The maker of Shell ROTELLA® engine oil is leading the effort to have the U.S. White House formally recognize the pickup truck as the “Official Vehicle of the United States.” To pay homage to the substantial role pickup trucks play in shaping our nation and working their way into all parts of our society, Shell is honoring the vehicle by leading a national Shell ROTELLA® campaign, entitled “Pickup Pride” which may forever change the way Americans view the pickup truck.
“The campaign celebrates the achievements of hard-working Americans and highlights the pickup truck, which for almost a century, continues to support those who have given their blood, sweat, and tears to help build our country,” said Megan Pino, Global Brand Manager for Shell ROTELLA® engine oil. “The pickup truck exemplifies America’s resilience and the work it takes to continue to build our communities and support our farms, both which deserve to be recognized.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8157351-shell-rotella-pickup-truck-official-us-vehicle/
The average American produces 4.4 pounds of trash a day, and on the whole the United States produces over 250 million tons of trash a year. However, only about 35 percent is currently recycled, according to the Environmental Protection Agency (EPA). To address this national concern, the Ad Council and Keep America Beautiful (KAB) today launched a public service advertising (PSA) campaign designed to raise awareness about the benefits of recycling with the goal to make recycling a daily social norm.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62372-ad-council-keep-america-beautiful-i-want-to-be-recycled-psa
Today Enroll America partnered with the Ad Council to launch “Take Care, People,” a national multimedia public service advertising (PSA) campaign that will raise awareness, educate, and motivate uninsured Americans to get health insurance for themselves and their families under the Affordable Care Act, or ACA.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65436-enroll-america-ad-council-encourage-uninsured-sign-up-affordable-care-act
The United States Department of Agriculture (USDA) announced yesterday that nearly 16 million children in America face hunger. As a part of ongoing efforts to raise national awareness about childhood hunger and encourage the public to support their local food bank, today Feeding America—the nation’s leading domestic hunger-relief organization—and the Ad Council launch an original Child Hunger PSA campaign.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63152-feeding-america-and-ad-council-child-hunger-psa-with-savannah-guthrie
In an effort to encourage children to spend more time outdoors and reconnect with nature, the U.S. Forest Service and the Ad Council are joining Sony Pictures Entertainment to launch a series of public service advertisements (PSAs) featuring characters and footage from Columbia Pictures/Sony Pictures Animation's upcoming family comedy The Smurfs™ 2. The PSAs are an extension of the U.S. Forest Service and Ad Council's Discover the Forest campaign and will be featured at an event on Saturday, June 22, at The Grove in Los Angeles as part of the studio's
Snack bar maker Larabar is launching a movement inspired by the brand’s foundational belief to make simple and wholesome food accessible for all and joining Feeding America® in the fight to end hunger along the way. The partnership is part of a larger integrated marketing campaign titled “Food Made From Food” that challenges consumer misperceptions of packaged food.
According to a recent survey commissioned by Larabar, 72 percent of participants responded that there is a difference between packaged food and real food. However, the majority also believe that primary Larabar ingredients fruits and nuts are real food at 90 and 78 percent, respectively. By highlighting the whole, simple ingredients within each bar, Larabar aims to show consumers just how easy it can be to choose real food.
To view the multimedia release go to:
http://www.multivu.com/players/English/7726951-general-mills-larabar-share-real-food/
As wars end, the hardship continues. Servicemen are still stationed overseas, families remain left behind and veterans return to an economy stuck in the doldrums. The Veterans of Foreign Wars Foundation’s Return the Favor campaign supports programs and services that work to ease the burden on America’s active-duty military, veterans and their families.
One key part of the campaign is the Unmet Needs Program. The program assists with basic life needs such as rent, mortgage, utilities, vehicle repair, medical expenses or food/basic assistance. It has helped over 3,000 military families and funds are available to all five branches of the military, as well as members of the National Guard and Reserves. Since 2004, the Unmet Needs Program has provided more than $4 million dollars in financial assistance to deserving military families.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53538-vfw-foundation-return-the-favor-campaign-on-national-tv-series-giving-back
http://www.talkingwithheroes.info/affiliate/sites/1037/ - Verified Safe Joins Bob Calvert, of Talking with Heroes on his quest to provide support to members of the US armed forces. Help Get Our Troops and Positive Stories Out Across America. Watch Our Troops Share Their Progress and Positive Stories With You. Watch Unedited 2011 Video Footage With Our Troops In Iraq, Kuwait and Afghanistan. TalkingWithHeroes.Com is offering these DVD Books as a Fund Raiser for Organizations, Companies, Ministries and Individuals who help get the word out about our Troops Stories! DVD Books from Afghanistan. Get Your Copy Today: http://www.talkingwithheroes.info/affiliate/sites/1037/
Saving 30 percent up-front on the cost of attractive and functional home improvement products, as well as installation costs, and then saving on annual energy costs by utilizing solar power, is an attractive opportunity for homeowners.
Skylights provide natural light and ventilation
Energy Star-qualified no leak solar powered fresh air skylights from VELUX America offer that opportunity. The 30 percent federal tax credit on products and installation can make these top-of-the-line skylights available for close to the cost of entry-level models. The skylights not only admit healthful natural light, but silently bring fresh air into the home to improve indoor air quality.
To view the multimedia release go to:
http://www.multivu.com/players/English/7920352-velux-solar-powered-skylights-tax-credit/
Fleur by Hubert Keller, now open for lunch and dinner at Mandalay Bay, debuts the innovative chef’s latest fashionable epicurean experience. Featuring gourmet small plates packed with powerful bites of flavor, Fleur’s contemporary menu is inspired by Keller’s travels to Spain, Italy, North Africa, South America, Asia, and his homeland France. As the first small plates concept for Keller, Fleur offers guests a new dining experience from the Bravo “Top Chef Masters” cheftestant in a welcoming, casual-chic environment.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/mgmresorts/36250/
Every day, in communities across the country, America\'s K-12 teachers put their hearts and souls into the important work of educating young people. We believe they deserve the encouragement, support and training they need to be great teachers. The future of our country depends on our children receiving the best education they can.
To view Multimedia News Release, go to http://www.multivu.com/players/English/46272-United-Way-of-the-National-Capital-Area/
Esta temporada festiva, regala un galón de leche. La leche es uno de los artículos más solicitados por las personas que durante todo el año acuden a los bancos de alimentos en busca de ayuda, pero aún más durante la temporada de fiestas, que es cuando los bancos de alimentos –incluidos aquellos situados en tu comunidad- están más solicitados.
Cuando agradezcas por las cosas que has recibido este año, puedes actuar en contra del hambre donando al Proyecto Alimento: Leche Para America, el primer programa nacional destinado a ayudar a entregar los tan deseados y ricos en nutrientes galones de leche a las familias con hambre que más los necesitan.
Para ver los activos de multimedia asociados con este comunicado, haga clic en: http://www.multivu.com/players/Spanish/7396951-proyecto-alimento-leche-para-america/
