Celebrating 35 spectacular years on air, A CAPITOL FOURTH will kick off the country’s 239th birthday with an all-star musical extravaganza hosted by Emmy and SAG Award-winning actor Bradley Whitford. The gala anniversary celebration will be headlined by music legend Barry Manilow who will open and close the concert broadcast with a special patriotic medley. Broadcast live on PBS from the West Lawn of the U.S. Capitol, the star spangled party will also feature performances by: the most successful country music group of all time, Alabama; Grammy nominated singer/songwriter, with over 70 million album sales, Nicole Scherzinger; five-time Grammy nominee, CMA Award winner and multi-instrumentalist Hunter Hayes; vocal powerhouse Meghan Linsey (THE VOICE); Grammy award-winning and multi-platinum selling band, fronted by the Founder of the Dance Revolution, KC and the Sunshine Band; world renowned piano virtuoso Lang Lang; and inspirational classical cross-over global star and Irish tenor Ronan Tynan; with the National Symphony Orchestra under the direction of top pops conductor Jack Everly. In celebration of American icon Frank Sinatra’s 100th birthday, the award-winning star of film, television and the concert stage Robert Davi will pay tribute to Ol’ Blue Eyes.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7124754-capital-concerts-pbs-a-capitol-fourth-2015/
Colored Caps is the starting point for the campaign that sees the iconic Tuborg bottle as it’s never been seen before. The caps will come alive in 5 new colors, where each color is tied to a particular mood and set to be a trigger for having fun. Inviting people to Play, Feel, Dance and Share. The new campaign will see the colors used in numerous creative ways from unexpected events to artistic interventions in bars and supermarkets.
The center of the launch of the new campaign is a film that aims to inspire people to live more colorful. A story that begins with the question “What happens when 3 friends tell their boss about last night”. In the story that has been dubbed “Last Night”, we follow the 3 friends through a thrilling and unexpected fun journey into the night, culminating in the ending scene on a beautiful beach the morning after. “Last Night” is a celebration of young people having fun together. Coming to live in an explosion of colors, fun and humor. The story demonstrates how Tuborg always aspire to bring colors of fun to people.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7500551-tuborg-colors-of-fun/
Hidden in the Carpathian mountains is a monastery. It is the last home of the ancients. A place they go to keep humans safe. A place they go to die. Andre is stopped from his quest to reach the monastery by a unique and beautiful woman. A woman with power to help the ancients, if only he can keep her safe. From the vampires who follow. And from himself. He lives his life like ghost, but now that he has found his lifemate, he will live or die for her. Everything is about to change. They just must Stand Fast Against the Dark. Find out more at http://www.ChristineFeehan.com #DarkGhost Paranormal romance
The Island of Bantayan in Northern Cebu in the Philippines watched their country’s boxing hero Manny Pacquiao fight against Floyd Mayweather, Jr. during a live public screening on the island, which brought boundless inspiration to many who were still recovering from the effects of Typhoon Haiyan which struck the Philippines in late 2013.
The public screening on the island was made possible with the effort of a large British life insurance company operating in the country in its bid to bring inspiration to the typhoon survivors. The screening was for the first time held simultaneously in Santa Fe, Bantayan and Madridejos municipalities on Bantayan Island.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7516751-prudential-corporation-asia/
According to entrants to our latest competition, Machu Picchu in Peru has been voted the most desirable place to escape to. Hostelworld, the leading budget travel website, is offering one lucky winner and a friend the opportunity to jet off round the world on an incredible trip, all expenses paid. All you have to do to enter the competition is pick your top three choices from 30 incredible adventures, and you could be in with a chance to win all three.
