More than eight in 10 Americans ages 50-64 believe healthy teeth and gums are essential to maintaining overall good health, yet only a third say they are taking good care of their oral health, according to a survey conducted by the American Dental Association (ADA), with Crest® and Oral-B®. To help bridge this gap, Crest Pro-Health and actress, author, and health advocate Marilu Henner are committed to educating older adults about the importance of gum health during the 2nd annual National Gingivitis Awareness Month this September.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/crestprohealth/49093/
On September 15th, Crest and Oral-B announced the kick off of National Gingivitis Awareness Month, with a press conference in Greeley Square Park, Manhattan, featuring “White Collar” star, Tiffani Thiessen. Thiessen is helping Crest and Oral-B to bring attention to the early gum disease, gingivitis, which affects more than fifty percent of American adults¹. Along with the declaration, Crest and Oral-B are helping consumers prevent and reverse gingivitis by introducing a new member to the Crest® Pro-Health® family, Crest® Pro-Health® Clinical Gum Protection. The new, advanced formula of Clinical Gum Protection provides Crest’s highest level of protection against the plaque bacteria that can cause gingivitis and with regular use, is clinically proven to help reverse gingivitis in just four weeks.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/crestprohealth/44592/
More than 40 million Americans are family caregivers, taking care of parents, spouses, partners, and other adult loved ones. To help caregivers get the support they need to take care of themselves and their loved ones, AARP and the Ad Council are continuing their successful Caregiver Assistance campaign with new PSAs, created pro bono by agency Spike DDB, designed to reach the underserved African-American caregiver population.
“Many people will spend more of their time and resources caring for their aging parents than they did raising their own children,” said AARP CEO Jo Ann Jenkins. “African-American caregivers are disproportionately affected as most are much younger than their white counterparts and often leave the workforce to provide care on a full-time basis. These new PSAs will help create greater awareness for caregivers who tackle tough issues every day, and provide information on the many resources that are available to help them meet their needs and those of their loved ones.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7980451-ad-council-aarp-caregiver-assistance-campaign/
With the kick-off of pro football season and September marking National Prostate Cancer Awareness Month, the American Urological Association (AUA) Foundation and the National Football League (NFL) have teamed up for a third year to educate men about prostate health and encourage them to join the “Know Your Stats” campaign. With the support of an increasing number of NFL greats and prostate cancer survivors, the national campaign is focused on turning awareness into action by encouraging men to know their risks and get tested.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51874-aua-foundation-nfl-mike-haynes-know-your-stats-prostate-cancer-awareness
As kids hit their “tween” years, they begin to develop their own personal style in clothes, music, food, hobbies—even their oral care. That is why Crest® and Oral-B® are proud to announce the launch of Pro-Health FOR ME™: the FIRST AND ONLY complete line of oral care products for tweens (kids eight and up), created to protect the areas dentists check in kids—in the flavors and designs older children will like.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/crestoralbtween/44584/
