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More than 26,000 preteens (children ages 8 – 12) are available for adoption from the U.S. foster care system, according to the Administration for Children and Families Adoption and Foster Care Analysis Report System (AFCARS). To promote the adoption of preteens from the U.S. foster care system, the U.S. Department of Health and Human Services’ (HHS) Administration for Children and Families (ACF), AdoptUSKids (AUSK) and the Ad Council today unveiled a new series of national public service advertisements (PSAs). Created pro bono by kirshenbaum bond senecal + partners (kbs+p) and Revolución, the PSAs will be distributed this week as part of National Adoption Month. To view Multimedia News Release, go to http://www.multivu.com/mnr/52724-ad-council-adoptuskids-hhs-preteens-for-adoption-from-foster-care
Added: 4561 days ago by MultiVuVideos
Runtime: 0m31s | Views: 6558 | Comments: 0
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More than half of America’s boomer caregivers, ages 40 to 60, need support and help, according to a new survey conducted by AARP and the Ad Council. The survey coincides with the launch of a new multimedia public service advertising (PSA) campaign created to provide information and support to the more than 42 million unpaid caregivers nationwide, many of whom feel isolated and alone in caring for their loved ones. The new Caregiver Assistance PSAs, created pro bono by ad agency Butler, Shine, Stern & Partners (BSSP), illustrate the physical, emotional and mental strain on caregivers, communicating that there is help and “together we can be stronger.” To view Multimedia News Release, go to http://www.multivu.com/mnr/57429-caregiver-assistance-aarp-ad-council
Categories // News and Politics 
Added: 4279 days ago by MultiVuVideo
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The UNCF in partnership with the Ad Council, announced today the launch of Better Futures, a national multimedia public service effort that will build on their 41-year old campaign to help African American students get to and through college. Created pro bono by Y&R, new Better Futures PSAs transform the idea of donating to a cause to a more powerful idea of investing in the future, including the introduction of a stock for social change, where people can see the direct social return of their investment. Economists were consulted for the campaign and developed an algorithm to show the social return of donating just $10 to UNCF, including the impact on earnings, crime savings and health savings. To view Multimedia News Release, go to http://www.multivu.com/mnr/61200-uncf-ad-council-better-futures-campaign-african-american-education
Added: 3986 days ago by MultiVuVideos
Runtime: 1m1s | Views: 868 | Comments: 1
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Losing weight and being healthier are at the top of everyone’s New Year’s resolutions. But, despite the best intentions, work, kids, and social events often push lifestyle changes to the bottom of the list. While many are familiar with type 2 diabetes, fewer are aware of prediabetes, a serious health condition that affects 86 million Americans (more than 1 in 3) and often leads to type 2 diabetes. People with prediabetes have higher than normal blood glucose (sugar) levels, but not high enough yet to be diagnosed with type 2 diabetes. To raise awareness and help people with prediabetes know where they stand and how to prevent type 2 diabetes, the American Diabetes Association (ADA), the American Medical Association (AMA), and the Centers for Disease Control and Prevention (CDC) have partnered with the Ad Council to launch the first national public service advertising (PSA) campaign about prediabetes. The PSA campaign, featuring first-of-its-kind communications techniques, was developed pro bono by Ogilvy & Mather New York for the Ad Council. Nearly 90 percent of people with prediabetes don’t know they have it and aren’t aware of the long-term risks to their health, including type 2 diabetes, heart attack, and stroke. Current trends suggest that, if not treated, 15 to 30 percent of people with prediabetes will develop type 2 diabetes within five years. The good news is that prediabetes often can be reversed through weight loss, diet changes and increased physical activity. Diagnosis is key: research shows that once people are aware of their condition, they are much more likely to make the necessary lifestyle changes. To view the multimedia release go to: http://www.multivu.com/players/English/7731551-ad-council-prediabetes-psa/
Tags // health  diabetes  ada  weight  loss  exercise  ad  council  cdc  diat  multivu  7731551 
Categories // Miscellaneous 
Added: 3026 days ago by MultiVuVideos
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Procter & Gamble’s Crest® Pro-Health™ Sensitive Shield™, kicked-off the Summer of Sensitivity campaign today in New York City’s Penn Station in partnership with Alison Sweeney and Feeding America - the nation's leading domestic hunger-relief charity. As part of the promotion, commuters and nearby pedestrians were encouraged to stop by and “trade-up” their sensitivity toothpaste for Crest Pro-Health - the ONLY leading toothpaste to protect against teeth sensitivity and all these other areas dentists check most: cavities, gingivitis, tartar, plaque, fresh breath and whitening. Unlike the leading sensitivity toothpaste, Crest Pro-Health Sensitive Shield offers sensitivity protection plus other important oral care benefits that provide all-around protection for a healthy mouth. To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/crest/44588/
Added: 5058 days ago by MultiVuVideos
Runtime: 1m49s | Views: 6638 | Comments: 0
