The Dodge brand is targeting multicultural millennials1 with a Spanish/English ad campaign for the 2013 Dodge Dart featuring global music sensation Pitbull. The rapper, who utters his signature “¡Dale!” (“Let’s do this!”) phrase in the spots, also composed original instrumental music called “Drop 2 the Bottom” for the commercials: “How to Change Cars Forever” and “How to Break Through and Succeed.” The campaign reflects the Dodge brand’s focus on targeting multicultural millennials for the compact car segment.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62466-dodge-targets-multicultural-millennials-2013-dodge-dart-campaign-pitbull
HANNOVER MESSE, which this year features 6,500 exhibitors from over 60 nations, is always a spring favorite of Europe’s top political leaders. Angela Merkel and Vladimir Putin are about to embark on a journey of discovery that will take in the latest developments in mobility, intelligent networked machines and even a modern-day horseless carriage.
Entenmann’s® Bakery, a Bimbo Bakeries USA company, is celebrating the 40th birthday of their Rich Frosted Donut today, January 31, 2013. Fanatics have been enjoying the donut since his introduction along with the many variations of his offspring.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59506-entenmann-s-400-millionth-rich-frosted-donut-and-40th-birthday
Amway North America today announced Iris Nixon of Nanaimo, British Columbia, and Anna Page of Lenexa, Kansas, will lace it up with the pros for Kurt Warner’s “Ultimate Football Experience Presented by Amway’s NUTRILITE” in Phoenix, March 8-9, 2013.
As grand prize winners of the NUTRILITE® Ultimate Football Experience Sweepstakes, Nixon and Page will team with Warner and other gridiron greats for the celebrity flag football tournament. The annual event benefits Warner’s First Things First Foundation.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55822-amway-nutrilite-ultimate-football-experience-sweepstakes-winners
Providing further evidence of economic recovery throughout the nation, an Experian trends analysis of new mortgages and bankcards from Q1 2013 showed a 16 percent year-over-year increase in mortgage origination volume and a 20 percent increase in bankcard limits. Other insights offered by Experian, the leading global information services company, include evidence of a strong rebound in the Midwest as well as unprecedented lows in bankcard delinquencies.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55343-experian-bank-card-and-mortgage-originations-credit-trends-analysis
Leader mondial de l’entretien et des services automobiles, Midas accueille chaque année en France plus de deux millions de clients dans ses centres. De cette proximité avec les automobilistes, sont nés de nombreux services innovants, réponses immédiates aux évolutions du parc et des attentes en matière d’entretien automobile de ses clients.
http://www.multivu.com/mnr/62416-Mobivia-Midas
Fifteen internships in four years sounds like a pretty demanding exercise. Yet Lauren Berger did just that while at the University of Central Florida, and learned how to be a leader and a successful entrepreneur in the process. And now Berger, founder of Intern Queen Inc., is offering students a similar opportunity through the 2013 Ford College Ambassador Challenge.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61063-ford-college-ambassador-challenge-offers-students-real-world-experience
Exhilarating spectacles were taken to new heights this afternoon as Michael Jackson ONE by Cirque du Soleil partnered with Gibbon Slacklines to showcase a record-breaking highline walk from the exterior of Mandalay Bay and House of Blues Foundation Room, 63 floors above the Las Vegas Strip . As the kick off to the 2013 World Slackline Federation (WSFed) Slackline World Cup Finals taking place inside the Michael Jackson ONE Theatre on Oct. 17, Andy Lewis, the daredevil Gibbon athlete and slackliner made famous for his Super Bowl XLVI halftime show performance with Madonna, set a new world record for the longest urban highline walked. Lewis thrilled spectators by forging a 480-ft. high, 360-ft.-long slackline, running parallel to the Las Vegas Strip, rigged from two of Mandalay Bay’s resort towers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63628-mjone-by-cirque-du-soleil-and-mandalay-bay-gibbon-slacklines-megastunt