Beginning today and airing throughout the week, NBC’s TODAY will debut a series of television public service ads, (PSAs) featuring TODAY’s anchors, on behalf of four social issues—fatherhood involvement, hunger prevention, emergency preparedness and shelter pet adoption. The ads were created pro bono by leading advertising agencies throughout the country in partnership with the Ad Council, a non-profit and leading producer of PSA campaigns for over 70 years. TODAY’s anchors personally selected the social issues they are supporting among the Ad Council’s 50 national campaigns, and participated in brainstorming sessions with the ad agencies to help inform the creative.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60173-ad-council-nbc-today-show-anchors-lauer-guthrie-roker-morales-psas
Purina ONE® showed the world how to really work the runway, turning heads at this year’s New York Fashion Week with cats on leashes during the 2013 Fall Collection Show by Tracy Reese, one of America’s most celebrated designers, on February 10.
As part of the Purina ONE brand cat food’s True NatureTM of Cats movement and the launch of Purina ONE® SMARTBlend® Healthy MetabolismTM wet and dry formulas, Purina ONE is challenging misconceptions about cats, beginning with the idea they can’t be leash-trained.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60192-purina-one-tracy-reese-true-nature-of-cats-at-new-york-fashion-week
YoCrunch, the fastest-growing, full-line yogurt brand, known and loved for its creative flavors and delicious toppings, proudly announces today the launch of Yopa!, a new line of authentic, strained Greek yogurt. Yopa!, a contraction of Yo’ (short for yogurt) and Opa! (the Greek cheer for joy), will be available immediately nationwide for around $1.39/cup and $3.49/4-pack. Yopa! is the first to provide an authentic, convenient and great-tasting Greek yogurt experience that boasts a perfectly creamy, thick texture, with a slightly tart taste, and a variety of scrumptious toppings, including nine whole grain granola, toasted almonds or dark chocolate pieces.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60198-yocrunch-launches-yopa-new-line-of-authentic-greek-yogurt-gabby-douglas
Munchkin, Inc., designer and manufacturer of clever infant and toddler products, today announced that its new Fresh Baby Food System, helping parents make healthy baby food at home, is now available at retailers nationwide. The four new products in the system offer parents a way to introduce healthy feeding habits to their children at a young age via a simple, three-step process.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59935-munchkin-homemade-fresh-baby-food-system
Entenmann’s® Bakery, a Bimbo Bakeries USA company, is celebrating the 40th birthday of their Rich Frosted Donut today, January 31, 2013. Fanatics have been enjoying the donut since his introduction along with the many variations of his offspring.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59506-entenmann-s-400-millionth-rich-frosted-donut-and-40th-birthday
This recipe book will help you cook Asian food with confidence and pleasure that you thought you could not make in your own kitchen. More importantly, it will provide you with all the answers to the problem of ''What shall we have for breakfast, lunch or dinner?'' and you will discover that Asian cooking is so rewarding and fun. So, this book contains ''The Best Traditional Asian Recipes'' for you to make and enjoy at home. You will discover that Asian cooking is so rewarding and fun and also there are 50 mouth-watering recipes accompanied with dish images for you to savor from 10 different countries.
Wheat Thins, the snack known for its complex taste and satisfying crunch, today announced the launch of its new “Must. Have. Wheat Thins.” campaign with a new television ad debuting in the Super Bowl pre-game. The television spot, which airs between 5:30 p.m. EST and the start of the 6 p.m. broadcast on Sunday, Feb. 3, was inspired by Wheat Thins’ most passionate fans and depicts the intense relationship they have with the brand by showcasing a man so passionate about his Spicy Buffalo Wheat Thins he’ll do nearly anything to protect them from even the most unexpected intruders—even a yeti!
To view Multimedia News Release, go to http://www.multivu.com/mnr/60165-must-have-wheat-thins
One widely used definition, developed by the World Health Organization and the Food and Agriculture Organization of the United Nations, is that probiotics are “live microorganisms, which, when administered in adequate amounts, confer a health benefit on the host.” Visit for More Details: http://aoprobio.com/products-list/
Finding yourself stranded in your car due to treacherous conditions like snow, ice, poor visibility and slick roads only to discover you have junk in the trunk, rather than the necessary roadside emergency supplies, can place you and your family in jeopardy.
According to a new survey by State Farm® and KRC Research, more than 60 percent of drivers had some sort of “junk” (non-emergency supplies) in their trunk ranging from extra clothes and shoes to used food or drink containers. While 99 percent of drivers had at least one emergency supply in their vehicle, such as spare tire or jumper cables, a mere nine percent carried all the essential emergency roadside supplies.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56805-state-farm-survey-few-drivers-keep-emergency-supplies-in-vehicle
