In an effort to inform children and their families about the importance of food safety, U.S. Department of Agriculture (USDA) and the Ad Council are joining 20th Century Fox to launch a series of public service advertisements (PSAs) featuring footage from the upcoming film Alvin & the Chipmunks: The Road Chip.
An estimated 1 in 6 (48 million) Americans get sick from foodborne illness each year, resulting in roughly 128,000 hospitalizations and 3,000 deaths, according to the Centers for Disease Control and Prevention. Children are among the most vulnerable to food poisoning because their immune systems are still developing, so parents and caregivers need to take extra precautions when preparing food for children under five.
The new PSAs, featuring everyone’s favorite Chipmunks – Alvin, Simon, and Theodore – highlight the four food safety steps consumers can use to prevent foodborne illness. The Chipmunks’ antics and hilarious situations in which they find themselves provide a perfect platform to illustrate these four steps: Clean, Separate, Cook, and Chill. The PSAs help explain actions anyone can take to safely prepare their food, using the Chipmunks as the tool to bring fun and relevancy to a serious topic. The partnership includes TV, radio, out-of-home and web advertising, and parents and children can also find kid-friendly activities that further reinforce the food safety steps by visiting FoodSafety.gov.
To view the multimedia release go to:
http://www.multivu.com/players/English/7652251-ad-council-food-safety/
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For decades, the Star Wars universe has been the home of epic encounters just as children’s rooms. Children’s rooms just need plenty of daylight during the day and dark environments at bedtime to ensure a good night’s sleep. Continuing their successful design collaboration, Disney and the VELUX Group meet the demands of modern children’s rooms with their “Star Wars & VELUX Galactic Night Collection”.
The new blind collection introduces a series of four total blackout blinds featuring popular Star Wars characters and adds home interior to the world’s most successful entertainment concepts.
The dual function of playroom and bedroom calls for high-benefit products when decorating modern children’s rooms and the collection is designed to fulfil these multiple needs, the dreams of playful children, for creativity and rest.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7781851-star-wars-velux-galactic-night-collection/
Rage, terror, and redemption: these are the stones upon which F. Paul Wilson builds the concluding chapter of Repairman Jack: The Early Years, the prequel trilogy focusing on the formative years of Wilson's globally popular supernatural troubleshooter. The strands of Jack's life, established in the first two books, Cold City and Dark City, are now woven into a complete pattern in Fear City. Find out more at http://www.repairmanjack.com/ Fear City by F. Paul Wilson. Thriller
Worst Cooks in America returns with a starry twist this fall, as Rachael Ray joins four-time winner Anne Burrell in the kitchen to transform seven celebrity cooking disasters into culinary VIPs. Anne and Rachael each lead a team of personalities who have many talents on-screen, but little savvy in the kitchen - and these food masters are determined to whip the celebs into culinary shape. The all-star recruits are: Dean Cain, Ellen Cleghorne, Jenni “Jwoww” Farley, Chris Soules, Jaleel White, Kendra Wilkinson and Barry Williams. The contestant who makes the most impressive food transformation wins a $50,000 grand prize for charity, as well as bragging rights for their team leader. The celebrity edition of Worst Cooks in America premieres Wednesday, September 23rd at 9pm ET/PT.
“With Anne and Rachael as team leaders to a roster of cooking-challenged celebrities, Worst Cooks boot camp is high energy and hilarious,” said Bob Tuschman, General Manager and Senior Vice President, Food Network. “The kitchen is bursting with big personalities and comical culinary mishaps – but along the way some of these celebs actually develop impressive cooking chops.”
To view the multimedia release please visit
http://www.multivu.com/players/English/7329435-food-network-worst-cooks-in-america/
When hearing the word Bundesliga most people think of Bayern Munich or Borussia Dortmund. In the shadow of these two giants no other club has developed into an international top team, able to secure the services of superstars like Luiz Gustavo, Kevin de Bruyne and Niklas Bendtner. It is no surprise then that it was Vfl Wolfsburg who last managed the feat of breaking Bayern's and Dortmund's dominance by winning the league in 2009. After finishing fifth in last season's Bundesliga, Wolfsburg is now competing in the Europa League. And now they face Everton FC.