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Procter & Gamble’s Crest® Pro-Health™ Sensitive Shield™, kicked-off the Summer of Sensitivity campaign today in New York City’s Penn Station in partnership with Alison Sweeney and Feeding America - the nation's leading domestic hunger-relief charity. As part of the promotion, commuters and nearby pedestrians were encouraged to stop by and “trade-up” their sensitivity toothpaste for Crest Pro-Health - the ONLY leading toothpaste to protect against teeth sensitivity and all these other areas dentists check most: cavities, gingivitis, tartar, plaque, fresh breath and whitening. Unlike the leading sensitivity toothpaste, Crest Pro-Health Sensitive Shield offers sensitivity protection plus other important oral care benefits that provide all-around protection for a healthy mouth. To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/crest/44588/
Categories // People and Blog 
Added: 5049 days ago by MultiVuVideos
Runtime: 6m15s | Views: 8857 | Comments: 0
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Phiten, the pioneer of AQUA-METAL™ materials and innovator of metal-infused technology, and professional baseball players C.J. Wilson, Josh Hamilton and J.B. Shuck have teamed up with Be The Match, the nonprofit organization dedicated to helping patients with blood cancers receive life-saving bone marrow and umbilical cord blood transplants. To support Be The Match and raise awareness of the national Be The Match Registry®, Phiten has designed a limited edition Phiten x Be The Match Tornado Necklace with sales benefiting the cause, and the three pro baseball players have been named Ambassadors of Hope by Be The Match. To view Multimedia News Release, go to http://www.multivu.com/mnr/64376-phiten-and-mlb-players-for-be-the-match-bone-marrow-donor-registry
Tags // phiten  be  a  hero  psa  be  the  match  cj  wilson  bone  marrow  transplants  blood  cancer  patients  health  multivu  64 
Categories // People and Blog 
Added: 3817 days ago by MultiVuVideos
Runtime: 0m30s | Views: 1591 | Comments: 1
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With September marking the kickoff of the pro-football season and National Prostate Cancer Awareness Month, the Urology Care Foundation and the National Football League (NFL) teamed up to release a new Public Service Announcement (PSA) focused on educating men about prostate cancer and encouraging them to join the Know Your Stats® campaign. To view Multimedia News Release, go to http://www.multivu.com/mnr/63352-nfl-and-urology-care-foundation-national-prostate-cancer-awareness-month
Categories // People and Blog  Sport 
Added: 3867 days ago by MultiVuVideos
Runtime: 0m30s | Views: 2205 | Comments: 2
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Crest® and Oral-B® are giving mouths of Americans a makeover! Inspired by startling statistics on the state of America's oral health, Crest and Oral-B have started a cross-country crusade, the
Categories // Fashion and Lifestyle 
Added: 4833 days ago by MultiVuVideos
Runtime: 1m0s | Views: 7068 | Comments: 0
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Launching today, Save the Children and Ad Council’s Every Beat Matters™ campaign draws on the power of music inspired by children’s heartbeats to give Americans new ways to help millions more children survive. Multimedia public service ads featuring the creation of OneRepublic’s new single “Feel Again” debut today and will be distributed to more than 33,000 media outlets nationwide. The ads—created pro bono by ad agency BBDO New York and filmed by Academy Award-nominated directors Sean and Andrea Fine—show how children’s heartbeats collected in remote villages of Malawi and Guatemala inspired a hit song that can help bring hope to children around the world. To view Multimedia News Release, go to http://www.multivu.com/mnr/58026-ad-council-save-the-children-every-beat-matters-onerepublic-feel-again
Categories // Music  News and Politics 
Added: 4254 days ago by MultiVuVideos
Runtime: 1m1s | Views: 3630 | Comments: 0
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Extended Stay America (ESA), the largest company-owned/operated hotel chain with kitchens in every room, announces the release of “Away From Home Cooking” 3rd edition – an on-the-go digital cookbook available to guests and cooks looking for quick and delicious recipes. With Americans making more than 405 million long-distance trips per year, and reportedly gaining 2-3 pounds on average after a two week period, Extended Stay America focused their latest edition on resources and recipes that supported healthy eating habits while away from home. To bring this to life, ESA collaborated with partners, Food Network™ Host, Sunny Anderson and the American Cancer Society® to share some of their favorite recipes for eating better when traveling. The cookbook features 58 easy-to-prepare recipes as well as tips and tricks, perfect for families’ on-the-go or travelers seeking delicious home-cooked meals. To view the multimedia release go to: http://www.multivu.com/players/English/7737251-extended-stay-america-away-from-home-cooking/
Categories // Miscellaneous 
Added: 2874 days ago by MultiVuVideos
Runtime: 3m53s | Views: 627 | Comments: 0
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Today, Church & Dwight, Co., Inc., the makers of First Response™ pregnancy and ovulation tests, announced the launch of First Response™ Pregnancy PRO Digital Pregnancy Test & App Access – their latest innovation and the first and only Bluetooth Smart-enabled pregnancy test on the market. First Response™ Pregnancy PRO connects to a woman’s smart device through a mobile application. Once synced, the app provides her with pregnancy-related content only available with Pregnancy PRO, and delivers a personalized user experience throughout her entire pregnancy journey. “We are thrilled to be unveiling the next generation of in-home pregnancy testing on a stage like CES, where so many technological advancements have made their debut,” said Stacey Feldman, Vice President of Marketing, Church & Dwight. “With Pregnancy PRO, we’ve leveraged unique consumer insights to develop a product that not only revolutionizes the pregnancy test category, but more importantly, provides women with the information they need during their journey.” To view the multimedia release go to: http://www.multivu.com/players/English/7725251-first-response-pregnancy-pro/
Categories // Miscellaneous 
Added: 3041 days ago by MultiVuVideos
Runtime: 1m0s | Views: 597 | Comments: 0
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