To celebrate the launch of Colgate® Optic White® Express White toothpaste, the brand has announced a first of its kind collaboration with two of YouTube’s brightest stars, Andrea Brooks of AndreasChoice and Blair Fowler of JuicyStar07. Together, these leading YouTube stylists will engage fans through a seven part online video series titled, “The Smile Show™.” Hosted via Colgate Optic White’s YouTube channel, these segments will feature exclusive tips and tricks on topics ranging from fashion to beauty and most importantly, how to make your smile your best accessory.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7451751-colgate-optic-white-toothpaste/
In celebration of National Adopt a Shelter Pet Day, radio host and entertainer Lance Bass and his husband Michael Turchin have joined The Shelter Pet Project in two new videos to share the love and joy that their adopted pets bring to their lives.
Bass, Turchin, and their rescued dogs, Lily, Foster and Dingo, are the stars of a new online video in the “Meet My Shelter Pet” series from The Shelter Pet Project. The Shelter Pet Project is a national public service campaign developed by the Ad Council, The Humane Society of the United States and Maddie’s Fund®. Its videos showcase the unique bonds between shelter pets and their owners, and direct viewers to their local shelter and rescue groups, where they can find amazing dogs and cats available for adoption. A second video, narrated by Bass, highlights the importance of shelter pet adoption and provides viewers with more information on how to adopt, while also addressing several misconceptions about the adoption process.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7513951-ad-council-shelter-pet-project/
A decade ago Turtle Beach Corporation (NASDAQ: HEAR), a leading audio technology company for over 40 years, pioneered the console gaming headset category and is set to do so again in 2016 with its revolutionary Turtle Beach® Elite Pro Tournament Gaming Headset, Elite Pro Tactical Audio Controller (T.A.C.) and Elite Pro accessories designed for competitive gamers, which establishes a new standard for eSports gaming audio performance and comfort. Turtle Beach’s “Elite” series products represent the highest level in audio and build quality, and the all-new Elite Pro Headset, T.A.C. and Elite Pro accessories are the Company’s all-new line of competitive gaming audio gear created to meet the demands of today’s professional and aspiring pro teams and players.
The Elite Pro Headset’s journey began in 2013. Seeing the consistent growth and popularity of eSports, Turtle Beach launched a comprehensive scientific research program to deeply examine the needs of professional and hardcore gamers as it pertained to game audio, communicating with teammates, and overall comfort. The result is the all-new Elite Pro Tournament Gaming Headset – a ground-up redesign of the competitive gaming headset that brings to market multiple first-and-only innovations in the core mechanics of headset design, weight and fit. Not only does the Elite Pro Headset provide Turtle Beach’s best-in-class game audio and chat performance, but also delivers groundbreaking comfort-driven technologies, including the ComforTec® Fit System with multiple adjustment points for a truly personalized headset fit and feel, Aerofit® Ear Cushions that stay cool in the heat of battle, and Turtle Beach’s all-new patented ProSpecs® Glasses Relief System that finally makes wearing a gaming headset comfortable for players who wear glasses.
To view the multimedia release go to:
http://www.multivu.com/players/English/7537953-turtle-beach-optic-gaming-elite-pro/
It was too late. Andor Katona, an ancient immortal warrior, had fought his last battle, just as his lifemate arrived to save him. As he lies dying he realizes she is surrounded by danger and hopes his brothers will arrive in time to save her.
Lorraine Peters has seen enough of death. And she’s willing to fight death to have him. With wits, courage and new friends to help her she might survive this attack and those that are coming. But, even if Andor survives, the fight is far from over.
From #1 New York Times bestselling author Christine Feehan. Find our more at https//www.christinefeehan.com Romance, horror, paranormal
Volvo Cars, the premium carmaker, has unveiled the eagerly awaited V90 Cross Country, completing its 90 Series line-up.
Since the introduction of the first Cross Country almost 20 years ago, Volvo Cars has become synonymous with the rugged all-road, all-weather product category, with a growing stable of Cross Country models.
Volvo Cars’ Cross Country models fulfil an increasingly important part of the Swedish automaker’s product portfolio as luxury car buyers seek out a more experienced-based lifestyle that occasionally takes them off the beaten track.
“The V90 Cross Country takes the elegance of the V90 and transforms it into an all-road car that delivers safety, comfort and performance in a capable and adventurous package,” said Håkan Samuelsson, President & CEO, Volvo Car Group.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7923351-volvo-reveals-new-v90-cross-country/
Sephora, the leader in global beauty retail, has launched Sephora Virtual Artist, a revolutionary new addition to the Sephora to Go mobile application that allows users to instantly try on thousands of lip colors, anywhere at any time. Available today for download on the Sephora to Go App on iTunes.com, it is the latest in a series of digital innovations pioneered by the Sephora Innovation Lab to customize the beauty retail experience.
Sephora Virtual Artist utilizes a smartphone’s camera to precisely map lip location and shape using technology developed by ModiFace, a leader in facial visualization and skin analysis. Clients can swipe through over 3,000 lip colors by brand, format or shade family, and instantly see how each one looks on their own lips, no matter if they are on the go, at home or in a Sephora location. Using a state-of-the-art 3D Live view that moves with them like a mirror, clients can virtually try on lip colors through an interactive digital overlay on their own lips. Sephora’s extensive color library is inclusive of all lipsticks and lipglosses available at SEPHORA, each individually color matched by hand by Sephora experts to ensure a true representation.