As part of the competition, valid until the 30th of June, Hostelworld produced a video of an offline stunt. We brought the spirit of travel to shoppers in London’s Westfield Shopping Centre by setting up a series of scenarios, using a mixture of augmented reality and live actors. We filmed the public’s reactions and captured how they interacted with what was happening.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400552-machu-picchu-travellers-top-destination
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Disasters like floods, hurricanes, wildfires, tornadoes, and earthquakes are a harsh and frequent reality for much of the country. According to a recent survey conducted by the Federal Emergency Management Agency (FEMA), progress has been made; however fewer than half of Americans have discussed and developed an emergency plan with their household.
Today, FEMA and the Ad Council launched a new series of public service announcements (PSAs) to encourage families to develop an emergency communication plan before a disaster occurs. An extension of the national Ready campaign, the new PSAs launch in conjunction with the 12th annual National Preparedness Month, serving as a reminder to take action to prepare for the types of hazards that could impact where you live, work, and vacation.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7608151-fema-ad-council-emergency-preparedness/
Despite spring’s warmer weather, longer days and greener lawns, a new survey from TruGreen indicates that the majority of Americans may not be living life outside as much as they’d like.
TruGreen believes more life should be lived outside, where we are happier, more active and more connected with ourselves, with loved ones and with nature. To better understand the trends, sentiments and aspirations that Americans associate with being outside, TruGreen conducted a national survey. The results provide insight into not only how we spend our time outside, but also how we think about our outside life. TruGreen Spokesperson Jason Cameron provides a review of the survey results in a new video.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7460651-trugreen-live-life-outside-study/
For the second year running, Colgate® Optic White® is teaming up with the Country Music Association (CMA) to give fans an insider look at the glamour and excitement around “The 49th Annual CMA Awards” taking place on Wednesday, November 4. To help share that insider story, Colgate Optic White together with two of Country’s brightest stars, Jana Kramer and Cassadee Pope, will share how to look and feel your best whether on or off the red carpet. Starting today, stay in the know on all of the behind the scenes tips and tricks by following @OpticWhite, @CountryMusic, @KramerGirl and @CassadeePope on Twitter.
“When it comes to life’s big moments, the first step to feeling your best is a beautiful smile,” said Kramer. “You can always swap out your shoes or your dress, but your smile is what makes it memorable.”
Colgate Optic White will provide fans with behind the scenes access to Kramer and Pope on their road to the 2015 CMA Awards. Exclusive content and access opportunities include Periscope activations in the weeks leading up to the broadcast and a co-hosted live Twitter chat with Pope on Tuesday, Nov. 3 as well as other surprises. In addition, understanding the importance of social media and fan engagement, @OpticWhite will live-tweet from the red carpet and throughout the CMA Awards, engaging with fans on the brilliant smiles and styles of the night.
To view the multimedia release go to:
http://www.multivu.com/players/English/7566751-colgate-optic-white-cma-awards/
Bimbo Bakeries USA celebrates the nationwide launch of its new premium bread line, Healthfull®, by unveiling “Love, Your Bread,” a fully integrated marketing campaign that brings to life how whole grain bread has the power to love you back in deliciously fun and unexpected ways. The Healthfull® line will live within the Arnold®, Brownberry® and Oroweat® brands’ portfolio of products.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7404454-bimbo-bakeries-healthfull-bread/
Globally, 1.2 billion people have no access to electricity. On the occasion of VELUX 75th anniversary the company decided to address this issue. Together with the social business Little Sun and the NGO Plan International they are collaborating to bring clean, reliable and affordable light to off-grid regions in Zambia, Sierra Leone and Zimbabwe.
14,500 Natural Light lamps from the VELUX Group have now arrived in Africa and the first recipients can already look forward to a better quality of life.
Among them are young girls between 10 and 18 years of age who live in a safe house in the slum area Mntendere in the Zambian capital Lusaka.
"The lamps mean the girls can do their homework when they get back from school and can feel safer at night, instead of huddling together in the dark after sunset. And it’s particularly important for our children that they feel safe – many are carrying the mental baggage such as the trauma of violence, rape or drugs," says safe house manager Verann Delarey.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7769151-velux-natural-light-and-life-zambia/