For countless fans, Cholula®, the hot sauce with the iconic wooden cap, is far more than “just another hot sauce.” It’s an ongoing inspiration and constant companion to their personal passions. This cult-like devotion has been integral to Cholula’s rapid growth and with the help of All-Star pitcher Noah Syndergaard, the brand is thanking fans for their support by launching the “Order of Cholula,” a digital homage to its most loyal supporters and releasing a new Limited Edition flavor, Sweet Habanero.
The first person to join the Order of Cholula is Noah Syndergaard. Known for his on-field prowess and flavorful character, Noah shares his love for Cholula by headlining a recruitment-style video debuting today at www.OrderofCholula.com. The captivating short film features inspiring stories of real Cholula fans who credit the role the flavorful hot sauce plays in their lives – including Syndergaard himself. The video encourages viewers to join Noah and other flavor-seeking zealots by applying for admittance into this members-only club by sharing their Order-worthy stories of Cholula devotion.
To view the multimedia release go to:
https://www.multivu.com/players/English/8118351-order-of-cholula-noah-syndergaard-sweet-habanero/
Three Olives®, the original premium flavored vodka brand made with vodka imported from England, introduces “Find Otherness,” a new campaign celebrating those who believe a playful spirit of eccentricity makes life more exciting. “Find Otherness” launches today across video, native and social platforms with a 30-second spot and five vignettes highlighting the stories of individuals who embrace new perspectives and cast boring to the wind. The campaign will continue throughout the year with new partnerships, events and product offerings.
Three Olives collaborated with the duo behind Van Orton Design, whose signature kaleidoscopic, neon-colored aesthetic brings “Find Otherness” to life in the perspective-shifting new creative. The duo is featured in the first vignette, entitled “Find Inspiration,” and can be viewed at www.threeolives.com. The Van Orton brothers never reveal their faces in public, so the two-minute video is filmed from their perspective, singularly capturing what they see that brings inspiration to their art.
To view the multimedia release go to:
http://www.multivu.com/players/English/8073751-three-olives-vodka-find-otherness/
LG STUDIO® appliances, LG Electronics’ high-end line of built-in kitchen appliances designed with Artistic Advisor Nate Berkus, today expanded its portfolio for 2017 to include range hoods and induction cooktops along with additional refrigerator models.
The new range hoods complement the broad lineup of LG STUDIO appliances on display this week at the 2017 Kitchen and Bath Industry Show (KBIS), Jan. 10-12, in Orlando. Attendees also have the opportunity to see LG STUDIO and Berkus’ inspiration for modern kitchen design come to life in the “LG STUDIO Inspiration Kitchen” on-site at the show.
To view the multimedia release go to:
http://www.multivu.com/players/English/8014551-lg-electronics-studio-appliances-nate-berkus/
Remember that time you thought you purchased the perfect gift and found out that the recipient returned it? Let’s face it, we can all use a little gift giving inspiration when it’s time to start holiday shopping. Whether you are shopping for that special someone in your life, best friend or even coworker, finding the perfect holiday gift can be daunting.
TV Host and Consumer Trends Expert Andrew Krasny believes there has never been a better time for shoppers to spend with total power and confidence. On Tuesday, December 6th, Andrew will be available to share some of his fool-proof tips to make sure your holiday shopping is stress free.
Breast cancer now represents one in four of all cancers in women worldwide and touches lives every day. While experiences with the disease may vary, the desire to defeat breast cancer is universal. This year, in honor of a shared vision for a world without this disease, The Estée Lauder Companies’ Breast Cancer Awareness (BCA) Campaign celebrates the power of global solidarity by encouraging people around the world to “Take Action Together to Defeat Breast Cancer.” The 2016 BCA Campaign invites women, men and families to draw inspiration from one another and unite in action on BCAcampaign.com and social media, while supporting lifesaving breast cancer research.