To view the multimedia release go to:
http://www.multivu.com/players/English/7749651-sephora-virtual-artist-to-go-app/
At this year’s Green Industry and Equipment Expo (GIE), MICHELIN Tweel Technologies announced it has partnered with John Deere to equip its ZTRAK™ 900 Series line-up of zero-turn commercial mowers with the ground-breaking MICHELIN® X® TWEEL® TURF™ as original equipment to replace a standard 24x12x12 tire. Available on the 54-, 60- and 72-inch deck sizes, the MICHELIN X TWEEL TURF eliminates downtime and is maintenance free.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7347552-michelin-x-tweel-turf-tires-exclusively-on-john-deere-ztrak-900-series-mowers/
In an effort to inform children and their families about the importance of food safety, U.S. Department of Agriculture (USDA) and the Ad Council are joining 20th Century Fox to launch a series of public service advertisements (PSAs) featuring footage from the upcoming film Alvin & the Chipmunks: The Road Chip.
An estimated 1 in 6 (48 million) Americans get sick from foodborne illness each year, resulting in roughly 128,000 hospitalizations and 3,000 deaths, according to the Centers for Disease Control and Prevention. Children are among the most vulnerable to food poisoning because their immune systems are still developing, so parents and caregivers need to take extra precautions when preparing food for children under five.
The new PSAs, featuring everyone’s favorite Chipmunks – Alvin, Simon, and Theodore – highlight the four food safety steps consumers can use to prevent foodborne illness. The Chipmunks’ antics and hilarious situations in which they find themselves provide a perfect platform to illustrate these four steps: Clean, Separate, Cook, and Chill. The PSAs help explain actions anyone can take to safely prepare their food, using the Chipmunks as the tool to bring fun and relevancy to a serious topic. The partnership includes TV, radio, out-of-home and web advertising, and parents and children can also find kid-friendly activities that further reinforce the food safety steps by visiting FoodSafety.gov.
To view the multimedia release go to:
http://www.multivu.com/players/English/7652251-ad-council-food-safety/
For many sports fans, it’s “that” time of the year. College and professional football season equate to prime time tailgating season. Fans seem to be tailgating more than ever as Tailgater Magazine estimates that 50 million people tailgate annually in North America.
Each year, tailgaters seem to try to compete for the biggest and best tailgates. Besides radios, blenders, and hot plates, it’s not uncommon to find big screen TVs, gaming systems, stereos, and of course, cell phone chargers at a typical tailgate this fall. All of this electronic equipment requires portable power to keep it running. Briggs & Stratton’s PowerSmart Series™ P3000 inverter generator takes tailgating to a whole new level for sports fans that require a quiet, lightweight, and fuel efficient portable generator to power all of their big game tailgating essentials.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7303151-briggs-and-stratton-powersmart-series-p3000-inverter-generator/
Epoch Everlasting Play (EEP) kicked off the holiday shopping season with a special pop-up experience to celebrate the retail launch of the globally popular Calico Critters new Town series. The series, first introduced in 1985, features beautiful, richly detailed animal figures that live like humans with a focus on “Nature, Family and Love.” The collection is now available at specialty stores nationwide and online at Amazon.
The world of Calico Critters came to life at Stella’s Exclusive Town Tea at Lady Mendl’s Tea Salon in New York City. The dazzling interactive day of play featured life-size replicas of the playset fun including a chance to step inside Stella’s Designer Studio, taste testing at the Chocolate Lounge and Gelato stands and a first-ever look at the new Calico Critters animated series debuting on Netflix on November 1st in the U.S., Canada, the U.K., Australia, New Zealand, and Japan. Other countries in Europe and Asia will launch in their respective languages on December 1, 2018.
To view the multimedia release go to:
https://www.multivu.com/players/English/8421351-calico-critters-interactive-new-town-series/
The Ad Council and the Department of Homeland Security’s Federal Emergency Management Agency (FEMA) announced the launch of a new public service advertisement (PSA) to raise awareness about the importance of being prepared for emergencies. While the PSA targets all communities, We Prepare Every Day is the first in a series of videos that aim to deliver a strong preparedness message by showing people with disabilities taking charge to prepare themselves and their families for emergencies.
The PSA provides equal access to all viewers and includes open captioning, a certified deaf interpreter, and audio description for viewers who are blind or have low vision.
The launch of the PSA coincides with the 25th anniversary of the Americans with Disabilities Act (ADA) on July 26, 2015. The ADA prohibits discrimination and ensures equal opportunity for people with disabilities in employment, state and local government services, public accommodations, commercial facilities, transportation and telecommunications. The ADA guarantees the civil rights of more than 56 million Americans.
To view the multimedia news release visit http://www.multivu.com/players/English/7576951-fema-ad-council-emergency-preparedness/
For decades, the Star Wars universe has been the home of epic encounters just as children’s rooms. Children’s rooms just need plenty of daylight during the day and dark environments at bedtime to ensure a good night’s sleep. Continuing their successful design collaboration, Disney and the VELUX Group meet the demands of modern children’s rooms with their “Star Wars & VELUX Galactic Night Collection”.
The new blind collection introduces a series of four total blackout blinds featuring popular Star Wars characters and adds home interior to the world’s most successful entertainment concepts.
The dual function of playroom and bedroom calls for high-benefit products when decorating modern children’s rooms and the collection is designed to fulfil these multiple needs, the dreams of playful children, for creativity and rest.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7781851-star-wars-velux-galactic-night-collection/
