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In honor of Smokey Bear’s 72nd birthday, the Ad Council, the U.S. Forest Service, and the National Association of State Foresters (NASF) launched a new series of public service advertisements (PSAs) that aim to help prevent wildfires nationwide by increasing awareness about less commonly known ways that wildfires can start. The new “Rise from the Ashes” campaign uses wildfire ashes as an artistic medium to illustrate the devastation caused by wildfires and highlight less obvious wildfire causes.
“Education is a critical part of reducing the number of unwanted, human-caused wildfires we experience every year,” said U.S. Forest Service Deputy Chief Jim Hubbard. “We believe that this new iteration of Smokey Bear’s long-running PSA campaign will demonstrate campfires are not the only way to start a wildfire and that Smokey Bear is counting on them to take action to prevent accidental fire starts.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7896651-ad-council-smokey-bear-wildfire-psa/
A new, multi-patented beauty product engineered to help prevent and reduce wrinkles caused by recurring facial compression during sleep is now available. JuveRest: The Sleep Wrinkle Pillow features a unique contoured shape specifically designed to minimize facial contact with the pillow, a common cause of facial wrinkles. JuveRest provides proper head and neck support in both the back and side sleeping positions for a comfortable and restful night’s sleep. Revolutionary in design, JuveRest was invented by Goesel Anson, MD, FACS, nationally recognized, board certified plastic surgeon and a managing member of JuveRest LLC. JuveRest will debut on QVC, one of the world’s largest multimedia retailers, on August 15 via a simultaneous national broadcast at 4 p.m. EDT.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62283-juverest-the-sleep-wrinkle-pillow
I’m on the run with the Grim Reaper and a scary soldier. And I’m no longer on Earth. Now I’m expected to be a Knight and a savior to prevent war and the invasion of Earth. But they grabbed the wrong girl. I just don’t know how to tell them. Find out more at http://www.candyatkins.com YA Fantasy
BLACK+DECKER announces two new high-voltage, cordless stick vacuums – the 36V MAX* and 24V MAX* Lithium Stick Vacuums with ORA™ Technology. ORA, or Optimized Runtime & Airflow Technology, provides fade-free power and no loss of suction†. The 2-n-1 design allows each vac to function as an upright stick vacuum as well as a detachable hand vacuum, offering versatility and convenience for the homeowner.
With streamlined designs and the latest vacuum technology, the output of each new vac is maximized for serious power. The hand vac is the central component in each vacuum. It achieves 40 Air Watts max of power and incorporates a 12 Air-Cyclone System. These features capitalize on the power potential of the unit by helping to prevent material from clogging the unit and letting air flow freely through the cyclones, helping to maintain high performance throughout the cleaning task.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7253252-black-and-decker-2-n-1-stick-vac/
Today, the Television Bureau of Advertising (TVB), the not-for-profit trade association of America’s commercial broadcast television industry, the National Highway Traffic Safety Administration (NHTSA), and the Ad Council launched their 11th year of “Project Roadblock: Local TV Puts the Brakes on Drunk Driving.” Launched in December 2003, Project Roadblock is the local broadcast television industry’s extension of NHTSA and the Ad Council’s ‘Buzzed Driving is Drunk Driving’ PSA campaign. Since then, the multi-media campaign has served as an opportunity for local television stations to combat drunk driving by donating on-air, online and mobile advertising time and space for the PSAs. To date, broadcast TV stations across the nation have donated more than $34 million in media to support this effort.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7391951-ad-council-tvb-nhtsa-partner-to-prevent-drunk-driving-fatalities-during-holidays/
November is National Alzheimer’s Disease Awareness Month, a time to focus on finding ways to prevent the disease and enrich the lives of millions of Americans who live with, or care for, someone with Alzheimer’s. Brookdale, a leading owner and operator of senior living solutions throughout the United States, has a long-standing commitment to support research to reduce the impact of Alzheimer’s, which is the sixth leading cause of death in the United States.
To view Multimedia News Release, go to http://www.multivu.com/players/English/64011-brookdale-senior-living-alzheimer-awareness/
The American Association for Cancer Research (AACR) today released its annual Cancer Progress Report highlighting how federally funded research discoveries are fueling the development of new and even more effective ways to prevent, detect, diagnose, and treat cancer.
To view the multimedia release go to:
https://www.multivu.com/players/English/8385551-aacr-cancer-progress-report-2018/
A recent study found that only 47% of Americans are currently taking steps to prevent bone loss1, despite considering it to be of high importance. In an effort to educate the public about the importance of bone health, Sunsweet Growers has partnered with the International Osteoporosis Foundation (IOF) to support their annual World Osteoporosis Day (WOD) campaign. WOD is globally celebrated on October 20 and serves to create awareness for bone health and the steps that can be taken to protect bones including incorporating bone-building habits – like eating prunes – into a regular lifestyle routine.
Bones need the right nutrients to stay strong and healthy and research suggests that eating just 5-6 prunes (the Feel Good Fruit!) each day may help to prevent bone loss. However, many do not think about bone health until after a fracture or break occurs.
To view the multimedia release go to:
https://www.multivu.com/players/English/8410051-sunsweet-iof-world-osteoporosis-day-bone-health/
Rosecrance, one of the country’s leading teen substance abuse treatment centers, has launched a traveling art exhibit to help parents understand teenagers’ points of view about pressures they encounter and how they are faced with the potential to use, and abuse, substances. Developed by teen patients participating in an art therapy program at Rosecrance’s adolescent campus in Rockford, IL, “In My Shoes” encourages parents to understand their teen’s point of view and actively parent to help teens navigate today’s confusing environment.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7348551-rosecrance-s-in-my-shoes-traveling-art-exhibit-parents-teenagers-prevent-substance-abuse/
Early findings from a major research initiative of the Crohn’s & Colitis Foundation of America (CCFA) suggest that specific bacteria play a central role in Crohn’s disease and ulcerative colitis (UC), also known as inflammatory bowel diseases (IBD). The evidence raises the possibility of developing new treatments to target the gut microbiome—the “ecosystem” of microbes populating the intestines—linked to the development of IBD.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7204351-crohn-s-colitis-foundation-of-america-gut-bacteria-new-strategies-to-prevent/
Whether for the rising culinary explorer or the advanced cook needing an extra hand in the kitchen, three new small appliances from KitchenAid are sure to make welcome gifts this holiday season. They include a Multi-Cooker with Stir Tower attachment, Siphon Coffee Brewer, and Spiralizer Attachment for the KitchenAid stand mixer. Further information about the products detailed below can be found at www.KitchenAid.com/Countertop-Appliances
Home cooks likely to multi-task in the kitchen during the holidays should consider one of the latest countertop cooking appliances from KitchenAid: a four quart Multi-Cooker with stir tower, providing 10 cooking functions, step-by-step cooking modes and a stirring accessory that allows for assisted cooking at precise temperatures.
The Multi-Cooker’s pre-programmed settings take the guesswork out of preparing such essentials as rice, risotto, soup and yogurt. Each setting provides cooks with next step instructions to help deliver perfect results. Additional cooking modes include simmering, sautéing, searing, steaming and two slow cook options, all of which can be programmed for up to 12 hours of cooking, plus a Keep Warm function that can be programmed for up to 24 hours. The Multi-Cooker automatically sets the temperature for each setting, while the brand’s Even-Heat™ technology allows for precise temperature regulation between 110° - 450° F to prevent under or over cooking.
To view the multimedia release go to:
http://www.multivu.com/players/English/7558052-kitchenaid-small-appliances-2015/