Made with Bob Evans’ tasty refrigerated sides, sausage, and America’s #1 selling refrigerated mashed potatoes*, the Thankstini™, Mac ‘n Mashtini™, Roastini™, Autumn Mashtini™, and the Sweet Tater Twist Mashtini™ combine layers of classic ingredients like sweet potatoes, cranberry stuffing and seasonal vegetables into a martini glass for a dramatic side dish, an appetizer or even a simple dessert. The new mashtini recipe collection means less time in the kitchen this holiday season and more time with family and friends. All of Bob Evans delicious food products featured in these new recipes can be found in your grocer’s refrigerated section.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56867-bob-evans-mad-about-mashtini-holiday-recipe-collection
On January 12, 2010, a devastating earthquake hit Haiti, killing more than 230,000 people and displacing approximately 1.5 million. Children were orphaned; families were left homeless; and homes, schools and hospitals destroyed. Five years later, SOS Children’s Villages, the world’s largest organization providing care for orphaned and abandoned children, remains unwavering in its ongoing, long-term commitment to the people of Haiti.
“Efforts to rebuild the most affected areas move at a slow place, and the need to support vulnerable children and families remains high. Many of the children and families who survived the earthquake lost everything and experienced severe emotional trauma,” said Lynn Croneberger, CEO of SOS Children’s Villages – USA. “In 2010, we made a strong commitment to support these survivors. Thanks to generous donors and the Government of Haiti, we are able to continue to provide support to Haiti’s most vulnerable.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7409351-sos-children-village-milestones/
As a company driven to help people love where they live, Lowe’s plays a part in millions of people’s stories every day. To bring those stories to the communities we serve, today Lowe’s launched Open House, an interactive newsroom and the company’s first digital platform dedicated to taking people behind the brand.
Newsroom.Lowes.com is your go-to source for news and information about Lowe’s. Through a mix of feature stories and rich multimedia content, Open House provides an inside look at the unique, innovative and inspirational ways Lowe’s serves customers and communities.
“Our story is much bigger than the products and services we sell,” said Robert Niblock, Lowe’s chairman, president and CEO. “We’re a company of more than a quarter of a million employees who go to great lengths to help customers love the places they call home. These are the stories we are inspired by and we hope will inspire others.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7906452-lowes-new-digital-newsroom-open-house/
High speed always includes a special kind of rush – be it above or below sea level. At the boot in Düsseldorf any enthusiast can explore the technological limits. And these lie beyond what is humanly possible.
The Rubens; a band from NSW comprising of three Margin brothers, Zaac, Sam and Elliott, and childhood friend, Scott Baldwin. Discover how they are inspired to write music in our latest video from the Jack Daniel's 1907 Nova 969 Red Room. In
1907 Jack Daniel entrusted his famous distillery to his nephew Lem
Motlow. Lem soon introduced a white-labeled lighter version of Jack
Daniel's Tennessee whiskey. We proudly continue this tradition with
Jack Daniel's 1907, a Jack Daniel's Tennessee Whiskey, matured in the
cooler areas of the barrel house and bottled at 74 proof. Since
the whiskey does not work its way as deeply into the barrel wood it has
a lighter, slightly sweet taste profile, while retaining the
exceptional smoothness you would expect from Jack Daniel's. Jack Daniel's 1907 is the lighter, sweeter, easy drinking Jack. Enjoy the lighter side of Jack. These
materials are intended for those above the legal drinking age, and
should not be forwarded or shared with anyone under such age.
Professional, high-shine, no dry time and long-wear—these are the qualities that have made millions of women gel manicure converts. But as any gel manicure devotee can attest, these perks are also what make the manicures so expensive—and time-consuming. That’s why the innovators at Sally Hansen are taking the manicurist out of the equation and putting professional results at your fingertips with the new Salon InstaGel Strips™ and Salon GelPolish™, two unique systems that equip you with everything you need to replicate a state-of-the-art gel manicure. Delivering mirror shine, no dry time and indestructible, chip-free wear for up to 14 days, each easy-to-apply system makes you your own manicurist at a fraction of the price. With Sally Hansen, you can effortlessly get the salon manicure you covet without leaving home—or breaking the bank.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57213-sally-hansen-introducing-new-at-home-gel-manicure-systems