Nordstrom Inc. (NYSE: JWN) is celebrating its customers and their stories through a holiday campaign that thanks them called ‘Love, Nordstrom.’ The company is using the marketing campaign as a stage for larger-than-life love notes to thank customers for the special relationship they share. The campaign debuts today in the U.S. and Canada.
LOVE, NORDSTROM
With this year’s campaign, Nordstrom is prioritizing a pure holiday spirit and expressing gratitude to connect emotionally with its customers in a special way. More than 30 real Nordstrom customers were photographed in Los Angeles, Nashville and Seattle and are featured in the national campaign that was produced in partnership with creative agency Partners & Spade.
“This holiday, we want to remember and thank the people who are most special to us at Nordstrom – our customers,” said Nordstrom Vice President of Creative Projects Olivia Kim. “We reached out to our employees and asked them to share some of their favorite customer stories. We met with as many people as we could, asked them to bring along some of the things that make up their signature style and took photos of them. It was so fun to connect with our customers who make us who we are. The result was our Love, Nordstrom campaign.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7966151-nordstrom-holiday-gifts-ideas/
Lumigon announces the launch of the T3 smartphone, integrating minimalistic Scandinavian design with durable steel exterior and innovative features such as a night vision camera and the innovative BackTouch technology, so far never seen before in mobile phones.
“We wanted to create a new smartphone that reflects our design philosophy,” says Lumigon CEO Lars Gravesen. “The glass and steel used in the T3 are extremely durable, but that doesn’t mean sacrificing the look and feel of the phone. In fact, it provides a great balance between design, premium materials, innovation and technology.”
In addition to the classic versions, the T3 is also available in a gold edition with four different models, to fulfil the needs of customers who like it a little more extraordinary.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7852551-lumigon-launches-T3-smartphone/
July Systems, industry leader in mobile experience and engagement cloud platforms, announced today the launch of Proximity MX - a Digital Customer Acquisition & Engagement Cloud for enterprises. Proximity MX digitally acquires, hyper targets and engages customers across multiple channels with contextual interactions at physical business locations while gathering actionable location insights.
The Proximity MX cloud platform provides huge customer relationship management value by enabling companies to deliver rich customer experiences and gain actionable insights at their physical business locations.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7891851-july-systems-launch-proximity-mx/
Volvo Cars, the premium carmaker, has announced a close partnership with Google, one of the world’s largest technology companies, to develop the next generation of its award-winning in-car infotainment and connectivity solution based on Android, offering access to a wide array of apps and services. It will launch on new Volvo models within two years.
The partnership promises to revolutionise how Volvo customers engage and interact with their cars. The large catalogue of popular Android apps – developed by Google, Volvo, or third party app developers – will offer connected and predictive services in and around the car.
“We are making an important strategic step with the Google partnership. Google’s platform and services will enhance the user experience by enabling more personalisation possibilities, while Android will offer increased flexibility from a development perspective,” said Henrik Green, Senior Vice President Research & Development at Volvo Car Group.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8103651-volvo-cars-google-android-connected/
https://youtu.be/Irh4Y0PJigs Quick tips on making online shopping a breeze for your customers. Your customers are more likely to purchase from your site if you make sure your website is quick, safe and easy to use. Follow these tips to keep your customers happy.
https://youtu.be/DUCQdHjLEfE With so much focus sometimes put on attracting new customers, it can be easy to overlook a valuable commodity: repeat customers. According to a recent article from Linkedin, “it costs six to seven times more to acquire a new customer than to retain an existing one.” With that in mind, here are six ways to keep customers coming back for more.
As the colder winter weather takes hold across the country, it’s important for homeowners to ensure their heating systems are ready to stand up to the frigid temperatures. To help prevent unexpected breakdowns, American Home Shield, the nation’s largest provider of home warranties, is offering five expert tips to maintain heating systems and help ensure homes stay warm.
