littleBits, the award-winning company that empowers kids to be inventors, today announced the launch of its Droid Inventor Kit, which enables kids to create their own Droid. An integral part of the global launch of Disney and Lucasfilm's Force Friday II, the Droid Inventor Kit brings Droids to life, inspiring imagination and invention for kids around the world. Kids can easily create and power up their own mechanical companion using littleBits electronic Bits--along with the free Droid Inventor app--to send their creation on more than 17 special Star Wars missions, complete with authentic Droid sounds from the Star Wars films. As they unlock new capabilities and level up their Droid Inventor skills, kids can also learn how to create their own custom R2 Units and experiences, combining play with real hands-on learning.
“Today we are continuing a global inventor movement that empowers young people to participate in a story that inspires them to be creators, not just consumers of technology,” said Ayah Bdeir, founder & CEO of littleBits. “We’ve created a gender-inclusive product that celebrates kids’ own self-expression and ingenuity, while showcasing the same characteristics of imagination, grit and invention that are embodied in the Star Wars franchise.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8170651-littlebits-droid-inventor-kit-star-wars-kids-toys-stem/
In this gripping and authentic thriller by an author with personal experience in Black Ops, it’s up to ex CIA agent Dan Morgan and his team to stop a criminal mastermind who has launched a violent plot to destabilize the world’s balance of powers. Find out more at http://leojmaloney.com/ Thriller
Crystal Farms®, one of the nation’s favorite cheese brands, today announced a new line of shredded cheeses that will help make cooking authentic Hispanic dishes more approachable for consumers.
The new line features four cheese varieties popular for their versatility and melting capabilities important in Hispanic cooking:
Quesadilla – Rich and creamy, Quesadilla cheese can be used in most recipes that call for melting cheese.
Oaxaca – Named after a region in Mexico, Oaxaca melts effortlessly into casseroles, refried beans and soups.
Asadero – A rich Mexican-style melting cheese, Asadero is ideal for adding buttery flavor to queso, enchiladas and your favorite Mexican fare.
Muenster – Though not a traditional Hispanic cheese, Muenster has been adapted to authentic dishes because of its mild flavor and high melting factor.
To view the multimedia release go to:
http://www.multivu.com/players/English/7916651-crystal-farms-hispanic-shredded-cheeses/
Dickey’s Barbecue Pit is celebrating National Barbecue Month throughout May. Local Owners & Pit Masters have their on-site pits smoking 24-7 to serve guests authentic, Texas-style, straight-from-the-pit barbecue. To make the month even bigger for the largest barbecue chain in the nation, every Dickey’s guest will receive a free Big Yellow Cup on May 16, the official National Barbecue Day; while supplies last, no purchase necessary.
Online fans of Dickey’s Facebook page can also participate in the festivities all month long by entering for the chance to win delicious prizes. Lucky participants could win Free Barbecue for a Year or Dickey’s Pit Master Packs, including Mr. Dickey’s signature cookbook, rib rub, Dickey’s original barbecue sauce, a gift card and more.
To view the multimedia release go to:
https://www.multivu.com/players/English/7992452-dickeys-national-barbecue-month-giveaways/
The UNESCO world heritage site that is Skellig Michael is located on the Wild Atlantic Way on Ireland’s west coast and has been wowing audiences since the release of Star Wars: The Force Awakens, where the final scenes of this record-breaking movie were filmed.
This exclusive behind the scenes video gives fans a unique insight into the film makers’ choice of Skellig Michael as a location for Star Wars & how it fit with Abram’s goal of creating a real & authentic backdrop for the movie.
Tommy Harper, the Executive producer recalls the moment they discovered the Skellig islands:
“I got an email from Rick Carter [Production Designer of Star Wars: The Force Awakens]. He sent this link, and it was Skellig Island. J.J. [Director of Star Wars: The Force Awakens] immediately wrote back and said, “I love you! This is the best.””
Since 1977, the renowned movie franchise has travelled through many galaxies, and this time, director J.J. Abrams along with cast and crew jetted into a little village called Portmagee, County Kerry, on Ireland’s Wild Atlantic Way. From here, they travelled eight miles (12 Km) by sea to a dream film location, Skellig Michael, which the crew described as “from another time and place”.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7722951-skellig-michael-as-a-location-for-star-wars/
Renowned Hong Kong-based Lai Sun Group officially makes its Western Hemisphere debut with China Tang, now open at MGM Grand in Las Vegas. China Tang crafts a unique dining experience that revives the glory of the Tang Dynasty, regarded as China’s golden age of cosmopolitan culture and cuisine.
“It is a privilege to welcome the great culinary minds of China Tang to MGM Grand,” said MGM Grand President & COO Scott Sibella. “We are excited and proud to introduce guests to this renowned concept that’s been exclusive to the other side of the world – until now.”
Vice President of Lai Sun Group, Mr. Lawrence Lau said, “I’m delighted China Tang is open in such a beautiful building and location. Las Vegas is known as a hub of culinary innovation and entertainment. We know guests are going to love the authentic cuisine that China Tang presents.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8275851-mgm-grand-las-vegas-china-tang/
Based on the groundbreaking HBO® series, GAME OF THRONES: The Touring Exhibition will give fans the experience of a lifetime with an up-close and personal look into the world of Westeros and Essos. In collaboration with HBO Global Licensing, global events provider GES designed and built the show’s largest public display to date. The exhibition beautifully showcases the sumptuous costumes, authentic props, and majestic settings from all seven seasons of the worldwide hit series GAME OF THRONES in an interactive, immersive experience which leads visitors through several dynamically themed exhibition areas. Sold Out and Encore are partnering with GES to present the exhibition in Barcelona.
