-texting the best in the U.S. with his ultimate speed and dexterity, Austin was presented with a check for $50,000 by actress and avid texter, Ashley Tisdale (High School Musical, Hellcats) and was named the 2011 LG U.S. National Texting Champion.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52503-lg-u-s-national-texting-championship
The Coalition to End Childhood Lead Poisoning, U.S. Environmental Protection Agency (EPA), and U.S. Department of Housing and Urban Development (HUD) are joining the Ad Council today to unveil a new series of national public service advertisements (PSAs) to raise awareness about childhood lead poisoning. The PSAs are being distributed today to kick off National Lead Poisoning Prevention Week (NLPPW). Additionally, the campaign’s social media presence through Facebook and Twitter will reinforce to parents, caregivers and pregnant women that if their home was built before 1978, they should have their child tested for lead poisoning.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52687-ad-council-lead-poisoning-prevention-week-english-psa
24-hour preschool television channel Sprout will debut the new, animated preschool series Poppy Cat on Monday, November 7 at 7:00 p.m. ET, during the season premiere of Sprout’s signature, original bedtime block, The Good Night Show. Airing exclusively on Sprout in the U.S., Poppy Cat is produced by Coolabi Productions.
To view Multimedia News Release, go to http://www.prnewswire.com/mnr/sprout/48462/
McGraw-Hill Construction, part of The McGraw-Hill Companies (NYSE: MHP), today released its 2012 Dodge Construction Outlook, a mainstay in construction industry forecasting and business planning, which predicts that overall U.S. construction starts for next year will remain essentially flat. The level of construction starts in 2012 is expected to be $412 billion, following the 4% decline to $410 billion predicted for 2011.
To watch a video about the forecast featuring Robert Murray, McGraw-Hill Construction’s Vice President of Economic Affairs, visit http://www.youtube.com/user/McGrawHillConstructn.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52705-mcgraw-hill-construction-2012-dodge-outlook-report
Approximately 7,000 high school students drop out every school day – that’s one every 26 seconds. In an effort to raise awareness about the dropout crisis and inspire individuals to “Boost” (support) students in their communities, the U.S. Army and the Ad Council are unveiling a new series of public service advertisements (PSAs), created pro bono by advertising agency Publicis New York.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52064-ad-council-boostup-high-school-dropout-prevention-campaign
The Yankee Candle Company, Inc., the leading designer, manufacturer, wholesaler and retailer of premium scented candles, announced today its new fragrances for holiday 2011. Shoppers embrace the holiday spirit each year by burning the traditional winter classic fragrances: Balsam & Cedar, Christmas Cookie™ and Sparking Cinnamon™. This holiday season Yankee Candle offers three new ways to celebrate the season with: Cherries on Snow™, Mountain Berry™ and Christmas Rose™. They are available for purchase immediately at Yankee Candle retail stores, specialty retailers and gift shops across the U.S. and via www.yankeecandle.com.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52095-yankee-candle-launches-three-new-holiday-fragrances
The Arthritis Foundation is joining a global effort on Oct. 12, World Arthritis Day, to increase awareness of the many forms of arthritis and to call on individuals and policymakers to take action to reduce the burden of arthritis around the world.
Arthritis affects several hundred million people worldwide. In the United States, it’s the nation’s leading cause of disability, affecting one in five adults (50 million). The disease exacts a hefty financial toll, costing the U.S. economy $128 billion annually. As the staggering prevalence of arthritis continues to rise, the Arthritis Foundation is calling on the nation and individuals to “Move to Improve” to reduce the severe health and economic effects of this disease.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52066-ad-council-world-arthritis-day-move-to-improve-october-12
In their ongoing effort to keep young children safe, the Window Covering Safety Council and the U.S. Consumer Product Safety Commission have teamed up to remind parents and caregivers that October is National Window Covering Safety Month. This campaign focuses on raising awareness of the potential strangulation hazards that window cords can pose to young children and toddlers. Parents and caregivers are urged to use only cordless window coverings in homes with young children.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52086-october-national-window-covering-safety-month-cords-hazard-children
Marvell (NASDAQ: MRVL), a worldwide leader in integrated silicon solutions, and Weili Dai, the company’s co-founder, are honored to have joined U.S. Secretary of State Hillary Rodham Clinton, U.S. Ambassador-at-Large for the Global Women’s Issues Melanne Verveer and leaders from across the Asia-Pacific region at last week’s Asia-Pacific Economic Cooperation (APEC) Women and the Economy Summit (WES) and are proud to pledge their commitment to the resulting San Francisco Declaration.
To view Multimedia News Release, go to http://www.multivu.com/mnr/45495-marvell-co-founder-weili-dai-inspired-by-success-of-apec-wes
24-hour preschool television channel Sprout will premiere the Pajanimals, a new, full-length series co-produced by Sprout, The Jim Henson Company, and Northern Ireland’s Sixteen South Television, on Monday, October 10 at 8:00 p.m. ET. Airing exclusively on Sprout in the U.S., Pajanimals was designed to help parents and caregivers with a bedtime routine for their preschoolers. Through their imaginary journeys, the Pajanimals model the skills preschoolers need to move through their days and nights successfully. Along the way, the Pajanimals discover how cozy and safe nighttime can really be when accompanied by friendship and songs.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sprout/48461/
The U.S. Chamber of Commerce’s Global Intellectual Property Center (GIPC) today released a new multimedia platform illustrating the importance of intellectual property (IP) in job creation and expanding economic growth. The Innovation Lifecycle captures more than 30 voices from America’s most innovative and creative sectors—illustrating the challenges, dedication, and skilled individuals behind the process of bringing an idea to the market. Viewers will be asked to chart their own course through The Innovation Lifecycle, with options to view informative facts, videos of various sectors and stages, join the conversation on social media channels, and engage with key stakeholders.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52335-u-s-chamber-of-commerce-launches-the-innovation-lifecycle
