The bold and thrilling quest to finally understand the brain—and along with it our mental afflictions, from depression to autism—by a rising star in neuroscience
Sebastian Seung, a dynamic young professor at MIT, is at the forefront of a revolution in neuroscience. He believes that our identity lies not in our genes, but in the connections between our brain cells—our own particular wiring. Seung and a dedicated group of researchers are leading the effort to map these connections, neuron by neuron, synapse by synapse. It is a monumental effort—the scientific equivalent of climbing Mount Everest—but if they succeed, they will uncover the basis of personality, identity, intelligence, memory, and perhaps disorders such as autism and schizophrenia. Seung explains how this new map of a human “connectome” might even enable us to “upload” our brains into a computer, making us effectively immortal.
Connectome is a mind-bending adventure story, told with great passion and authority. It presents a daring scientific and technological vision for at last understanding what makes us who we are, both as individuals and as a species. Find out more here, http://bit.ly/yEBoyq Non-Fiction
General Motors’ climate control engineers call him The Iceman – a high-tech top gun whose team created a way to make vehicle passengers feel much warmer or cooler than the cabin temperature in which they are seated. The result: more-precise comfort control on the 2012 GMC Terrain.
The Iceman – his real name is Jeff Bozeman – says an instinctive sense of frugality drives him to find ways to make heating and cooling systems more efficient.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53864-gm-bozeman-virtual-hot-cold-comfort-gmc-terrain
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This year, Americans are planning to give back 226 million unused vacation days causing nearly 50 million of us to become vacation deprived. And, while some cite financial worries as the main contributing factor for their “no vacation” philosophies, many Americans blame “lack of planning” as the reason they find it hard to get away. Regardless of the excuse, Monograms – the all-in-one packaged vacation travel company and member of the award-winning Globus family of brands – is helping travelers make going now not only possible, but also easy.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54092-monograms-travel-company-encourages-travelers-to-go-on-vacation
