Lifestyle brand UGG Australia announced today the launch of its first global brand marketing campaign called “THIS IS UGG.” The campaign debuts on August 18th around the world. “THIS IS UGG” is designed to connect with consumers on emotional levels that transcend any product, with the goal of further strengthening UGG as a global, premium lifestyle brand, year round. The campaign explores the theme that life’s biggest moments are actually the small ones – a place where the brand lives in consumers’ lives. Whether personal or intimate, reflective or celebratory, it’s often the smaller moments where life’s most important interactions and connections occur. The campaign will use this storytelling platform to showcase such moments and illustrate the fact that UGG ‘Feels Like Nothing Else.’
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7299751-ugg-australia-launches-first-global-brand-campaign-this-is-ugg/
Fifty percent of Americans have not discussed or developed an emergency plan for family members about where to go and what to do in the event of a local disaster, according to a 2014 national survey conducted by the Department of Homeland Security’s Federal Emergency Management Agency (FEMA). FEMA and the Ad Council launched a new series of public service advertisements (PSAs) today as an extension of their national Ready campaign to encourage parents to develop an emergency preparedness plan. The new PSAs are unveiled in time for the 11th annual National Preparedness Month (NPM), which begins on September 1.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7302551-fema-and-ad-council-release-psas-for-ready-campaign-national-preparedness-month/
UGG Australia is excited to launch its first-ever global brand marketing campaign titled “THIS IS UGG.” for the fall 2014 season. The campaign explores the theme that life’s biggest moments are actually the small ones – a place where the brand lives in consumers' lives. Whether personal or intimate, reflective or celebratory, it's often the smaller moments where life's most important interactions and connections occur. As a part of the initiative, UGG for Men will launch a series of three spots throughout the season featuring brand ambassador Tom Brady, with the first spot “Time Out,” launching on September 2, 2014.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7310251-tom-brady-featured-in-ugg-for-men-fall-2014-campaign-this-is-ugg/
A virus pits sister against sister one of them a Zombinista and the other Human. ZOMBIE POWER 2, where the fashionable and the dead combine. Available digitally on Amazon.com. Find out more at http://www.AnneElizabeth.net Comic book/comedy
For Autumn-Winter 2014/15, Alberto Guardiani has created a futuristic collection where the trait d’union connecting tradition and the future is ongoing experimentation and design research; the lightness of innovative materials, the cuts of the leather, and the artisan craftsmanship are expertly combined with the functionality of the designs.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762526-alberto-guardiani-collection/
The European Head and Neck Society (EHNS) today announces European-wide ‘Early Diagnosis Days’ taking place on Wednesday 24 September as part of this year’s Head and Neck Cancer Awareness Week (22–26 September). This follows the success of the 2013 campaign, where nearly 100 ‘Early Diagnosis Days’ took place. More than 5,000 patients were seen by a healthcare provider in 1 day, resulting in a referral rate of approximately 5% and multiple diagnoses of the disease.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762527-EHNS-early-diagnosis-days/
Alzheimer’s Disease is a disease you might not know a lot about until someone you know has it. It is a progressive disorder where brain cells gradually degenerate and die, causing impairments in memory, learning and mental functioning. In this video you will also learn the 7 stages of Alzheimer’s Disease. http://youtu.be/QCnwJk9lh4g
Where to begin? Many guides on using Facebook for business focus on either inbound marketing or outbound marketing strategies, with little attention to analytics. In this video I will cover what I consider to be the most essential aspects of all three elements of marketing for Facebook. http://youtu.be/uV_LyPuk62o
Las Vegas will officially launch the first national broadcast commercial of the new “What Happens Here, Stays Here” fall campaign on Monday, Oct. 13, along with an interactive social activation.
The widely popular “What Happens Here, Stays Here” campaign embraces adult freedom and positions Las Vegas as an unassuming and welcoming destination. Every year, millions of visitors seek sanctuary in Las Vegas as the place where everyone is able to be who they want to be.
As the epicenter for office gossip, the water cooler itself is a beacon for revealing the details of an incredible Vegas vacation. In order to maintain the destination’s iconic stance on keeping “What Happens Here” a secret, Las Vegas wants to stop water cooler talk by removing the temptation of water coolers.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/63040-las-vegas-what-happens-here-stays-here/
The secret to having a productive and enjoyable business trip isn't about packing favorite items from home, but rather unplugging from work and exploring the surroundings. As simple as that may seem, researchers at the University of Edinburgh found that taking a walk outside can lessen brain fatigue and frustration, therefore, increasing levels of engagement. It's a notion that some of the savviest business travelers know well, which is why many are investing time and money to enjoy the destinations where business takes them.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7323651-homewood-suites-by-hilton-survey-business-travelers-immerse-local-life/
Steve Scott became one of the greatest mile runners in American history by taking a strategic approach to his craft. Now 58, Scott is seeking a competitive advantage of a different sort since recently being diagnosed with prostate cancer. Scott publicly revealed his current cancer battle today at the Cougar Challenge, a cross country meet at California State University San Marcos, where he is head coach of the track and field and cross country programs.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7350051-scripps-health-steve-scott-reveals-proton-treatments-for-prostate-cancer
CSEM announces the world’s first white solar modules. This innovative technology is particularly attractive to the building industry where solar elements can blend into a building’s skin and become virtually hidden energy sources. Applications in the consumer goods sector are also expected.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/72762576-csem-white-solar-modules-revolution/