“Over the last five years, we responded to more than two million service requests for heating system issues, and with a few minor maintenance checks, many of these issues may have been avoided,” said Mike Clear, vice president of operations for American Home Shield, a business unit of ServiceMaster Global Holdings, Inc. (NYSE: SERV). “With one of the nation’s largest networks of independent service contractors, we take pride in our ability to keep customers warm if winter heating issues occur.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7699751-american-home-shield-winter-tips/
Leading automaker GAC Motor has released its best-selling GS4 in Bahrain at the grand new car launching ceremony from December 9 to 10 at Bahrain International Exhibition & Convention Centre. The company exhibited eight GS4, eight GA6, two GS8 and one GA8 at the two-day launch event, which attracted more than 20,000 people attending.
“This was the largest new car release event in the history of Bahrain and the Gulf Cooperation Council (GCC),” said Adel Hubail, CEO of Bahrain Commercial Facilities Company. “The GS4 launch gained wide attention from the Bahrain public and the local customers spoke very highly of the flagship SUV and GAC Motor. As a local dealer, I have great confidence in GS4’s future performances in the Bahrain market.”
To view the multimedia release go to:
http://www.multivu.com/players/English/8000551-gac-motor-gs4-bahrain/
https://youtu.be/zXhUSdluxWo One of the key elements to simple online shopping is making sure that your company’s website is compatible with mobile devices. In this video you will learn the importance of keeping your mobile site simple for your customers. So, what exactly does this mean? And, why should you care? Here are some quick tips on how to make your website a breeze for your mobile customers.
Research from CEB (NYSE: CEB), a best practice insight and technology company and the creators of the Challenger™ Selling model, shows that 51 percent of customers who might be willing to buy from a supplier are not willing to advocate for them and help them get deals over the finish line. This is a direct result of the difficult, internal buying process. Unfortunately, sales organizations lack a true understanding of their customers and are unable to simplify the complexities of buying for them.
“Willingness to buy is not the same as willingness to advocate; suppliers need customers to advocate and fight for them to get deals done today,” said Brent Adamson, principal executive advisor at CEB and co-author of The Challenger Sale and The Challenger Customer. “In order to move past ‘good enough’ and ‘status quo,’ suppliers need to go beyond just understanding how customers interact with them, to gaining a thorough understanding of how they work, what is important to them and how they interact with each other.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7427254-ceb-challenge-align-prescribe-b2b-sales-strategy/
Euro Media Group, Europe’s leading provider of broadcast facilities and services, today launched EMG Content Services, a new brand that brings together its video processing and management solutions, Video On Demand (VOD) and Over The Top (OTT) services. EMG Content Services takes its customers through the entire video ecosystem, beginning with the creation of customised video content through distribution, monetisation and data collection and analyse, for them to optimise their reach and maximise the impact of their campaigns.
Working at the intersection of marketing, content and technology EMG Content Services aims at bringing the largest range of services for video content with a high degree of optimisation and flexibility for its customers, to allow them to enhance their role in the value chain.
EMG Content Services addresses all industries for which video plays an important role. With video communication increasingly replacing text, many organisations are progressively adopting video content, creating new opportunities for EMG Content Services.
To view the Multimedia News Release, go http://www.multivu.com/players/uk/7552451-emg-video-content-services-launch/
When the designers for the Scion C-HR Concept began their research, they were told by young urban creative customers, “Polarizing is ok. Boring is not.” That sentiment was evident today as the Scion C-HR Concept had its World Debut at the Los Angeles Auto Show.
With an iconic design that also incorporates functionality and sporty performance, the Scion C-HR Concept is much like Scion’s customer in that it strives to stand out from the crowd.
“Scion is known for doing things differently, and maybe even being a little weird,” said Scion Vice President Andrew Gilleland. “This C-HR Concept embraces that idea and wears it like a badge of honor. We couldn’t be more excited to add the production version to our line-up.”
The C-HR Concept is named for its Compact size and High Ride height. With four doors and a hatch for supreme functionality, it’s the perfect vehicle for “yuccies,” the young urban creatives who inspired the design.
To view the multimedia release go to:
http://www.multivu.com/players/English/7697651-los-angeles-auto-show-laas-2015/