Royal Caribbean Cruises Ltd. (NYSE: RCL) today announced an agreement with Miami-Dade County to construct and operate a dramatic new cruise terminal at PortMiami, on land leased from the County. The new terminal will be a striking addition to PortMiami, and will serve as homeport to Royal Caribbean International ships, including a 5,400-passenger Oasis-class ship, the world’s largest and most innovative cruise ships. The agreement will come before the Miami-Dade County Board of County Commissioners on July 6, 2016.
“We are truly excited to be working with Miami-Dade County and PortMiami to create not just another cruise terminal, but a truly iconic building,” said Richard Fain, chairman and CEO for Royal Caribbean Cruises Ltd. “This new terminal is a symbol of our commitment to Miami, the city where our company first started almost 50 years ago. We can’t wait to bring an Oasis-class ship to PortMiami.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7657052-royal-caribbean-miami-dade-cruise-terminal/
Highlighting more than $100 million in renovations at its hotels across North America, Super 8®, the world’s largest economy hotel brand and trusted roadside companion, today rolled into the 2018 New York International Auto Show with ROADM8, the first-ever concept car inspired by a hotel brand’s guestroom redesign.
Pulling its style and amenities straight from Super 8’s newly refreshed and elevated rooms—think bedding turned upholstery, a nightstand turned dashboard accent—ROADM8 fully embodies the sleek, new, modern look and feel of Super 8 while bringing the best of the brand to the open road. Outside, the vehicle boasts the red and yellow of the iconic Super 8 sign while inside are innovative amenities like a built-in, on-demand coffee machine, custom center console mini-fridge, touch-screen entertainment, and more.
To view the multimedia release go to:
https://www.multivu.com/players/English/8289351-super-8-roadm8-new-york-international-auto-show/
THINK: A decade of iconic beauty with Rimmel London and Kate Moss.
WHAT IT IS: Kate Moss’s supermodel style, captured in a bold lipstick collection. In honor of Kate Moss’ ten years as the face of Rimmel London, the brand presents five Lasting Finish Lipsticks created exclusively by Kate Moss. Each lipstick is housed in a chic matte black bullet, reflective of Kate Moss’s signature rocker style, and bears the supermodel’s signature in bold red for elegance with an edge.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53874-rimmel-london-kate-moss-lasting-finish-lipstick-collection
It’s said that the Ford Mustang has starred in more movies than any other car. Now GTB – Ford’s creative agency – have created a real on-screen first for the legendary marque. To celebrate the iconic driving film C’etait un rendez-vous, GTB worked with Claude Lelouch to recreate his iconic original film, in 360 VR.
Lelouch said of the remake: ‘C’etait un rendez-vous was a first in 1976, nobody had ever filmed an urban drive like it. So I was thrilled by the prospect of recreating this high-octane short using the very latest technology: making it even more immersive.’
Says Chief Creative Julian Watt, “The original 1976 movie captured an audacious eight-minute drive through Paris in the early hours of the morning. It was thrilling and ground breaking. Our idea was to maintain that essential experience, but bring the cinematic thrill of VR and the driving experience of Ford Mustang.”
To view the multimedia release go to:
https://www.multivu.com/players/uk/8045851-claude-lelouch-film-360-vr-ford-mustang/
After more than 40 years, Red Baron® pizza’s iconic male brand character, the Red Baron, is stepping aside to make way for the Baroness, an authentic and relatable new character created to appeal to one of the brand’s most important audiences - moms.
The Baroness will debut in a new 30-second spot called “War Stories” airing online today. Inspired by real stories moms share with each other every day, “War Stories” features the Baroness and seasoned, influential mom Kristin Hensley exchanging the humorous and sometimes gross realities of parenting. The spot ends with the Baroness rewarding Kristin’s small victories.
To view the multimedia release go to:
https://www.multivu.com/players/English/8104451-red-baron-pizza-baroness-wing-mom/
In celebration of General Mills’ commitment to removing artificial flavors and colors from artificial sources from all of its cereals, the company is rolling out a three-week open casting call to find one real rabbit to be featured as the honorary face of Trix. Pet bunnies from across the country could be the #RealTrixRabbit and appear on limited run boxes in the winner’s hometown.
