Carowinds is unveiling plans to bring a fresh and exciting Carolina coastal experience to guests with a historic waterpark expansion in 2016. The transformation is part of the park’s commitment to celebrate Carowinds’ heritage as the place where the Carolinas come together, creating an “aquatic playground” with thrilling new attractions, new amenities and a new coastal name - Carolina Harbor.
Carolina Harbor waterpark will be included with park admission and will offer guests relaxing moments of tranquility and refreshing thrills by the “shores”, plus delivers a best day ever guest experience. The addition is the latest phase in a $50 million plus multi-year expansion at Carowinds, an effort kicked off by building the world’s tallest and fastest giga coaster, Fury 325, as well as new park food offerings which are regionally relevant.
To view the multimedia release go to:
http://www.multivu.com/players/English/7477452-carowinds-carolina-harbor-waterpark/
Fetzer, the pioneering vintner behind Sundial Chardonnay and the nation’s #1-selling Gewürztraminer, is making a recommendation that is both true to its roots and totally 2018: that the white wine glass take up its rightful place on the emoji keyboard. Joining together with over a dozen California wineries and the global wine community, Fetzer is bringing its creativity and a variety of inspired tools to the campaign to add the #WhiteWineEmoji to the 2019 emoji roster.
Fetzer’s engaging “I Want My White Wine Emoji” video is at the heart of the vintner’s efforts to generate awareness and enthusiasm for the #WhiteWineEmoji campaign. Already viewed more than 33,000 times, the animated video highlights missed opportunities to pair a variety of items—from white wine-friendly foods like fish to day trips to sunny beaches—with the white wine emoji. Fetzer also brings the campaign to life on its website, which sheds light on the international effort for the #WhiteWineEmoji and invites fans to express their support by visiting whitewineemoji.net to get involved.
To view the multimedia release go to:
https://www.multivu.com/players/English/8255952-fetzer-white-wine-emoji/
The National Cyber Security Alliance (NCSA), a 501 (c)(3) nonprofit organization, has collaborated with the Department of Homeland Security to launch a new PSA campaign in October to educate the American public in conjunction with National Cyber Security Awareness Month. An extension of the national cybersecurity education and awareness effort, STOP. THINK. CONNECT., the new PSAs provide helpful advice about being more vigilant and practicing safe online habits.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7312051-stop-think-connect-online-safety-psa-s/
Hennessy V.S, the world’s #1 Cognac, announces the launch of The Piccards, the fourth installment of the brand’s award-winning Wild Rabbit advertising campaign. The effort centers on the theme of pushing the limits of potential and is set to roll out across digital and broadcast platforms starting this month. The new creative continues to bring to life the spirit of Hennessy’s ‘Never stop. Never settle.’ mantra, this time through the remarkable true story of the Piccards, a pioneering family of explorers whose relentless pursuits pushed the limits of potential and made history.
Breaking barriers and records is what the Piccard family has been good at for generations: in 1931, Auguste Piccard became the first man to touch the edge of space – taking flight in a pressurized capsule and balloon to reach the stratosphere. Three decades later, his son Jacques went the other direction and modified his invention to become the first man to reach the furthest depths of the ocean.
To view the multimedia release go to:
http://www.multivu.com/players/English/7813051-hennessy-the-piccards-wild-rabbit/
Three of the Internet’s most beloved pets are teaming up to help the millions of cats and dogs in shelters and rescue groups across the country find loving homes. Fashion icon Toast Meets World, globally recognized pianist Keyboard Cat and life of the party Hamilton Pug are lending their star power to “Start A Story. Adopt,” a new public service advertising (PSA) campaign from The Shelter Pet Project, a collaborative effort between Maddie’s Fund®, The Humane Society of the United States and the Ad Council.
Toast Meets World, Keyboard Cat and Hamilton Pug receive millions of views, likes and shares on social media, but most people don’t know they were adopted. Created pro bono by J. Walter Thompson New York, these new PSAs share these pets’ unique stories, which all began in shelters and rescue groups, and highlight the special bonds between the pets and their families. Prospective owners are encouraged to visit TheShelterPetProject.org to learn more about the adoption process and search for adoptable pets at shelters and rescue groups near them. Adoption advocates are also encouraged to support the effort on social media by using the hashtag #StartAStoryAdopt to share stories of how their shelter pets changed their lives for the better and to encourage others to start their own stories by adopting an amazing shelter dog or cat today.
To view the multimedia release go to:
http://www.multivu.com/players/English/7747051-ad-council-shelter-pets-project/
The Island of Bantayan in Northern Cebu in the Philippines watched their country’s boxing hero Manny Pacquiao fight against Floyd Mayweather, Jr. during a live public screening on the island, which brought boundless inspiration to many who were still recovering from the effects of Typhoon Haiyan which struck the Philippines in late 2013.
The public screening on the island was made possible with the effort of a large British life insurance company operating in the country in its bid to bring inspiration to the typhoon survivors. The screening was for the first time held simultaneously in Santa Fe, Bantayan and Madridejos municipalities on Bantayan Island.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7516751-prudential-corporation-asia/
In an effort to inform children and their families about the importance of food safety, U.S. Department of Agriculture (USDA) and the Ad Council are joining 20th Century Fox to launch a series of public service advertisements (PSAs) featuring footage from the upcoming film Alvin & the Chipmunks: The Road Chip.
