Flashback to 1937 during the economic upheaval of the Great Depression in the United States. Prohibition had recently ended and BACARDI became very popular. During this struggling economic environment, some unscrupulous bars and restaurants in New York City tried to take advantage of consumers by substituting BACARDI for lesser quality rums when they asked for BACARDI cocktails.
Standing up for the consumer’s right to get what was ordered and to protect the quality of cocktails, family-owned Bacardi took legal action against some New York bars and restaurants.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53406-bacardi-150-anniversary-celebrates-75th-anniv-cocktail-case-consumer-right
Launching this September, Bare Escentuals (www.BareEscentuals.com) unveils its first-ever global creative platform and marketing campaign. Rooted in the company’s 35-year history, ‘Be a Force of Beauty’ amplifies the core belief that beauty can change the world, both by inspiring positivity and activating women to put beauty into action.
Playing off the notion, Pretty is. Beauty does.™ Bare Escentuals celebrates and gives emphasis to the influential power of beauty as more than meets the eye. By going beyond the surface visage, Bare Escentuals builds upon its heritage as an unconventional beauty brand, recognizing the opportunity to give women a voice and to champion the individual stories that represent their own ‘force of beauty.’
To view Multimedia News Release, go to http://www.multivu.com/mnr/51796-bare-escentuals-be-a-force-of-beauty-campaign
Cox Enterprises announced today the fifth anniversary of Cox Conserves, the company’s national sustainability program. Launched in 2007, Cox Conserves seeks to reduce Cox Enterprises’ energy consumption by embracing renewable forms of energy, conserving natural resources and inspiring eco-friendly behavior.
To view Mutlimedia News Release, go to http://www.multivu.com/mnr/55718-cox-enterprises-celebrates-5th-anniversary-of-cox-conserves-sustainability
As February Daytona Speedweeks marks the “official” beginning of the 2012 NASCAR season, The Goodyear Tire & Rubber Company also celebrates being chosen as the exclusive tire supplier to the top three NASCAR racing series through 2017 while also reaching the 58th year of uninterrupted commitment to the sport, making it one of the longest-running supply program participants in sport history.
As the official tire supplier to the NASCAR Sprint Cup, Nationwide and Camping World Truck Series, Goodyear sets out in 2012 on a ‘More Driven’ mission to continue to build on the Company’s more than 100-year racing history by learning, driving innovation and enhancing performance and quality in the sport…and beyond.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54402-goodyear-five-year-exclusive-official-tire-supplier-2012-nascar-season
Meet the legendary Samson as you’ve never known him before. Through the eyes of the three women who loved him. Desired celebrates the God of Israel’s to work powerfully in the midst of hopes, fears, desires, and sorrows. Learn about the book here, http://bit.ly/qhpVM1 Learn about this author here, http://www.gingergarrett.com/ Christian Fiction, Biblical Historical Fiction
The month of June held major milestones for local non-profit Harlem RBI. The community-based youth development organization broke fundraising records with a 20th anniversary gala, announced an $85 million project with Mayor Michael Bloomberg and New York Yankees’ First Baseman Mark Teixeira and ultimately, celebrated the graduation of 33 high school seniors along with more than 200 family and friends in East Harlem.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/harlemrbi/50769/
Childcare centers in Learning Care Group's brand portfolio will celebrate Week of the Young Child in exciting ways; from special parent breakfasts and outdoor art galleries, to kite flying and parades.
Week of the Young Child is held each year to recognize the needs of young children and thank the adults involved in their education and care. Parents, teachers, caregivers, and other adults play important roles in the lives of young children, and Week of the Young Child celebrates their efforts.
To view Multimedia News Release, go to http://www.multivu.com/players/English/49375-Week-of-the-Young-Child/
The Golden Gate Bridge opened in San Francisco. Comedian Bill Cosby was born. And in 1937, SPAM® products were introduced as a meal staple into American cupboards. To help celebrate 75 years of the SPAM® brand, the makers of SPAM® products are launching its first ever spokescharacter, Sir Can A-Lot™ –– a two and a half inch tall embodiment of the brand essence ready to begin a crusade to rescue the world from routine meals.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54920-spam-celebrates-75-years-sir-can-a-lot-spokescharacter-hormel-foods
ChildObesity180 today announced the two National school program winners of its nationwide innovation contest. The competition was designed to identify and reward the most creative, impactful, and scalable school-based programs and technologies to promote children’s physical activity.
Among the many schools nationwide employing running and walking programs, the 100 Mile Club in Corona-Norco, CA is a true pioneer. Inspired by the 1992 Summer Olympics, special education teacher Kara Lubin had a dream that kids would be motivated to stay fit by the simple goal of “winning the gold medal.” These medals, based on dedication and effort, not speed and fitness, could reward students of all abilities, including Lubin’s special education students. Lubin took action and founded the 100 Mile Club in 1993. Elementary school students are presented with a straightforward challenge, run 100 miles over the course of the school year. Students log miles before school, after school, during recess, and at sanctioned community events. Milestones are rewarded with simple tokens – wristbands, pencils, and medals. A year-end assembly celebrates and recognizes students who have achieved 100 miles, and those still with miles to go. Nearly 20 years later, the 100 Mile Club has stood the test of time, and been adopted by schools in California and across the nation. The program is highly scalable and with Lubin’s help, is now in place in more than 115 schools across eight U.S. states, reaching more than 30,000 students.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56327-childobesity180-physical-activity-contest-100-mile-club-red-hawk-movement
It’s not every day a 75-year-old company re-defines its brand icon. Water treatment leader Culligan International is doing just that with an update to its famous “Hey Culligan Man!” persona. A new website at culligan.com (culligan.ca in Canada) features a new Culligan Man and is loaded with information on water quality and water treatment solutions for homeowners and businesses. The initiatives cap the company’s 75th anniversary year.
Introduced in 1958, “Hey, Culligan Man!” remains one of the most recognized advertising slogans and an important link between customers and the company’s network of over 800 dealers in 90 countries worldwide.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53999-culligan-celebrates-75-years-with-hey-culligan-man-update-and-new-website
Tomorrow, the U.S. Postal Service will commemorate the Girl Scouts’ 100th anniversary during the world’s largest sing-along to issue the Celebrate Scouting First-Class Mail Forever stamp.
Available nationwide tomorrow, the stamp will be dedicated at the Washington Monument grounds on the National Mall at the Girl Scouts Rock the Mall: 100th Anniversary Sing-Along, where nearly a quarter-million girls will converge during the organization’s centennial anniversary.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55501-u-s-postal-service-girl-scouts-100th-anniversary-scouting-stamp
The MedTech Industry’s Premier Design Competition is now accepting entries. Proudly presented by UBM Canon and MD+DI, the Medical Design Excellence Awards program has provided market visibility to over 500 innovative MedTech products that are changing the face of healthcare today. The MDEA also celebrates the achievements of medical product manufacturers, their suppliers, and the many people behind the scenes—engineers, scientists, designers, and clinicians—who are responsible for these groundbreaking innovations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58607-2013-medical-design-excellence-awards-call-for-entries-medtech-mdea13