Sonata Software, a global strategic IT services firm announced today that it has signed a definitive agreement to acquire through its US subsidiary, a 100% stake in the enterprise mobility enablement technology provider Halosys. Based in Santa Clara, California, Halosys is an innovator in providing technology platform and solutions that help enterprises realize the transformational impact of mobile on business. Halosys provides a single Unified Enterprise Mobile Enablement platform that enables businesses build, secure, manage and deploy an enterprise wide mobile applications portfolio. This is achieved by building critical features of multiple hitherto discrete mobility systems such as mBaaS (Mobile Back-end-as-a-Service), MADP (Mobile Application Development Platform), MAM (Mobile Application Management) and API (Application Programming Interface) in a unified platform with consistent workflows and enhanced user interfaces. The platform seamlessly extends existing enterprise security, identity and business applications to the mobile applications. This simplifies, accelerates and ensures a reliable way to execute mobility programs at scale, with an underlying architecture that adheres to emerging mobile & IoT technology trends. Sonata serves world leaders in ISV, Travel, Retail and Consumer goods businesses with digital business readiness solutions and sees the Halosys acquisition as a key piece in providing an end to end mobile solutions to customers.
To view the multimedia news release, go to http://www.multivu.com/players/English/7591351-sonata-invests-acquires-halosys/
NIRA Dynamics AB has now developed algorithms that can estimate the friction value between the road and the tires.
Experienced drivers perceive the road with nearly all senses: they see, feel and even hear the road. They use all this information to estimate the grip of the road and, based on their judgement, adapt their driving speed to the conditions.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762511-nira-dynamics-cars-tires-road/
When making accommodation reservations within 48 hours, travelers don’t need to sacrifice quality, breadth of choice or satisfaction for spontaneity. Booking.com, the world’s number one accommodation site, today announced the launch of Booking Now, a new mobile app that revolutionizes the on-demand travel space by providing a completely personalized booking experience tailored to individual customer preferences and location. By harnessing the power of data based on user behavior as well as GPS technology, Booking Now is the only App to showcase the world’s largest selection of more than 580,000 properties around the globe to provide custom accommodation recommendations for spontaneous travelers.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7419151-booking-now-app-launch/
Stashimi Inc., a new LA-based music, news and entertainment group dedicated to saving our collective attention spans, today announced that it will be releasing its flagship mobile app in conjunction with a signature event series dedicated to supporting emerging artists.
Working with a diverse list of rising talents like Mr. Carmack, Terrace Martin, Jesse Boykins III, SOSUPERSAM, Yung Jake and more, Stashimi will host producer workshops, EP releases, intimate shows with incredible lineups, and a touring university lecture series with former NPR hip-hop podcast Microphone Check, created by Ali Shaheed Muhammad (A Tribe Called Quest) and journalist Frannie Kelley.
"Artists drive culture, and Stashimi honors and reinforces that. Stashimi respects journalism, even thinks it’s necessary, but its allegiance is to the musician. And we second that emotion,” says Frannie Kelley and Ali Shaheed Muhammad.
To view the multimedia release go to:
http://www.multivu.com/players/English/7931251-stashimi-music-news-app-launch/
Disney overtook Apple for the first time in MBLM’s Brand Intimacy 2019 Study, which is the largest study of brands based on emotions. The two were followed by Amazon, which came in third. The top 10 was also increasingly dominated by media & entertainment brands, comprising four out of the 10, up from three last year. The remaining brands in the top 10 were: Chevrolet, Netflix, Harley-Davidson, PlayStation, YouTube, Ford and Chick-fil-A. Brand Intimacy is defined as the emotional science that measures the bonds we form with the brands we use and love.
To view the multimedia release go to:
https://www.multivu.com/players/English/8472451-mblm-brand-intimacy-study-2019/
Imagine finding the most qualified candidate for a job, but that person is blind. Or perhaps a long-term employee experiences vision loss as a result of an accident. What would an employer need to do to accommodate that person? Is the employee able to keep the job?
Serving as a national model for how technology can create job opportunities and accessible workplaces for people without vision, Indianapolis-based nonprofit Bosma Enterprises is one of the first organizations in the U.S. to use BlindSquare, an innovative wayfinding technology. Bosma is using BlindSquare to help clients and employees better navigate its new, state-of-the-art headquarters, which opened June 2, and is representative of the nonprofit’s mission to assist people who are blind or visually impaired gain the life skills they need to remain independent, and the job skills they need to stay self-sufficient.
