It’s no surprise that parents and kids are feeling the pressure to get ready for school. There are school supplies to be bought, first-day outfits to be chosen, and fears to be calmed. However, that's not the end of the back-to-school list. A great start to the school year also means the healthiest start possible.
Therefore, it is imperative that parents take certain steps to promote healthy behaviors, improve nutrition and encourage healthy habits. So whether your child is a toddler or a teen, award-winning health and nutritional expert, Sharon Liao, is available for live interviews to share the latest information in health and nutrition, and will provide tips on how to maintain your child’s health and nutritional needs throughout the school year.
Emmy® and Tony® award-winning actress Blythe Danner and Amgen (NASDAQ:AMGN) today launch Act 2 Reduce Fractures™, an educational campaign for women with postmenopausal osteoporosis at increased risk for fractures. Earlier this year, Danner was diagnosed with postmenopausal osteoporosis at increased risk for fractures and wants to encourage women like her to educate themselves, take action and speak to their doctors to learn all they can about helping to strengthen their bones. The campaign is being supported by American Bone Health, the Global Healthy Living Foundation and the Older Women’s League.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/amgen/48052/
Lexmark and Perceptive Software secured a number of notable customer wins, two of which are highlighted by Managed Print Services (MPS) agreements, a rapidly growing enterprise services segment for Lexmark. Lexmark continues to drive results for its MPS customers in the form of infrastructure optimization, workflow solutions and proactive management of printer fleets and supplies, ultimately reducing costs.
Perceptive Software’s customer wins included two deployments of its award-winning ImageNow Enterprise Content Management (ECM) solution to automate business processes and drive efficiency in the education and utility sectors.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lexmark/48228/
To support its first-ever global creative platform, Bare Escentuals (www.BareEscentuals.com) takes an unprecedented approach and pursues a blind casting call to select the women that will appear in its ‘Be a Force of Beauty™’ campaign launching this September. Featuring five women—another first for the brand that has traditionally featured their award-winning bareMinerals foundation in its marketing efforts—Bare Escentuals recognizes the casting process was as fundamental to the campaign as the idea itself.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51918-bare-escentuals-be-a-force-of-beauty-blind-casting-call
Are you ready to rock? It’s show time as Hasbro Inc.’s (NASDAQ: HAS) iconic PLAYSKOOL brand introduces the LET’S ROCK! ELMO interactive plush, the most innovative Elmo toy yet. Joined by music industry veteran and Grammy Award-winning producer Randy Jackson, LET’S ROCK! ELMO made his official debut at a private event yesterday at the Empire Hotel in New York, NY. Known for his ability to guide the next generation of music superstars into the spotlight, Jackson was on hand to offer advice as LET’S ROCK! ELMO takes the stage at retail this fall. The truly interactive LET’S ROCK! ELMO plush character sings, plays instruments, and invites little musicians to rock out with him!
To view Multimedia News Release, go to http://www.multivu.com/mnr/52202-randy-jackson-joins-hasbro-playskool-for-let-s-rock-elmo-launch
The launch of the fall television season is underway and with it, the influx of commercial interruptions. Lexus is offering an alternative to the traditional 30-minute sitcom with the debut of its fourth season of L Studio. The popular broadband channel, which has delivered such award-winning entertainment as “Web Therapy” and “Puppy Love,” is now partnering with Academy Award-winning screenwriter Diablo Cody (“Juno”) to debut her Web series “Red Band Trailer.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/52359-lexus-l-studio-diablo-cody-red-band-trailer-celebrity-interviews
Two of Food Network’s biggest icons, Rachael Ray and Guy Fieri, will square off against each other for culinary bragging rights in Rachael vs. Guy Celebrity Cook-Off, premiering Sunday, January 1st at 9 p.m. ET/PT. In this six-episode competition series, the Emmy®-winning talk show host Rachael Ray and best-selling cookbook author and successful restaurateur Guy Fieri, will each serve as coaches and mentors to eight multi-talented celebrities, all of whom are passionate about food and cooking. Divided into ‘Team Rachael’ and ‘Team Guy’, each episode features celebrity contestants battling it out in a fun, fast-paced culinary fight-to-the-finish, with the two bottom-rated contestants from the losing team going head-to-head in a blind tasting elimination challenge. In the end, the last contestant standing is crowned king or queen of the Celebrity Cook-Off and wins $50,000 for the charity they are playing to support.
