The largest candy-consumption night of the year is right around the corner. More than 80 percent of parents say their kids will participate in a Halloween celebration (2), and when asked about concerns related to Halloween, more than two-thirds of parents say they are worried about their children’s teeth, according to a recent Ad Council survey (1). However, three out of four parents report that their kids sometimes or frequently forget to brush their teeth on a daily basis. With cavities being a top concern, the Kids’ Healthy Mouths campaign is celebrating National Brush Day® on Sunday, November 1, the day after Halloween, to emphasize the importance of brushing for two minutes, twice a day, every day.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7676151-kids-healthy-mouths-ad-council-brush-day/
(1), (2) The Ad Council’s survey was conducted by LightSpeed Research in September 2014. The nationally representative online survey included 600 parents with children 0-12.
UBM Tech makes its biggest move yet towards reinventing technology media with the announcement of a new community-driven InformationWeek. Combining the brand’s world renowned content, over 200 new expert contributors, fresh content-sharing tools, and a proven, editorially-facilitated engagement platform, the iconic 34-year old media brand is unlocking the ability for its community members – senior IT professionals – to digitally connect around the most pressing market issues they face. Users will be able to freely share ideas, gather peer feedback, and ultimately help shape the future of the technology market. Start engaging at InformationWeek.com.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/64283-informationweek
Viper, the 30-year leader in car security, today announced that Viper SmartStart, the app that gives users the ability to start, lock, unlock and track their car from virtually anywhere in the world with their smartphone, will be available for Android Wear and Apple Watch in early 2015. Viper made the announcement at the 2015 International Consumer Electronics Show (CES) in Las Vegas.
Viper’s smart watch functionality will be available for free download for Android and iOS through the company’s newest version of the Viper SmartStart 4.0 app. Viper SmartStart 4.0 is compatible with all Viper SmartStart hardware, which means all existing and future Viper SmartStart users who purchase an Apple Watch or Android Wear product will be able to take advantage of the smart watch features at no additional cost.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7407451-viper-smartstart-smart-watch-app/
CPhI Worldwide, organised by UBM Live, celebrates the closing of its most successful show to date with pre-audit figures estimating more than 34,000 attendees and 2,200 exhibitors. Held in Frankfurt, the show hosted senior-level decision makers and key players from 140+ countries representing every step of the pharmaceutical supply chain from drug discovery to finished dosage.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/63503-UBM-live-cphi-worldwide
With the airing of Super Bowl XLVIII, 20 Savannah College of Art and Design (SCAD) students became the first to have a hand in designing the opening animation for FOX Sports’ broadcast of the NFL’s annual championship game. A television event that likely will be one of the top 10 most-watched programs in history, the broadcast was expected to draw an audience of more than 100 million.
The opening animation of the broadcast was set in New York’s iconic Times Square, and brought the worlds of art and football together to capture the superior athleticism of NFL players. SCAD students helped create the concept and design for the animation using assets provided by FOX Sports and by fashioning new creative elements.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65185-savannah-college-art-design-scad-students-motion-graphics-fox-sports
With so many grill-worthy summer days around the corner, the National Pork Board (NPB) is encouraging Hispanics as part of its new campaign ¡Prende el Sabor! to turn up the flavor on the grill this summer via a series of video vignettes, which will highlight why pork is the undisputed star at every barbecue in America.
The video series, featuring a fun and spirited grill named “Gloria” the neighbor grill, (@PrendeElSabor) will appear on (@PorkTeInspira) social media channels and website throughout the summer grilling season.
To view the multimedia release go to:
http://www.multivu.com/players/English/7802351-national-pork-board-angelica-vale-grill-season/
Every cat owner knows how difficult it can be to impress their furry feline. Taking on one of his toughest challenges, celebrity chef, restaurateur and animal lover Richard Blais teamed up with Fancy Feast® to show cat lovers that there’s no better way to wow their cats than with Fancy Feast® Broths. The gourmet cat food brand is revolutionizing the cat food category with the introduction of eight recipes that offer a delicious combination of delectable broth with real seafood and veggies, crafted without by–products or fillers. Blais helped introduce Broths at an exclusive launch party at the Tasting Table Test Kitchen & Dining Room in New York City on Tuesday, July 22, where he premiered the product and a new video starring himself opposite the iconic Fancy Feast cat.
To view the multimedia assets associated with this release, please click: http://www.multivu.com/players/English/7273751-fancy-feast-broths-richard-blais-cat-food/
Today, Campari® is officially unveiling the Hollywood actress Eva Green as the star of the 2015 Campari Calendar. The stunning French born actress will take the lead role in this year’s iconic Calendar, entitled ‘Mythology Mixology’, which is dedicated to celebrating Campari’s colourful history and the intrinsic stories linked to twelve of its best-loved classic cocktails. Each month will focus on a classic cocktail and with it, imaginatively depicts the beautiful and little-known anecdotes, tales and curiosities behind each iconic recipe.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/71400577-Campari-Calendar-2015/
As part of its new brand campaign, Share A Legend, New Holland Brewing Company is tapping into its heritage and success as the top craft Bourbon Barrel-Aged Stout to unveil a nationwide storytelling contest. The #ShareALegend contest is inspired by the nearly two decades of legends told over Dragon’s Milk™ stout—and celebrates the lore of the brew that began when it was first bottled 17 years ago. The top user-generated story submission will earn the winner $5,000 cash plus $5,000 from New Holland Brewing Company to donate to one of several charities selected by the brewery.