To view the multimedia release go to:
https://www.multivu.com/players/English/8116051-bosma-enterprises-blindsquare-mobile-navigation-technology/
Federally funded research that provides a deep understanding of cancer is spurring advances against many types of the disease. With a strong bipartisan commitment from Congress to keep investment in biomedical research a national priority, we can accelerate our pace of progress and save more lives from cancer, according to the seventh annual American Association for Cancer Research (AACR) Cancer Progress Report, released today.
Basic research in the fields of immunology and cancer genetics has recently been harnessed to develop two new forms of cancer treatment: immunotherapy and precision medicine. As detailed in the report, the utility of these treatments is expanding rapidly. In May 2017, the U.S. Food and Drug Administration (FDA) heralded a new dawn for precision medicine when it approved the immunotherapeutic pembrolizumab (Keytruda) for treating patients with any solid tumor harboring specific genetic characteristics. This is the first anticancer therapeutic approved based on cancer biomarkers rather than the location in the body where the cancer originated.
To view the multimedia release go to:
https://www.multivu.com/players/English/8155051-aacr-cancer-progress-report-2017/
Australian-based audio company RØDE Microphones has announced the iXY, a stereo microphone for iPhone and iPad and iPod touch with 30-pin connector that allows high quality recording at sampling rates up to 24-bit/96kHz, the only microphone on the market to do so. Appearing at the International CES (Consumer Electronics Show) in Las Vegas for the first time, the company has unveiled the innovative device to an expected audience of over 150,000 visitors.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59657-rode-microphones-new-ixy-stereo-mic-for-iphone-ipad
The health of babies in the United States has taken a step backward as the nation’s preterm birth rate worsened for the first time in eight years, the March of Dimes said today. The U.S. earned a “C” grade on the latest March of Dimes Premature Birth Report Card amidst widening differences in prematurity rates across different races and ethnicities.
“The 2016 March of Dimes Report Card demonstrates that there is an unfair burden of premature birth among specific racial and ethnic groups as well as geographic areas,” says Dr. Jennifer L. Howse, president of the March of Dimes. “The March of Dimes strives for a world where every baby has a fair chance, yet we see this is not the reality for many mothers and babies. Babies in this country have different chances of surviving and thriving simply based on the circumstances of their birth.”
The U.S. preterm birth rate went up from 9.57 to 9.63 in 2015, according to final data from the National Center for Health Statistics (NCHS). Across the country, preterm birth rates were nearly 48 percent higher among black women and more than 15 percent higher among American Indian/Alaska Native women compared to white women.
To view the multimedia release go to:
http://www.multivu.com/players/English/7945951-march-of-dimes-premature-birth-report/
For the next six weeks, America’s PrepareAthon! and other preparedness partners will focus on various hazards and provide simple actions that people and communities should take to prepare for each particular hazard.
This first week highlights floods. Individuals, communities, businesses, schools, and houses of worship around the country are holding preparedness discussions, conducting drills, and taking easy steps to prepare for floods and other disasters.
America’s PrepareAthon!℠ is a grassroots, community-based campaign for action to get families, organizations, and entire communities better prepared for floods and other emergencies.
According to the National Weather Service, flooding, which can occur anywhere in America, proved to be the most costly hazard in 2015, exceeding $2.7 billion in damages.
To view the multimedia release go to:
http://www.multivu.com/players/English/7770531-fema-national-prepareathon/#release
Alcon, the global leader in eye care and a division of Novartis, is launching a new consumer education campaign called Invisible Edge with the help of Olympic gold- and silver-medalist Laurie Hernandez and two-time gold-medalist Tobin Heath. These star athletes will be shining a spotlight on the importance of clear vision, including the role of top-performing Alcon DAILIES® contact lenses in helping give “everyday” athletes an edge while competing at any level. The Invisible Edge campaign is based on a new survey that found clear eyesight tops the list of attributes that help nearly three in four “everyday” athletes perform at their best.
To view the multimedia release go to:
https://www.multivu.com/players/English/8184651-alcon-dailies-us-olympians/
Last night, MSC Seaside, the ship that follows the sun, was named in a glittering ceremony by international screen legend and Godmother for all MSC Cruises’ ships, Sophia Loren. MSC Seaside, already recognized as one of the more innovative cruise ships in the industry, is the second ship to be launched in the past six months by the leading European cruise line as part of its industry-unprecedented 12 new mega-ships that MSC Cruises, the Switzerland-founded and based world’s largest privately owned cruise line, will bring into service between 2017 and 2026.
To view the multimedia release go to:
https://www.multivu.com/players/English/8089551-msc-cruises-launches-msc-seaside/