An estimated 1 in 6 (48 million) Americans get sick from foodborne illness each year, resulting in roughly 128,000 hospitalizations and 3,000 deaths, according to the Centers for Disease Control and Prevention. Children are among the most vulnerable to food poisoning because their immune systems are still developing, so parents and caregivers need to take extra precautions when preparing food for children under five.
The new PSAs, featuring everyone’s favorite Chipmunks – Alvin, Simon, and Theodore – highlight the four food safety steps consumers can use to prevent foodborne illness. The Chipmunks’ antics and hilarious situations in which they find themselves provide a perfect platform to illustrate these four steps: Clean, Separate, Cook, and Chill. The PSAs help explain actions anyone can take to safely prepare their food, using the Chipmunks as the tool to bring fun and relevancy to a serious topic. The partnership includes TV, radio, out-of-home and web advertising, and parents and children can also find kid-friendly activities that further reinforce the food safety steps by visiting FoodSafety.gov.
To view the multimedia release go to:
http://www.multivu.com/players/English/7652251-ad-council-food-safety/
In an effort to increase awareness of the Making Home Affordable® (MHA) Program’s free resources and assistance for struggling homeowners, the U.S. Department of the Treasury (Treasury), the U.S. Department of Housing and Urban Development (HUD), and the Ad Council today launched a new series of public service advertisements (PSAs) as a part of their Foreclosure Prevention Assistance campaign.
MHA launched in 2009 and is a critical part of the Administration's strategy to help homeowners avoid foreclosure, stabilize the country’s housing market, and improve the nation's economy. The program offers a range of solutions, including lower monthly mortgage payments for struggling homeowners, as well as options for unemployed or underemployed homeowners and those who owe more than their homes are worth. To date, MHA has helped more than 1.5 million families nationwide.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7324251-ad-council-treasury-hud-new-public-service-ads-making-home-affordable/
In an effort to support the 42 million caregivers in the U.S. who are caring for parents and older loved ones and to illustrate the complexity of this relationship, AARP and the Ad Council are unveiling a new suite of public service advertisements (PSAs), including ads specifically designed to reach the Hispanic community, as an extension of their national Caregiver Assistance campaign. The PSAs, which launch today alongside new data highlighting the added stressors many caregivers face during the holiday, will be distributed to media outlets this week to coincide with National Family Caregivers Month (November).
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7366551-aarp-ad-council-caregiver-psa-s-tools-resources/
C'est La Vie - Rough Acoustic version filmed in our new wicked toilet:):) C'est
la vie is a song made by The Soap Girls, two girls that are making
their dream to be famous stars with effort, talent and originality. The
song C'est la vie is proof of it, because is original, unique, deep and
awesome because you've never heard something like this before, bring a
new musical style into your life and let The Soap Girls enter there!http://www.youtube.com/watch?v=ltosxHX_SNk
In an effort to support the health and wellness of its guests nationwide, Dickey’s Barbecue Pit has announced that all meats sold in every location will contain “No B.S.” (Bad Stuff) by sourcing only responsibly raised, quality meats. Starting August 15, all chicken sold will now be raised without antibiotics. This breakthrough in sustainability not only comprises the brand’s traditional slow smoked chicken breast, but also will include whole smoked chickens and chicken nuggets served in kids’ meals at select stores. To learn more, click here.
The chicken is 100% vegetarian fed and humanely raised. It is also completely hormone-free and cage-free, ensuring that Dickey’s guests are served only the highest quality poultry with no additives. This announcement accompanies other advances in sustainability by the barbecue brand including humanely handled and sustainably raised brisket as well as locally-made sausage with no nitrates, nitrites* or artificial coloring or flavors. Additionally, all of Dickey’s pork products are free from added hormones**, nitrates, nitrites* and artificial coloring and flavors.
To view the multimedia release go to:
http://www.multivu.com/players/English/7717951-dickeys-barbecue-pit-no-bad-stuff-initiative/
In an effort to learn more about driver
inattention, one of the biggest killers on WA roads, RAC created the
world's first Attention Powered Car -- a car that goes when you're
paying attention and slows when you're not. On the final
leg of our road trip, we visited Narrogin in the Wheatbelt, which is
also often dubbed by emergency services as the 'accident belt'. Here,
single vehicle crashes with young drivers behind the wheel are
particularly high, so we wanted to see if inattention was part of the
problem. Our first driver, Shawn, took the Attention
Powered Car and few mates around town. Not surprisingly, his mates
proved to be a distraction, as well as thinking about his girlfriend
and sadly, friends lost on the road. Next up was Speedway Driver Coby.
She performed well on the open road, but had plenty inattention moments
to match. Perhaps most telling though, was her insight into the minds
of many drivers who even after being made aware of their limitations,
aren't likely to change behaviour. Check out the video to
see the Attention Powered Car on the road and how our drivers
performed. Plus, follow the journey, watch all webisodes from our
journey and keep up-to-date with what we have planned next by visiting
forthebetter.com.au
