Purina today launched a new national campaign featuring the men and women who proudly make Beneful® Brand Dog Food, talking about why they feed it to their own dogs.
The commercial, captured at Purina’s Atlanta factory, highlights the care and accountability that goes into every bag of Beneful – and dispels misinformation about the quality and safety of one of Purina’s best brands in the wake of a baseless class action lawsuit. Purina associates, featured with their beloved pets, talk about their pride and confidence in the product that millions of dogs eat every day across America.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7544251-purina-pride-ad-campaign/
“This Land Is Your Land,” the iconic song and rallying cry for American unification penned by Woodie Guthrie, is at the heart of Johnnie Walker’s new Keep Walking America campaign. For more than 200 years, Johnnie Walker has inspired the world with stories of personal progress and Keep Walking America is another powerful collection of stories reflecting the countless achievements, unwavering optimism and tireless progression of the great people who call America home.
The new 360 marketing campaign, which premiered nationally on November 7th with a :60 TV spot created by Anomaly and directed by Chris Sargent of Anonymous Content, celebrates the cultural progress and diversity that represents the fabric of America today. The lyrics of “This Land Is Your Land,” read in both English and Spanish, serve as the campaign’s anthem. The meaning behind the lyrics powerfully communicate the core message that America has always been and should always remain an inclusive nation, built on values that celebrate and reward people from all colors and creeds. The film was shot over two weeks and features real storylines of progress from Los Angeles, Santa Fe, Montana, New Orleans, Baltimore, New York and Washington DC.
To view the multimedia release go to:
http://www.multivu.com/players/English/7975051-johnnie-walker-keep-walking-america-celebrating-diversity/
Ultra-luxury cruise line Silversea welcomed His Serene Highness the Prince Albert II of Monaco, His Excellency Minister of State of the Principality, Serge Telle , His Excellency Archbishop of Monaco Barsi, Mr. Peter Greenberg ( CBS-TV Travel Editor, Master of Ceremony), Mr. Geoffrey Kent ( Abercrombie & Kent Founder), Mr. Gerald Lawless ( Chairman of WTCC), VIPs and other distinguished guests to Port Hercule in the heart of Monaco, for an intimate ceremony marking the christening of the latest addition to their fleet, Silver Muse.
The historic celebration, which was hosted by Silversea Chairman Manfredi Lefebvre d’Ovidio, and was honoured by the amazing performance of Sinfonietta Orchestra of Rome, as well as the renowned Violinist Charlie Siem, providing the ceremony with a very elegant and amazing atmosphere.
Silver Muse, the ninth ship in the Silversea fleet, caters to the most discerning passengers at sea, offering the highest expression of elegance and comfort, redefining the ultra-luxury cruising experience.
To view the multimedia release go to:
https://www.multivu.com/players/English/8063251-silversea-christens-new-flagship-silver-muse/
This Sunday, June 19th, as we celebrate fathers across the nation, new research finds that contemporary norms of fatherhood emphasize men’s involvement with their children in addition to the traditional role of financial provider. Further, the number of hours that fathers work is not strongly related to fathers’ involvement with their children. Rather, “new fathers” appear to be cutting back on, or incorporating their children into, their leisure time.
“Over the past two decades, fathers have become more involved in all aspects of their children’s lives,” says Kenneth Braswell, National Responsible Fatherhood Clearinghouse (NRFC) Director. “Fathers continue to feel strongly about providing for their children while taking a more active role in other key activities such as meal preparation, bathing, and bedtime routines.”
Further, the Pew Research Center notes that six-in-ten Americans (58 percent) say it is “extremely important” for a father to provide values and morals to his children and roughly half say it is extremely important for a dad to provide emotional support (52 percent).
To view the multimedia release go to:
http://www.multivu.com/players/English/7858651-ad-council-nrfc-makeamoment-fatherhood-psa/
ATLANTA — January 29, 2019 — The Krystal Foundation announces $101,112.78 in enrichment funding for 31 schools and school-affiliated organizations. These grant recipients were chosen from 229 applications received during the Foundation’s first two grant windows for the 2018-2019 academic year. The next grant window opens on February 1 and extends to March 1 when recipients will be selected for an additional $50,000 for impactful programming in science, technology, engineering, art and mathematics (STEAM) as well as music, sports and culinary arts.
