Marketers who have been struggling to quantify the value of their social media marketing efforts may not be grappling much longer. Today, Boston digital marketing agency Overdrive Interactive launched SocialEye, a robust tracking and measurement dashboard designed to reveal the true ROI of social media marketing.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ovrdrv/45842/
CVS/pharmacy, the nation’s leading retail pharmacy, and MinuteClinic, the largest retail health care clinic provider in the U.S., today announced that flu vaccinations are now available at all of its locations nationwide. CVS/pharmacy has more than 7,000 locations and MinuteClinic has more than 500 locations inside select CVS/pharmacy stores.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/cvspharmacy/45561/
Avon Products, Inc. today announced a partnership with award-winning international actress, Jacqueline Bisset, who will serve as the face of the revolutionary ANEW Platinum line. This new skincare line for women 60+ from Avon’s pioneering ANEW line was developed to recapture the appearance of youthful contours and will debut this fall through Avon Representatives.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/avon/42975/
Yakult U.S.A. Inc. unveils its new "Love Your Insides." campaign for its signature probiotic drink, Yakult, which sells in major retailers primarily on the West Coast. It will kick off this week in 29 major designated marketing areas with a TV spot called "True Love" and will air in both English and Spanish. Both versions of the commercials are formatted as 30 and 15 second spots and will be supported by a mix of radio (Hispanic only), online, print collateral and redesign of yakultusa.com website. The campaign, which is the brainchild of El Segundo, CA-based Siltanen & Partners Agency (S&P), will introduce consumers to a lovable new brand icon in the form of a cuddly digestive system.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/yakult/45773/
Each year, more than 51 million school hours are lost as a result of problems related to tooth decay, the most common chronic childhood disease in America.1 Yet according to a recent survey by Trident®, more than eight in 10 (84%) American parents don’t realize this.2 That is why Trident, in partnership with Oral Health America’s Smiles Across America® program (SAA), and actor Chris O’Donnell announced today in Los Angeles that they are teaming up to help fight cavities among the nation’s youth and address the need for oral disease prevention services.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/trident/45632/
The Art Institutes announces its search to find the next winners of the Passion for Fashion Competition. The call for entries is open to high school students throughout the U.S., Canada (excluding Quebec) and Puerto Rico. High school seniors with a passion for fashion design or the business side of fashion are encouraged to submit an entry. Entries must be postmarked by November 19, 2010.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/artinstitutes/45670/
The Johns Hopkins University Applied Physics Laboratory (APL), with help from The Boeing Company [NYSE: BA] and Iridium Communications Inc. [Nasdaq: IRDM], has successfully implemented a new space-based system to monitor Earth’s space environment. Known as the Active Magnetosphere and Planetary Electrodynamics Response Experiment (AMPERE), the system provides real-time magnetic field measurements using commercial satellites as part of a new observation network to forecast weather in space. This is the first step in developing a system that enables 24-hour tracking of Earth's response to supersonic blasts of plasma ejected from the sun at collection rates fast enough to one day enable forecasters to predict space weather effects.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/iridium/45153/
The Pop-Tarts® brand believes in sprinkling, frosting and filling the lives of families with everyday fun, and this summer Kellogg brings this mission to the hub of American fun with the opening of Pop-Tarts World™ in New York City. Pop-Tarts®’ first retail store and café offers an exciting peek behind the foil and an experience that truly shows off the spirit of all-American fun that has been associated with Pop-Tarts® since its introduction 46 years ago.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/poptarts/45198/
Sgt. Josiah Greene, U.S. Army Reserve soldier, is living the Army value of selfless service from afar from his station in Kosovo. The Auburn University student has raised more than $17,000 in honor of Auburn-bound student and U.S. Army All-American Bowl football player Shon Coleman and his fight against cancer.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/usarmy/45599/
Mike Rowe has teamed up with Lee Jeans to share his common-sense philosophy on denim – a straight-forward approach that mirrors the 120-year-old brand known for its authentic quality. Rowe, creator and star of the Discovery Channel’s “Dirty Jobs,” is not shy about what he looks for in a pair of blue jeans. “It’s pretty simple,” said Rowe. “They should last. They should fit. They should fade. They should never cost more than fifty bucks. And they should be blue.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lee/45674/
The joy of driving a classic Porsche is a sufficient reward for most enthusiasts, but owning the oldest Porsches in America could bring some very real awards during the company' 60th Anniversary year in the United States. To celebrate six decades of American Porsche passion, on Aug. 13 Porsche Cars North America (PCNA) is launching the My Classic Porsche Search. This national search will focus on finding the oldest Porsches in 12 distinctive model categories, as well as the very oldest Porsche of all.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/porsche/45706/
Money Management International (MMI), the largest nonprofit credit counseling agency in the nation, has just launched a free new online resource to teach kids about good money management: MoneyBunny.com. On the site, children can explore the world of the Money Bunnies and jump-start their learning about wise financial choices.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/moneymanagement/44649/