From real rabbits to pets in bunny costumes, kids, parents and family members are invited to snap pictures or take videos of their furry friends– and upload them to the www.RealTrixRabbit.com. Applicants can also scope out the competition and follow the journey to find the Real Trix Rabbit by following #RealTrixRabbit on social media from October 19, 2015 to November 8, 2015.
While the iconic Trix Rabbit isn’t going anywhere, Trix is removing artificial flavors and colors from artificial sources. This means using ingredients like fruit and vegetable juices and spice extracts such as turmeric and annatto to achieve the fun red, yellow, orange and purple colors while delivering the same great taste that adults and children have always enjoyed.
“The search for the honorary Real Trix Rabbit is a family-friendly opportunity to share our excitement with cereal fans as we introduce the new Trix recipe this January,” said Lauren Pradhan, senior marketing manager for General Mills’ Cereal division. “We are excited for families to experience the new Trix recipe as well as the recipes for other cereals and see for themselves that every spoonful will still deliver the great taste, quality and fun that General Mills cereals have always brought to their cereal bowl.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7664051-real-trix-rabbit/
Ever wondered what happens behind the doors of one of the world’s most established venues? IFSEC Global.com has got a backstage pass to the Royal Albert Hall to investigate how it keeps world-famous performers, and this iconic building, safe and secure.
Speaking to Amanda Squires, Director of Operations, an insight is given to the co-ordination of the 850 events delivered each year, as well as, the delicate procedure undertaken for getting modern CCTV and access control systems in place in this grade 1 listed building.
Amanda is joining the Protecting London panel debate at IFSEC International 2015, 16 – 18 June at ExCeL London, along with the British Museums’ Health & Safety Manager and Crossrail Ltd.’s Security Manager to discuss the considerations that need to be made when protecting such high value assets.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7537851-protecting-london-royal-albert-hall/
Are you ready to rock? It’s show time as Hasbro Inc.’s (NASDAQ: HAS) iconic PLAYSKOOL brand introduces the LET’S ROCK! ELMO interactive plush, the most innovative Elmo toy yet. Joined by music industry veteran and Grammy Award-winning producer Randy Jackson, LET’S ROCK! ELMO made his official debut at a private event yesterday at the Empire Hotel in New York, NY. Known for his ability to guide the next generation of music superstars into the spotlight, Jackson was on hand to offer advice as LET’S ROCK! ELMO takes the stage at retail this fall. The truly interactive LET’S ROCK! ELMO plush character sings, plays instruments, and invites little musicians to rock out with him!
To view Multimedia News Release, go to http://www.multivu.com/mnr/52202-randy-jackson-joins-hasbro-playskool-for-let-s-rock-elmo-launch
Last night marked a new historical event for Perrier-Jouët champagne House, with the international unveiling of Perrier-Jouët Belle Epoque Florale Edition by Makoto Azuma – the first designed Limited Edition of cuvee Belle Epoque, since the creation of its iconic anemones by Emile Gallé in 1902. The launch event took place in Japan, which has a strong historical relationship with the luxury house.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56570-champagne-perrier-jouet
Starting Tuesday, an All-Star cast of baseball greats and current players will hit television screens nationwide as they appear in the first of two new spots from zero calorie Pepsi MAX, which takes a fun spin on the iconic baseball film
In a multimedia marketing campaign that launches today, Pepsi MAX boldly invites American consumers to taste for themselves that when it comes to maximum taste and zero calories, Pepsi MAX conquers the competition. That’s the message in a remake of the iconic “Diner” commercial that aired during Super Bowl XXIX, where two soda delivery truck drivers go head-to-head over a can of the best tasting cola on the market. In the 2010 version, the truckers are back; and they both want the zero calories and maximum taste that only Pepsi MAX can deliver.
Lucky Charms® cereal is commemorating 50 years of magically delicious fun with a 50-day celebration thanking fans young and old for keeping the magic alive all these years. For generations, Lucky Charms cereal has been delighting kids at heart with frosted toasted oats and delicious marshmallow charms, along with the mischief and whimsy of the iconic Lucky the leprechaun.
To view Multimedia News Release, go to http://www.multivu.com/mnr/65159-general-mills-lucky-charms-celebrates-50-years-of-magically-delicious
