Optimer Pharmaceuticals, Inc. (NASDAQ: OPTR) announced today that the U.S. Food and Drug Administration (FDA) has approved the company’s antibacterial drug DIFICID™ (fidaxomicin) tablets for the treatment of Clostridium difficile-associated diarrhea (CDAD) in adults 18 years of age and older. CDAD is a significant medical problem in hospitals and long-term care facilities, and is beginning to emerge in the community among people previously at low risk for the disease. In the largest Phase 3 clinical studies ever conducted in CDAD, DIFICID had clinical response rates at the end of treatment that were non-inferior to oral vancomycin. DIFICID was superior to vancomycin in sustaining clinical response through 25 days beyond the end of treatment. DIFICID is the only FDA-approved antibacterial drug proven to be superior to vancomycin in sustained clinical response for CDAD.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/optimerpharma/50177/
Travis Air Force Base squadron members took to the sky at Six Flags Discovery Kingdom today, as the first “flyers” to experience the park’s newest thrill ride, SkyScreamer. SkyScreamer, which opens to the public on Friday, May 27, is the latest sensation in tower rides, and takes the concept of spinning round and round to a new level of thrills. The lofty attraction joins the park’s unique array of rides, shows and interactive animal experiences.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sixflags/49942/
SoBe® gets it. Life is more exciting -- and more fun -- when you try new things, whether it’s a new flavor (Yumberry Pomegranate anyone?) or a new experience (let’s say, milking a fake cow). Today, SoBe and a team of adventure-seeking celebrities are making it possible for fans to “Try Everything” in New York City’s Madison Square Park from 10 am to 4 pm.
To view Multimedia News release, go to http://multivu.prnewswire.com/mnr/sobe/50416/
SoBe® gets it. Life is more exciting -- and more fun -- when you try new things, whether it’s a new flavor (Yumberry Pomegranate anyone?) or a new experience (let’s say, milking a fake cow). Today, SoBe and a team of adventure-seeking celebrities are making it possible for fans to “Try Everything” in New York City’s Madison Square Park from 10 am to 4 pm.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sobe/50416/
JOHNNIE WALKER®, the world’s best-selling brand of Scotch whisky, opened The JOHNNIE WALKER HOUSE™ in Shanghai’s Sinan Mansions on May 19, 2011. The JOHNNIE WALKER HOUSE™ is the first of its kind outside of Scotland and marks a new chapter for whisky culture in China. Interactive sensory journeys, inspirational forums and luxury dinners make this house a unique experience for every guest.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/johnniewalker/50382/
Could migraine patients be doing more to get the most out of their medical visits? According to a new national survey released by the National Headache Foundation (NHF) and GlaxoSmithKline, the answer is yes. For the nearly 30 million migraine sufferers in the U.S., including six million treating with prescription medication, these survey results may have important implications.
The survey, conducted online in November 2010 by Harris Interactive, included 1,218 diagnosed migraine patients taking prescription medications for their migraine attacks as well as 533 physicians who treat between five and 10 migraine patients per week. The findings revealed disparities between what patients and physicians each reported typically discussing during office visits.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/glaxosmithkline/48596/
Kelley Blue Book today announces a redesign of its top-rated website www.kbb.com, revolutionizing the way consumers research new car and used car information. The site’s new task-based navigation shifts the standard online car-research paradigm, delivering the information visitors need in a faster, more engaging manner.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/kbb/47373/
Shake Weight, the nation’s most talked about, best-selling and most parodied fitness craze, is the centerpiece of a newly-released independent study that proves the world-famous arm-sculpting device is no laughing matter.
FitnessIQ, marketers of the Shake Weight, today disclosed findings of a scientific study conducted by Dr. Jeffrey M. Willardson, an Associate Biomechanics Professor at Eastern Illinois University (EIU). The study evaluated the effects of incorporating a six-minute Shake Weight routine in the warm-up sessions of three Division I collegiate athletic teams, measuring the device’s impact on performance. The study demonstrated that athletes across all three sports, including baseball, volleyball and soccer, improved reaction time by 10% to 17%.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/fitnessiq/50394/
Renowned chef Curtis Stone recently showcased his favorite cabinetry storage features during a cooking demonstration in the Merillat® booth at the Kitchen and Bath Industry Show (KBIS), and announced the Merillat Works Like a Dream kitchen $30,000 makeover contest.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/merillat/49196/
Close-Up TV News recognizes the NYU Langone Weight Management Program as the country’s premier surgical weight loss facility
The term “morbid obesity” is generally defined as being 100 lbs over the ideal weight or having a Body Mass Index between 35 and 40. Morbid obesity significantly can increase a patient’s risk for diabetes, heart disease and high blood pressure. Unfortunately, for these patients, diet and exercise alone cannot offer a practical solution.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/thinforlife/50245/
THINK: Unveil smooth, perfect skin
WHAT THEY ARE: Safe, effective at-home hair removal products and an airbrush essential. When it comes to warm-weather prep, getting fuzz-free, flawless skin is a must. This summer, look to Sally Hansen for exclusive hair removal formulas and innovative leg makeup made with up-to-the-minute ingredients. America’s #1 selling hair removal brand produces products for all your at-home hair removal needs, and skin-perfecting airbrush makeup to finish the look.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sallyhansen/49122/
VISTAKON®, Division of Johnson & Johnson Vision Care, Inc., and makers of ACUVUE® Brand Contact Lenses, today announced the “ACUVUE® 1·DAY Contest,” which will bring five winners to Los Angeles to meet and be mentored by one of five top teen icons, including musician Joe Jonas, all-American actress Meaghan Martin, singing phenom Charice, world champion runner Allyson Felix and actor Sterling Knight.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/acuvue/50390/