Share A Legend is an open-ended storytelling project that invites fans to share their personal tales, whether they are everyday stories of triumph, the goodness of humankind or someone who has made an impact on them. Throughout the campaign, New Holland Brewing Company will release the legends of six real people who fall into the archetypes of Warrior, Huntress, Smith, Poet, Alchemist and Performer to inspire contest entrants. The videos, the new DragonsMilk.com website and other branded elements adopt a half-illustrated design that embody the true but imaginative and creative nature of legendary tales that are passed down over time.
To view the multimedia release go to:
https://www.multivu.com/players/English/8399851-new-holland-brewing-dragons-milk/
TELEMUNDO anunció hoy que la superestrella internacional Lucero conducirá los primeros “Latin American Music Awards.” El gran evento, que tendrá lugar el jueves, 8 de octubre, 2015 desde el prestigioso Dolby Theater en Hollywood, California, comenzará con la anticipada llegada de estrellas a la “Alfombra de Latin AMAs” a las 8pm/7c y continuará con la ceremonia de premiación a las 9pm/8c, que se transmitirá por TELEMUNDO y simultáneamente por NBC Universo. La noche culminará a las 11:35pm/10:35c con un vistazo exclusivo tras bambalinas durante el especial “Latin American Music Awards: Acceso VIP”. Los boletos están a la venta a través de Ticketmaster y la taquilla del Dolby Theatre.
Lucero es una polifacética y galardonada actriz, presentadora de televisión y cantante multi-platino. Nacida en la Ciudad de México, ha vendido más de 27 millones de discos mundialmente. Reconocida como “La Novia de América”, Lucero obtuvo su primer papel de alto perfil en un programa popular para niños en la Ciudad de México a los 10 años. Desde entonces, ha lanzado una serie de exitosos álbumes y muchas de sus canciones han encabezado las listas de música internacionalmente. En la pantalla grande, Lucero ha protagonizado un total de siete películas y múltiples telenovelas, incluyendo “Alborada”, la que le valió un premio Emmy”, “Mañana es Para Siempre” y “Soy tu Dueña”, ambas galardonadas con el premio Ace, y “Por ella Soy Eva”. “People en Español” la nombró la “Reina de las Telenovelas” en la edición 2013 de su especial de “Los 50 Más Bellos”. Lucero ha conducido los premios Latin Grammy en ocho ocasiones y la Teletón México desde 1997, además de la Teletón en Chile, Guatemala, El Salvador y EE.UU, y fue “Coach” de la exitosa competencia de canto “La Voz México” en su primera temporada. En el 2014 se unió a TELEMUNDO como presentadora del mega-reality “Yo Soy El Artista” y recientemente participó como conductora especial de la visita del papa Francisco a Estados Unidos, así como en la campaña “Actos de Bondad” para la cadena. Este próximo 22 de octubre será honrada con el premio “Outstanding Achievement in Hispanic Television” de Broadcasting & Cable and Multichannel News durante la cumbre anual de la televisión hispana en la ciudad de Nueva York.
To view the multimedia release go to:
http://www.multivu.com/players/Spanish/7640451-latin-american-music-awards-2015/
Lightning may not seem as destructive as other natural disasters, yet a strike can cause serious damage to business equipment and electrical appliances, disrupt electrical service for long periods of time, and spark wildfires. In 2014, State Farm paid nearly $149 million dollars for insurance claims as a result of damage from lightning strikes.
June, July, and August are the times of year when lightning is most frequent. Even though lightning is weather-related and not a preventable event, there are ways to reduce your chance of damage from a power surge or fire. That is why State Farm has joined forces with the Insurance Institute for Business and Home Safety (IBHS) in recognition of Lightning Awareness Week, June 21-27.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7452831-state-farm-weather-preparedness/
Brace yourself for a mealtime you won’t forget! Dogs across America are licking their chops over the Mix Mania campaign from Mars Petcare, which encourages dog owners to MIX IN wet food with dry kibble and LOOK OUT for a full-on freak out from their furry friends. Actress, musician and animal lover, Kristin Chenoweth, has joined the Mix Mania madness, lending her voice to hilarious videos showing frenzied freak outs and mealtime craziness.
Consumers can join the fun by visiting MixMania.dog where they’ll find lip-smackingly delicious recipes, PAWsome content and a unique remix station where they can share their dog’s freak out video and have it remixed with a hysterical voiceover from Kristin Chenoweth.
The campaign highlights freak outs at their best with serious slobber and overjoyed pooches captured in slow motion videos. The long form video shares a taste of the mania, and a series of short form videos with outrageous voiceovers from Chenoweth leaves consumers begging for more.
To view the multimedia release go to:
http://www.multivu.com/players/English/7829651-mars-petcare-mix-mania/
