Hamilton Watch once again shares the action-packed spotlight with blockbuster action star Bruce Willis in 20th Century Fox’s A Good Day to Die Hard. In the film, the iconic brand introduces the modern Khaki X-Patrol and classic Jazzmaster Viewmatic wristwatches, two premium timepieces designed with Swiss precision and American spirit at heart for a sophisticated take on a typical Hamilton design.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58675-hamilton-watch-a-good-day-to-die-hard
Edvard Munch was born in 1863, and 2013 marks the Norwegian artist’s 150th jubilee. The height of the celebration is the anniversary exhibition «Munch 150». The exhibition’s goal is to provide as complete unified and comprehensive presentation of Munch’s art and artistry as possible, with over 270 works displayed at the exhibition venues the National Gallery and the Munch Museum. Visitors will be treated to an array of Munch’s major works as well as less known treasures.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60663-munch-exhibition-of-the-century-in-oslo
In the face of the most perilous challenges of our time the nations of the world seem paralyzed. The problems are too big, too interdependent, too divisive for the nation-state. Benjamin R. Barber demonstrates how city mayors, singly and jointly, are responding to transnational problems more effectively than nation-states mired in ideological infighting and sovereign rivalries. Featuring profiles of a dozen mayors around the world. If Mayors Ruled the World presents a compelling new vision of governance for the coming century. Barber makes a persuasive case that the city is democracy’s best hope in a globalizing world, and great mayors are already proving that this is so. Learn more about this book here, http://bit.ly/1ehalk2 Political
While potatoes were introduced to Ireland in the late 16th century, cattle have been in the Emerald Isle since 3,500 BC. And corned beef and cabbage, so beloved in the U.S. for St. Patrick’s Day, is believed to be an American invention.
Dairying enjoys a proud history in Ireland, where there is no industrial farming. Cows still roam free on small family farms and graze in lush Irish pastures. From this extraordinary grass-fed diet comes milk so rich in beta-carotene, it turns butter and cheeses a natural gold.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65577-irish-dairy-board-kerrygold-st-patrick-s-day-irish-butter-and-cheese
An important collection of sculpture from the 19th and 20th century to come up for sale at Bukowskis in Stockholm on December 4.
Bukowskis has been entrusted to sell a major sculpture collection, once owned by the family behind the Swedish chocolate brand Marabou, Throne-Holst. The total value of the bronzes is ca EUR 2,23 million. The collection includes pieces by master artists such as Auguste Rodin, Jean Arp, Lynn Chadwick, Henri Laurens, Aristide Maillol and Arnaldo Pomodoro.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58656-bukowskis-auction-house
In an effort to encourage children to spend more time outdoors and reconnect with nature, the U.S. Forest Service and the Ad Council are joining 20th Century Fox to launch a new series of public service advertisements (PSAs) featuring scenes and characters from the upcoming animated feature Rio 2. The PSAs are an extension of the U.S. Forest Service and Ad Council's Discover the Forest campaign and they're being distributed to media outlets nationwide this week.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65823-us-forest-service-ad-council-20th-century-fox-psas-rio-2
Researchers presenting at ASTRO 2015, the premier radiation oncology scientific event in the world, unveiled new data this week that could fundamentally change the way that early stage breast cancer is treated.
Results from a landmark prospective, randomized, multicenter phase III study conducted in Europe demonstrated that APBI brachytherapy leads to equivalent overall survival and local cancer control rates as compared to WBI after breast conserving surgery for selected patients with early stage breast cancers. These data were presented during the ASTRO official press conference and published in The Lancet, a leading high-impact global peer-reviewed medical journal.
“We have been confidently offering APBI brachytherapy to selected women for years based on numerous phase II, single site and large registry studies that have confirmed the clinical utility of site-specific radiation delivered in a condensed timeframe,” said Frank A. Vicini, M.D., radiation oncologist, 21st Century Oncology, Royal Oak, Mich. and contributing author to the 2009 and 2013 ASTRO and ABS APBI guidelines. “The results from this landmark, multicenter, prospective randomized clinical study are the first to offer the critical level one evidence necessary to drive the fundamental changes in breast conserving cancer treatment that patients and healthcare professionals have been demanding for years.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7661231-new-apbi-brachytherapy-data-at-astro-2015/
Persil® ProClean®, Henkel North America’s new premium laundry detergent brand, made its first-ever Super Bowl® advertising debut with a commercial that aired in the second quarter of Super Bowl 50. As a new brand in the U.S. Persil ProClean has only been available to U.S. consumers since early 2015, but the Persil brand has been globally renowned for over a century. Its exceptional stain-fighting, whitening, and freshness have translated into impressive repeat-purchase rates, showing that once consumers try it, they love it.
Persil ProClean chose this coveted platform to launch their 2016 advertising campaign featuring the brand’s debonair tuxedo-wearing, stain-fighting superhero, “The Professional,” played by Peter Hermann. “The Professional” brings humor to a historically predictable category, while showing off some serious stain-fighting to relay a simple yet impactful message to viewers. Packed with powerful stain-fighting technology, Persil ProClean 2in1, received the highest laundry detergent rating in recent rankings by a leading consumer testing publication. Persil ProClean 2in1 didn’t only beat market-leader Tide, it beat every single detergent tested.
To view the multimedia release go to:
http://www.multivu.com/players/English/7750351-persil-proclean-super-bowl/
Romantic time travel. Nineteenth century Lord Devon Phoenix loves present day Boston artist, Elz Valli. He must protect her from those lured by the flame in her eyes. He comes for her and they face life together head on. It’s sometimes fun, sometimes dangerous, sometimes gut wrenching, and always passionate. Find out more at http://www.annaalbergucci.com/ The Phoenix Decree by Anna Albergucci. romance/scifi
In an effort to inform children and their families about the importance of food safety, U.S. Department of Agriculture (USDA) and the Ad Council are joining 20th Century Fox to launch a series of public service advertisements (PSAs) featuring footage from the upcoming film Alvin & the Chipmunks: The Road Chip.
An estimated 1 in 6 (48 million) Americans get sick from foodborne illness each year, resulting in roughly 128,000 hospitalizations and 3,000 deaths, according to the Centers for Disease Control and Prevention. Children are among the most vulnerable to food poisoning because their immune systems are still developing, so parents and caregivers need to take extra precautions when preparing food for children under five.
The new PSAs, featuring everyone’s favorite Chipmunks – Alvin, Simon, and Theodore – highlight the four food safety steps consumers can use to prevent foodborne illness. The Chipmunks’ antics and hilarious situations in which they find themselves provide a perfect platform to illustrate these four steps: Clean, Separate, Cook, and Chill. The PSAs help explain actions anyone can take to safely prepare their food, using the Chipmunks as the tool to bring fun and relevancy to a serious topic. The partnership includes TV, radio, out-of-home and web advertising, and parents and children can also find kid-friendly activities that further reinforce the food safety steps by visiting FoodSafety.gov.
To view the multimedia release go to:
http://www.multivu.com/players/English/7652251-ad-council-food-safety/
It’s inevitable that we’re all going to age, but Dr. Ronald Kaiser has discovered a way to make it enjoyable. In his new book Rejuvenaging: The Art and Science of Growing Older with Enthusiasm, Dr. Kaiser lays out the path to not only embracing our later years but making them the best half of our lives. Drawing on more than a half-century of clinical experience, and 80 years of living, Kaiser shares his simple plan to success. Find out more at http://www.thementalhealthgym.com/ Non-Fiction/Self Help