GAME OF THRONES actors Tom Wlaschiha, who played Faceless Man Jaqen H'ghar, and Ian Beattie, who played Kingsguard Knight Meryn Trant, were on hand to celebrate the grand opening.
“It is an incredible honor to join my co-star at the opening of GAME OF THRONES: The Touring Exhibition in Barcelona. It has been a trip down memory lane to see all of the props and costumes again. I highly recommend it to fans and newcomers alike,” said Ian Beattie.
To view the multimedia release go to:
https://www.multivu.com/players/English/8194651-game-of-thrones-touring-exhibition-barcelona/
Carnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), the world’s largest leisure travel company, today announced it has created three original TV programs that will air on major networks on Saturday mornings beginning October 1. Representing a first in the cruise industry, this innovative communications approach builds on the company’s strategy to highlight why traveling by ocean to experience global destinations has become one of the best ways to see and learn about the world and other cultures.
Carnival Corporation’s three initial TV series will air on ABC, NBC and The CW on Saturday mornings, reaching viewers during the large family-oriented programming blocks, established to educate and entertain families and people of all ages. With almost 80 original episodes that will rotate over a span of the next 12 months, the new experiential series will use compelling and authentic storytelling to share the powerful way travel by sea connects people, places and cultures around the world. The company also has produced a fourth series that is expected to air on a mid-week evening on cable in early 2017.
To view the multimedia release go to:
http://www.multivu.com/players/English/7916451-carnival-three-original-tv-series/
The highly anticipated Lucky Dragon Hotel & Casino, the first in Las Vegas to offer an authentic Asian gaming, dining and lifestyle experience, is now open to the public. The property commemorated the milestone with a Grand Opening Celebration held on Saturday, Dec. 3.
The celebration began at 2:30 p.m. PT as the booming sound of taiko drummers called Lucky Dragon guests out to the porte-cochere where the festivities took place. After a half-hour demonstration, the executive team from Lucky Dragon joined the celebration for the traditional dragon and lion eye-opening ceremony and dragon and lion dances. President and Chief Executive Officer Andrew Fonfa, Managing Principal James Weidner, Chief Operating Officer Dave Jacoby, General Manager Matt Harkness, Vice President of Marketing Jordan Seager and Executive Chef Phuoc Luu were all present to make traditional red envelope offerings to the Lions, symbolizing good fortune to come. After an official ribbon cutting, an explosive Chinese firecracker display followed and wowed the packed crowd of onlookers.
To view the multimedia release go to:
http://www.multivu.com/players/English/7983351-lucky-dragon-hotel-casino-las-vegas-grand-opening/
DIY Network® heads north to New England and the shores of beautiful Lake Champlain for the first-ever Ultimate Retreat, which has been reimagined after ten successful years as DIY Network Blog Cabin. The new project invites viewers to follow the demolition and renovation process room by room as a home in a spectacular vacation destination is transformed into a show-stopping retreat. Beginning today, fans can take a virtual tour of this cozy wooded escape in Burlington, Vermont to see what authentic waterside living is all about.
From Monday, August 7, fans can enter the sweepstakes each day through 5 p.m. ET Wednesday, September 27 for a chance to win the DIY Network Ultimate Retreat™ Giveaway 2017, including the fully furnished and completely renovated residence plus $50,000 from national mortgage lender Quicken Loans®.
To view the multimedia release go to:
https://www.multivu.com/players/English/8041052-diy-network-ultimate-retreat-2017-vermont/
Today, BACARDÍ® rum unveils a fresh, new take on the brand with a 30-second TV spot, experiential House Party campaign and comprehensive digital, mobile and partnership strategy designed to connect with millennials on their terms, in their world, in their way. This is the first campaign launch since BACARDÍ revamped its advertising and marketing business four months ago and reflects the brand’s desire to dominate the category once again.
The TV spot, entitled “The Truck,” is an authentic take on a Millennial’s world, capturing the energy of their life. It features a group of friends letting nothing get in the way of hosting an amazing house party. Shot with a hand-held camera, the viewer is drawn in to feel like they are part of the story, experiencing the energy of this cross-country journey. It’s styled similar to a movie trailer, giving the audience a sneak peek into the brand world and house party occasion, then leaving you wanting to see and learn more. The ad represents the first work from BBDO and OMD, the new global creative agency partners for the Bacardi portfolio of brands.
The ad includes the tagline: “There’s Nothing in the Way,” a tribute to the brand’s history and irrepressible spirit, as well as a shout out to those who are busting through and overcoming obstacles in the real world.
To view the multimedia release go to:
http://www.multivu.com/players/English/7654851-bacardi-rum-creative-platform/
Dickey’s Barbecue Pit is celebrating National Barbecue Month throughout May. Local Owners & Pit Masters have their on-site pits smoking 24-7 to serve guests authentic, Texas-style, straight-from-the-pit barbecue. To make the month even bigger for the largest barbecue chain in the nation, every Dickey’s guest will receive a free Big Yellow Cup on May 16, the official National Barbecue Day; while supplies last, no purchase necessary.
Online fans of Dickey’s Facebook page can also participate in the festivities all month long by entering for the chance to win delicious prizes. Lucky participants could win Free Barbecue for a Year or Dickey’s Pit Master Packs, including Mr. Dickey’s signature cookbook, rib rub, Dickey’s original barbecue sauce, a gift card and more.
To view the multimedia release go to:
https://www.multivu.com/players/English/7992452-dickeys-national-barbecue-month-giveaways/
