The Pick A Powder Campaign Launches Its Funniest Video Yet – 6-foot-6 Trace Adkins Trying to Get Into Richard Petty’s No. 43 Stock Car
Memphis, TN/Concord, NC – Country music superstar Trace Adkins, and racing legend and NASCAR Hall of Famer Richard Petty are at it again. The humorous rivalry videos where they are shown in each other’s world are now appearing online as part of the Pick A Powder Program. The one launching this week shows 6-foot-6 Trace attempting to get into Richard Petty’s No. 43 stock car. Since the campaign started, they have been going back and forth with each other on Facebook and in videos, all in an effort to get the most fans on their team and to show they experience more pain than the other.
BC Powder and Goody’s Headache Powders, the brands Adkins and Petty represent, are going head-to-head in an online contest. The BC and Goody’s “Pick A Powder” campaign plays off the fierce and generational loyalty users have to either Goody’s or BC. Both Adkins and Petty will try to get their fans around the country to pick their team to support: Team Richard for Goody’s and Team Trace for BC on www.pickapowder.com. The man who gets the most fans to join his team will get to see the other “perform” LIVE at the Goody’s 500 in Martinsville, Va. next spring. The campaign will feature a charity component with a donation being made to the Wounded Warrior Project on behalf of Adkins and BC, and Victory Junction Camp for seriously ill children on behalf of Petty and Goody’s.
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To view Multimedia News Release, go to http://www.multivu.com/mnr/54035-celebrity-blogger-perez-hilton-lean-pockets-live-famously-sweepstakes
The top 10 videos have been chosen in Bridgestone America’s Teens Drive Smart Video Contest. Now it’s time for the public to decide who the top three finalists will be.
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To view Multimedia News Release, go to http://www.multivu.com/players/English/54833-bridgestone-teens-drive-smart-2012/
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Longines, the Swiss watch company, and tennis legend, philanthropist and Longines ambassador Stefanie Graf, joined forces with fellow legendary player Billie Jean King and four current professionals on Thursday putting on a tennis clinic for more than 50 children provided by event presenters City Parks Foundation and the USTA Eastern Division.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/longines/45790/