Over the past two decades, The Estée Lauder Companies’ BCA Campaign, launched by the late Evelyn H. Lauder, co-creator of the Pink Ribbon and founder of the Breast Cancer Research Foundation® (BCRF), has been a leading voice for breast cancer awareness around the world, igniting a global movement that has helped save millions of lives and fund innovative breast cancer research. Today, The BCA Campaign is active in more than 70 countries and has raised more than $65 million to support global research, education and medical services, with more than $50 million funding 200 BCRF medical research grants worldwide over the past 22 years. These funds help accelerate critical research across wide-ranging areas such as tumor biology, heredity and ethnicity, lifestyle and prevention, treatment, survivorship and metastasis. Around the world, The BCA Campaign partners with more than 60 breast cancer organizations focused on breast cancer research, education and medical services. This year, The BCA Campaign is committed to raising $6 million in support of its mission to defeat breast cancer through education and medical research.
To view the multimedia release go to:
http://www.multivu.com/players/English/7935851-estee-lauder-bca-campaign-2016/
Christian Louboutin is pleased to announce an exclusive capsule collection, a first-of-its-kind collaboration, with SportyHenri.com, the newly launched e-concept store for men devoted to sport and style.
Taking inspiration from the Sporty Henri motto, “Mettre Le Sport En Valeur,” Christian Louboutin created four limited edition styles, each based on beloved and highly collectible sneaker silhouettes in his men’s collection including a classic high top in the SH Bip Bip Flat and low rise SH Louis Junior. The trainers leverage the Sporty Henri brand’s clean colour palette of white, cobalt blue and black, as well as the distinctive logo – a playful and elegant profile inspired by founder and former French professional handball player Henri Tai. SH One Flat and SH Blue Flat feature Maison regular spike detailing whilst all the designs are finished with the signature Christian Louboutin red sole, here in relaxed rubber.
Of the limited edition collection, Christian Louboutin says, “It’s a real pleasure for me to touch and create some exclusive designs which, I think, represent the values that are dear to Henri: sport mixed with style in a fun and colourful way. I am thrilled to be part of the new adventure of SportyHenri.com, and I wish their team and their clients all the best in a sporty and stylish world.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7922051-christian-louboutin-collection-sportyhenri/
New Amsterdam® Vodka is teaming up with talented street artists across the country to launch the “It’s Your Town” Street Art event series– an eight-city tour showcasing original works by local artists that celebrate the vibrant culture and people who make each city come alive. Each artist will draw inspiration from their city surroundings to create eight original pieces of work. The crown jewel of each exhibition will be a larger-than-life outdoor mural for the entire city to enjoy.
The final collection of “It’s Your Town” artwork will feature pieces from all eight artists, creating an opportunity for fans across the country to recognize and celebrate the individual culture that makes their cities unique.
To view the multimedia release go to:
http://www.multivu.com/players/English/7808951-new-amsterdam-vodka-its-your-town/
Trigenic Flex is the latest design innovation from Clarks Originals: the culmination of over 190 years’ expertise in the craft of shoemaking. With a tradition of introducing innovative footwear to the marketplace, the brand’s unconventional, and sometimes radical, approach has resulted in the proliferation of globally recognised icons such as The Desert Boot and Wallabee®.
Continuing this ‘free-thinking’ design philosophy, Clarks fuses a shoemaker’s craft and traditions with advanced technology and innovation to deliver the Trigenic Flex; an icon in the making. The Trigenic Flex is a beautifully crafted and truly original everyday shoe with a design that is deconstructed to create a minimal and fresh look.
The Trigenic Flex takes inspiration from an original 1883 Clarks Hygiene design; stylish shoes that were shaped to the natural contours of the foot, a great contrast to the seriously uncomfortable and deforming fashions of the time. Prad Indrakumar, Senior Designer, Clarks Originals, states:
“We started by looking at the Clarks ‘Hygienic’ collection of 1883. This was a collection that allowed space for the toes of your foot to move as you walked - revolutionary for its time. We looked at how we could bring this into a modern context.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7732251-clarks-create-trigenic-flex-new-classic/
Trigenic Flex is the latest design innovation from Clarks Originals: the culmination of over 190 years’ expertise in the craft of shoemaking. With a tradition of introducing innovative footwear to the marketplace, the brand’s unconventional, and sometimes radical, approach has resulted in the proliferation of globally recognised icons such as The Desert Boot and Wallabee®.