To view Multimedia News Release, go to http://www.multivu.com/players/English/53282-food-network-rachael-vs-guy-celebrity-cookoff/
Jewelry Television® (JTV), is the largest broadcast shopping network focused exclusively on the sale of fine jewelry and gemstones, announced a partnership with Grammy award-winning artist, Michael W. Smith. The Christian singer will perform live on Jewelry Television® on Sunday, Nov. 20 at 11:45 a.m. and 2:00 p.m. EST to promote his latest instrumental CD release, ‘Glory,’ and share holiday cheer with JTV viewers. ‘Glory’ is currently available pre-release at JTV.com and will be available in stores on Nov. 22.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/jewelrytelevision/46003/
The 2011 China (International) Urban Development Co-operation and Tourism Destination Brand Marketing Summit was held in Sanya, Hainan province from the 19th to the 22nd of November 2011. This is the first major annual meeting bringing together advertisers in the travel field from both within and outside of China. The event was jointly hosted by the China Association of National Advertisers – Tourism Advertisers Branch, the Hainan Tourism Development Commission and the municipal government of Sanya. Attendees included Gu Xiulian, vice chairman of the standing committee of 10th National People’s Congress of China; Zheng Silin, vice chairman of the Foreign Affairs Committee of the National People’s Congress; as well as representatives from the China National Tourism Administration and from renowned world travel destinations including the Seychelles, Turkey and Mexico. Cui Feng, deputy director of co-organizer Lushan Scenic and Historic Interest Administration Bureau and general manager of Lushan Tourism Development was also in attendance. Mt. Lushan was named at the event as one of the award-winning scenic spots.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53430-china-urban-development-co-operation-tourism-brand-marketing-summit
4-hour preschool television channel Sprout is celebrating the season with everybody’s favorite furry red monster, Sesame Street ®’s Elmo, live on The Sunny Side Up Show on Tuesday, December 13 from 9:00 a.m. – noon ET.
Elmo will guest star, along with hosts Liz and Chica the Chicken, to sing holiday songs, read birthday cards, and share wishes from families all over the country. Emmy Award®-winning performer and producer Kevin Clash is Sesame Street’s Muppet Captain and force behind Elmo.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sprout/48463/
Callaway Golf Company (NYSE: ELY) today announced the establishment of an advanced, creative position for multiple Emmy and Grammy Award-winning actor, musician and avid golfer Justin Timberlake. A Callaway Staff Professional since 2008, Timberlake will lend his versatile talents as a Creative Director for the Callaway portfolio of Brands. Timberlake will engage in the development and execution of high-level concepts within Callaway’s marketing activities and offer wide-ranging consultation on the visual representation of the Brand. The multi-year agreement was announced by Jeff Colton, Sr. Vice President of Global Brand and Product, Callaway Golf.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/callawaygolf/40584/
Worst Cooks in America, the hit primetime competition series that turns hopeless cooks into confident kitchen mavens, returns for a third season with two-time undefeated series champion Anne Burrell challenged by superstar chef Bobby Flay on Sunday, February 12th at 9pm ET/PT. The show pits Anne against Bobby, each leading a team of eight “recruits” in a grueling eight-week boot camp designed to transform these culinary disaster-makers into competent cooks. A $25,000 grand prize will be awarded to the winning contestant who achieves the most progress and best performance, in addition to bragging rights and victory for their culinary mentor.
To view Multimedia News Release, go to http://www.multivu.com/players/English/51722-food-network-worst-cooks-in-america/
