Two-thirds of all CEOs surveyed believe the economy has improved during the past year and half expect further gains during the year ahead. The Vistage CEO Confidence Index was 105.2 in the 1st quarter of 2011, slightly below 106.3 recorded in the prior quarter but well above the 93.7 in last year’s 1st quarter survey. CEO confidence has more than doubled since the recession low of 48.7 two years ago. However, the small decline reflects a renewed uncertainty about the impact of events in Japan and the Middle East on energy costs, consumer spending and inflation. Overall, the majority of CEOs still expect the recovery to continue and their own businesses to continue to grow.
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With the U.S. Open Snowboarding finals this weekend, Olympic snowboarding champion Hannah Teter teams up with other professional athletes to fight child poverty through Children International, a U.S.-based humanitarian organization.
The two-time medalist was joined by Burton Team Snowboarder Gabi Viteri and Nike 6.0 surfer Monyca Byrne-Wickey recently to visit Children International’s agency in Guadalajara, Mexico, to learn more about the needs of impoverished children there and how Children International’s sponsorship program meets the needs of those children.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/childreninternational/46388/
To commemorate the rum-making standards achieved by Bacardi 150 years ago, family-owned Bacardi Limited announces a first—the rarest BACARDI rum ever released, as a celebration of the expertise and craftsmanship in every bottle of BACARDI rum.
An unprecedented number of Maestros de Ron BACARDÍ (Master Blenders) have combined their extraordinary talents to create a very special and rare limited edition BACARDI rum—Ron BACARDÍ®, de Maestros de Ron, Vintage, MMXII.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53405-bacardi-150th-anniversary-celebrates-art-of-rum-making-releases-rare-rum
HomeAway, Inc. – the world’s leading online vacation rental marketplace – today announced details of its new national marketing campaign, which officially debuts on Feb. 6, 2011, with a 30-second spot during the broadcast of Super Bowl XLV and features a fully customizable experience at http://detourism.homeaway.com in which viewers insert photos of themselves and/or their properties into a commercial.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/homeaway/43506/
OfficeMax® (NYSE: OMX), a leader in office products and services, is launching its back-to-school marketing campaign for the 2010 season designed to capture the excitement and opportunity the new school year brings to parents, teachers and students.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/officemax/45506/
The scene opens in a dark room. A human form constructed of 119 points of light moves through space as if it is riding in an invisible vehicle. Suddenly, a more vibrant, detailed human form, with bones, muscles and organs constructed from 2,000,000 points of light, comes in to view, traveling toward the first figure. The two forms collide. Viewed in slow motion, we see that there is no comparison between an ordinary crash test dummy and a Lexus crash test genius in the throes of an accident.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51818-lexus-ad-campaign-engineering-amazing-light
Morgan Stanley Managing Director of Marketing & The Client Experience Craig Pfeiffer, a veteran financial services executive, will deliver the keynote presentation about how large financial institutions are integrating social communications into their marketing and communications platforms across the organization. The conference will be held on November 18, 2010 at the Graduate Center of The City University of New York and is produced by Business Development Institute and PR Newswire.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bdi/46568/
Chestnuts roasting on an open fire, boughs of holly and sleigh bells ringing: the holiday season is upon us and everyone has favorite aspects of the season they look forward to this time of year. Almost three in five Americans (58%) say the one thing they most look forward to with the holidays is spending time with family and friends. One in ten say it is holiday dinners and parties (9%) and fewer numbers say they most look forward to finding and giving presents (6%), putting up holiday decorations (5%), watching television specials, hearing holiday songs on the radio (5%) and getting presents (3%). One in ten U.S. adults (9%) say they do not look forward to the upcoming holidays.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/harrisinteractive/44736/
On November 10, 2011, Heineken brought the unexpected to the Latin GRAMMY’s by taking over the Mandalay Bay Resort and Casino in Las Vegas with a one of a kind flash mob experience celebrating Latin music. Taking the audience by surprise, the flash mob unfolded just minutes prior to the LIVE telecast of the 12th Annual Latin GRAMMY Awards. The crowd was amazed and delighted with a legendary flash mob dance. The video was inspired by Heineken’s latest TV ad titled “The Date,” but this version fuses different genre of Latin music in a fun-filled celebration. For the past 12 years, Heineken has celebrated the best Latin Music has to offer through its support of the Latin GRAMMYs.
On Sunday, September 25, Kohl’s Department Stores presented the 13th Annual Susan G. Komen Southeast Wisconsin Race for the Cure. Kohl’s once again had the largest team for this year’s race and fielded the largest team in the history of the Susan G. Komen Southeast Wisconsin Race for the Cure, with more than 5,000 team members – more than double the size of last year’s team.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51399-kohls-susan-g-komen-southeast-wisconsin-race-for-the-cure-2011
In New York today, Hilton HHonors organized a Flash Mob in the spirit of summer! The participants were wearing bikinis and swim suits in order to promote Hilton HHonors Great Getaways.
On Oct. 14th at 5 O’clock in the evening Margaritaville broke the World Record for the largest margarita ever made as verified by Guinness World Records. The event was part of the Grand Opening festivities for the new Margaritaville Casino at Flamingo in Las Vegas.
Halfway through the ceremony celebrating the new World Record, Jimmy Buffett surprised fans by coming out and raising a glass of Lucky Rita with the Wounded Warrior Amputee Softball Team along with Flamingo’s Rick Mazer and Margaritaville’s Tamara Baldanza in front of more than 1,000 Parrotheads and onlookers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52599-margaritaville-las-vegas-flamingo-casino-world-record-margarita-lucky-rita