Continuing this ‘free-thinking’ design philosophy, Clarks fuses a shoemaker’s craft and traditions with advanced technology and innovation to deliver the Trigenic Flex; an icon in the making. The Trigenic Flex is a beautifully crafted and truly original everyday shoe with a design that is deconstructed to create a minimal and fresh look.
The Trigenic Flex takes inspiration from an original 1883 Clarks Hygiene design; stylish shoes that were shaped to the natural contours of the foot, a great contrast to the seriously uncomfortable and deforming fashions of the time. Prad Indrakumar, Senior Designer, Clarks Originals, states:
“We started by looking at the Clarks ‘Hygienic’ collection of 1883. This was a collection that allowed space for the toes of your foot to move as you walked - revolutionary for its time. We looked at how we could bring this into a modern context.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7732251-clarks-create-trigenic-flex-new-classic/
Trigenic Flex is the latest design innovation from Clarks Originals: the culmination of over 190 years’ expertise in the craft of shoemaking. With a tradition of introducing innovative footwear to the marketplace, the brand’s unconventional, and sometimes radical, approach has resulted in the proliferation of globally recognised icons such as The Desert Boot and Wallabee®.
Continuing this ‘free-thinking’ design philosophy, Clarks fuses a shoemaker’s craft and traditions with advanced technology and innovation to deliver the Trigenic Flex; an icon in the making. The Trigenic Flex is a beautifully crafted and truly original everyday shoe with a design that is deconstructed to create a minimal and fresh look.
The Trigenic Flex takes inspiration from an original 1883 Clarks Hygiene design; stylish shoes that were shaped to the natural contours of the foot, a great contrast to the seriously uncomfortable and deforming fashions of the time. Prad Indrakumar, Senior Designer, Clarks Originals, states:
“We started by looking at the Clarks ‘Hygienic’ collection of 1883. This was a collection that allowed space for the toes of your foot to move as you walked - revolutionary for its time. We looked at how we could bring this into a modern context.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7732251-clarks-create-trigenic-flex-new-classic/
The holidays are quickly approaching and this time of year we are all looking for inspiration to make our dishes extra special. According to award-winning Chef Robert Del Grande of Houston’s highly-acclaimed RDG + Bar Annie Restaurant, California Dried Figs should be a pantry staple to create simple and delicious recipes to spice up the holidays and all year long.
“Great cooking is easy with the right ingredients on hand,” says Del Grande. “That’s why I always have California Dried Figs in my pantry to add a twist to holiday dishes and recipes year-round. Figs truly elevate simple dishes to extraordinary. So the next time you are in the market be sure to pick up California Dried Figs for your pantry. And, remember: When you think delicious, think figs. And, when you think figs, think California!”
To view the multimedia release go to:
http://www.multivu.com/players/English/7695851-california-figs-holiday-recipes/
If there’s one thing that socially responsible businesses have learned, it’s that they can’t go at it alone. Whether it’s implementing responsible sourcing initiatives or creating a positive corporate model to make an impact on sustainability, there is strength in numbers. So where did Ben & Jerry’s turn for help and inspiration for its latest ice cream flavor? Colorado-based New Belgium Brewing. Never has the phrase “polishing off a pint” been so perfectly poised in any partnership for a delicious double-entendre.
Collectively committed to making a better impact in their global communities, the two B Corp companies proudly introduced Salted Caramel Brown-ie Ale ice cream, which will be featured in Ben & Jerry’s Scoop Shops as well as in pints across the country as a Limited Batch flavor this fall (MSRP $4.89). The concoction consists of New Belgium Brown Ale Ice Cream with Salted Caramel Swirls and Fudge Brownies. The ice cream, arriving on shelves this month, was unveiled Wednesday evening at a Washington D.C. launch “Brew-Ha-Ha” in the confines of the historic Howard Theatre. The launch event was heralded as “a night of music, climate activism, beer, and ice cream.” Musicians Galactic and Dr. Dog performed at the unveiling of Ben & Jerry’s newest ice cream flavor to highlight climate activism.
To view the multimedia release go to:
http://www.multivu.com/players/English/7648451-ben-and-jerry-s-new-belgium-brewery/