UBM Tech’s online telecom publication Light Reading (www.lightreading.com) today announced it has enhanced its position as the premier online destination for the global communications industry with a completely restructured, community-driven media platform that brings the audience into the conversation through moderated discussions, blogs, and social media, giving the community equal share of voice with content experts. In addition, the stunning new design is optimized for rapid interaction and engagement among community members, combining both digital and live event content.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62973-ubm-tech-new-light-reading-online-global-communications-new-strategy
2012 1750 Pro Tiller Aluminum Fishing Boat -improved storage solutions, and enhanced fishing capabilities; built upon our rugged and big water capable all-welded hull for unmatched durability, safety, and performance.
Today, the all-new MICHELIN® Pilot® Sport A/S 3 tire hits the market in time for the summer driving season. The latest tire in the Michelin ultra-high performance portfolio uses a unique tread design and additional innovative Michelin technologies to provide very high levels of both dry and wet grip for enhanced confidence and control in a variety of weather conditions.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62285-michelin-pilot-sport-a-s-3-tire-now-available-2013
Reflecting the transformative change happening at its properties, the iconic Marriott Hotels, the signature brand of Marriott International, Inc. (NYSE:MAR), today launched a new multi-year global marketing campaign. Called “Travel Brilliantly,” it is a bold move amplifying the brand’s dedication to leading the future of travel. The dynamic campaign reflects the lifestyle of the next generation of travelers, who seamlessly blend work and play in a mobile and global world. The campaign includes TV, digital and mobile advertising, a new brand look and logo, and enhanced social media platforms. In addition, Marriott is launching a new website – www.travelbrilliantly.com –revealing innovations under development, as well as a co-creation platform to solicit user-generated ideas.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54185-marriott-hotels-new-brand-logo-and-marketing-campaign
Reed Street Productions, creators of the first-ever zombie-infested 5K obstacle race, Run for Your Lives, announced today it will double its races in 2013 – expanding to 21 locations, including nine yet-to-be-invaded cities. New this year, participants can expect to encounter increasingly challenging obstacles and an enhanced Apocalypse Party experience. Additionally, Run For Your Lives added the Kennedy Krieger Institute – an internationally recognized institution dedicated to improving the lives of individuals with disorders and injuries of the brain – as its official charitable partner for 2013.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60253-reed-street-productions-run-for-your-lives-adds-race-locations-zombie-5k
To elevate the importance of enhanced vision and kick-off its 2013 campaign – Transitions® adaptive lenses as the “Official Sponsor of Sightseeing™” – Transitions Optical, Inc. will unveil the “Feast Your Eyes Enhanced Vision Experience” at the Food Network South Beach Wine & Food Festival presented by FOOD & WINE in Miami, Fla., February 21 – 24. Festival attendees will be invited to visit the event’s only elevated structure on the beach to see what they’ve been missing – in Transitions Optical’s effort to raise awareness about the important role of vision in connecting with all of the “sights” around you and enjoying life’s everyday moments.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59697-transitions-optical-feast-your-eyes-enhanced-vision-experience
Award-winning Half Moon Cay, Holland America Line’s private Bahamian island, celebrated its 15th anniversary this Caribbean cruise season, and to commemorate the milestone the cruise line has enhanced island offerings and features.
Guests to the island will notice five new, colorful, two-story Beach Villas available for rent during each call. The luxury hideaways boast exclusive hot tubs on the second floor and provide private accommodations for guests while they relax and experience the island’s highlights. Other beach cabanas were refreshed, and the Grand Cabana received new décor and a slide from the cabana deck straight into the ocean.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55576-holland-america-line-celebrates-15-years-with-enhanced-island-offerings
Syneron Medical Ltd., the leading global aesthetic device company, announced to a group of international media its new activities and enhanced global commitment to developing the non-invasive body shaping market, one of the fastest growing segments in the global aesthetic medical device market. The press conference took place at the Academy of Medical Sciences in London, just prior to the opening of the BODY Conference and Exhibition, which took place in London on November 3-4, 2012 and for which Syneron was the main sponsor.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58631-body-shaping-by-syneron
ADP®, a leading provider of human capital management solutions, today unveiled its next-generation ADP Workforce Now® cloud-based platform for midsized organizations. The company showcased its new platform at the annual HR Technology Conference & Exposition in Chicago. This enhanced platform broadens ADP’s lineup of human capital management (HCM) services by providing midsized companies with access to more sophisticated tools to manage their workforce. As midsized companies struggle to compete in tough economic times, ADP Workforce Now enables businesses to be more strategic in how they manage their employees while reducing time spent on administrative tasks.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58119-adp-enhances-human-capital-management-platform-for-midsized-companies
KCET, the nation’s largest independent public television station serving Southern and Central California, has launched Your Turn To Care (www.yourturntocare.org), a robust website designed to serve as a resource for families, caregivers and seniors across the country who are faced with the challenge of taking care of ailing or aging loved ones or dealing with aging-related issues.
Developed by KCET as a companion to its original television series Your Turn To Care, hosted by Holly Robinson Peete, the enhanced Your Turn to Care website encourages visitors to ‘Watch, Explore and Connect’ through more than 60 original videos featuring expert advice on topics ranging from caregiving and finance to health and wellness, dementia and Alzheimer’s disease.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57354-kcet-elder-care-your-turn-to-care-website
Alcatel-Lucent (Euronext Paris and NYSE: ALU), is to enter the $4bn-a-year market for Internet core routers, with breakthrough technologies that promise enhanced capacity and connectivity, improved energy consumption and dramatically lower costs for the world’s communication networks.
To view Multimedia News Release, go http://www.multivu.com/mnr/55907-alcatel-lucent-unveils-new-core-router
Dallas-based Chafie Creative Group, LLC, announced today its revolutionary app for Fiction, Immersedition. Extraordinarily more than a regular or even enhanced eBook, the pilot Immersedition, The Survivors Series, authored by innovative transmedia storyteller Amanda Havard, has been crafted specifically to embrace the possibilities of interactivity inside a novel. In its print form, Havard’s book encapsulated specific detail to place and person, anchoring its surreal premise in a very real world, making the interactive transmedia nature of the Immersedition concept the perfect platform for her story. In its print form, The Survivors is a 283-page book, but in its app version, there are over 300 touch-points that call up over 500 frames of relevant additional content embedded in the pages of the book.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53515-chafie-creative-group-immersedition-consumer-transmedia-ebook-app-fiction