“Krystal is fully invested in the communities we serve,” said Paul Macaluso, Krystal president and CEO and president of The Krystal Foundation. “The Foundation helps pay for programs that foster academic enrichment, while building life skills for the children of our customers and our employees.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8479951-the-krystal-foundation-squaring-is-caring-2018-grant-winners/
Typical bathroom products like shampoo bottles, toilet paper rolls and toothpaste boxes are significantly less likely to be recycled than kitchen products according to survey results released today by the Ad Council. Nonprofits Keep America Beautiful and the Ad Council have joined with Unilever to expand the conversation around recycling and motivate more Americans to remember to recycle in the bathroom by launching a new phase of the national, award-winning “I Want To Be Recycled” communications campaign, featuring a brand new series of broadcast and digital PSAs.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7444951-keep-america-beautiful-recycle/
Goodwill Industries International is teaming up with Sony Pictures Entertainment for the release of the animated film, Hotel Transylvania 2, to encourage people across the United States and Canada to do their Halloween shopping at Goodwill’s more than 3,000 stores or online at shopgoodwill.com®. Goodwill and Sony Pictures unite with the message, “Be Your Own Monster,” urging consumers to make Goodwill their Halloween Headquarters for creating unique, affordable costumes -- even costumes based on one of the movie’s characters, such as Dracula, Mavis or Frank. When costume seekers shop at Goodwill, they help people in their communities get job training, earn jobs and access other community-based services. Sony Pictures Animation’s “Hotel Transylvania 2” will be released in theaters nationwide on Friday, September 25, 2015.
The partnership includes a radio and television campaign, which will join the Goodwill brand with the world of “Hotel Transylvania 2.” Characters from the film are featured in the ads, encouraging people to shop at Goodwill for Halloween. There will also be partnership events in up to 50 markets across the nation. Shoppers can support Goodwill by making it their go-to Halloween destination, and the revenues from their purchases will help fund employment services in their local communities. Visit goodwill.org/Halloween to learn more about local partnership events, to generate costume ideas and more.
To view the multimedia release go to:
http://www.multivu.com/players/English/7057251-goodwill-sony-pictures-unemployment/
STOUFFER’S®, provider of premium-quality frozen entrees, today announced that it will be simplifying recipes according to its new “Kitchen Cupboard” commitment. This new initiative will focus on shortening and simplifying recipes and only including ingredients consumers might find at home, like vine-ripened tomatoes, freshly made pasta, and real mozzarella.
This effort will begin with STOUFFER’S Lasagna with Meat and Sauce, one of the brand’s classic offerings. The simpler recipe will now contain fewer ingredients, but continue to offer the same great taste consumers know and love.
“What you put on the table matters to you, which is why what we put into each dish matters to us,” said Chef Robert Fedorko, Director of Culinary Innovation of Nestlé USA, STOUFFER’S parent company. “STOUFFER’S upholds a standard of providing great tasting meals made with quality ingredients and culinary expertise. We’re excited to share our Kitchen Cupboard commitment so that consumers can continue to feel confident in serving STOUFFER’S meals to their families.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7904951-stouffers-kitchen-cupboard-commitment/
STERLING, Ill. (Feb. 26, 2019) – The best beards aren’t born — they’re made. Patience and care, combined with the right tools and products is the recipe needed for a beard that stands out from the pack. This is why Wahl's thrilled to finally offer men everything they need for facial hair supremacy. With 2019 marking the launch of Wahl’s Beard Care Products, as well as the company’s 100th anniversary, Wahl is solidifying its place as the go-to beard brand.
To view the multimedia release go to:
https://www.multivu.com/players/English/8320251-wahl-grooming-beard-care-products/
The season blooms with PANDORA Jewelry as the affordable luxury brand celebrates new beginnings and the magic of nature with this year’s spring collection. Mirroring the latest trends seen on the runways, the new collection incorporates the purity of spring with delicate designs and white floras.
Capture the spirit of the season with the symbol of new beginnings: the butterfly. Abstract butterflies set in glittering cubic zirconia come in a statement ring and pendant necklace. Tiny, delicate butterfly studs in sterling silver or 14K gold add a touch of simple elegance to any occasion.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7441031-pandora-spring-launch-2015/
Eyeglass World®, a leading retailer of affordable prescription eyewear, is the first national chain to launch a retail collection of prescription lenses for smart glass technologies in the U.S. The debut of specially designed prescription lens options for wearable brands including Glass, Recon, Vuzix and Epson coincides with Eyeglass World’s retail expansion into California. On Friday, the company celebrated the grand opening of a Vista, California location – the first of eight Eyeglass World stores planned for the San Diego area by June 2016.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7544551-eyeglass-world-expands-debuts-smart-glass/
Famous for having the most beautiful countryside in China, Huangling village in China’s Jiangxi Province launched helicopter tours from March 11, 2016 offering visitors the opportunity of a bird’s eye view of the region’s beautiful spring rapeseed flower blossom.
Tours take off from Jiangwan Town airfield, about 28 kilometers from Huangling, fly by the village and over the magnificent flower terraces and Hui-style houses with their black roof tiles and white walls.
Surrounded by green mountains and steep cliffs, Huangling village was settled hundreds of years ago and is recognized as one of the most beautiful destinations in China. With its towering trees, stone paths, winding creeks and rich folk culture, the ancient village also retains the unique folk tradition of shaiqiu, or “crop drying in mid-air” as villagers sun-dry chili pepper and corn harvests around the houses throughout the year. This remarkable spectacle is a symbol of the Huangling culture.
To view the multimedia release go to:
http://www.multivu.com/players/English/7793351-huangling-village-tourism/
