Many Americans can still recall the DieHard TV ad from the mid-70s: a visual of a car parked on a frozen lake. The announcer’s voice over: “International Falls, Minn. A car sits on a frozen lake through January, February and March. Then in April – it started. Thanks to a DieHard.”
Today, more than 35 years later, the DieHard® brand unveiled an updated version of the iconic ad. The new TV spot will debut as the first-ever television commercial for DieHard alkaline batteries. Celebrating 45 years as America’s most trusted auto battery brand,DieHard batteries now deliver the power and superior performance customers expect from the brand with a full line of alkaline batteries for household devices.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55412-sears-diehard-remakes-frozen-lake-commercial-alkaline-batteries
Close-Up TV News recognizes Diamond Dental Care for its commitment to quality patient care.
Servicing its community for over 30 years, Diamond Dental Care is a family owned and operated dental practice specializing in the full spectrum of lifelong dental care. Lead by Dr. Fred Turner, Diamond Dental Care’s goal is for each patient to leave with their best smile possible through durable, functional and clinically sound treatments that also provide aesthetically pleasing and natural results.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/diamonddental/45801/
ILEX Consumer Products Group, a Baltimore-based company which owns and manages health and beauty as well as over the counter (OTC) drug brands, launched di-gel, a new antacid/anti-gas brand, just in time for all the overindulging and stress of the holidays.
The new digestive aid, which is being promoted with integrated TV and digital advertising, grassroots and public relations, launched with the brand tagline
Destination XL Group, Inc. (NASDAQ: DXLG), the leading retailer of men’s XL apparel and accessories, launched a new national advertising campaign designed to draw attention to the many challenges men who wear XL sizes face when shopping for clothes and position Destination XL (DXL) as the one-stop-shopping solution for the style needs of this underserved consumer.
The TV and radio spots, titled “No Man’s Land”, use humor to underscore the shared and relatable shopping frustrations bigger guys face, and remind them that Destination XL is committed to addressing their fashion needs.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61481-destination-xl-national-ad-campaign-to-support-major-retail-expansion
Discovery en Español welcomes the new year with adrenaline-filled premieres on its popular programming block ‘Jueves de Aventura,’ highlighting the original production DESAFÍO X 2: MÉXICO, where two survival experts from Colombia and México, will test their skills in inhospitable territories of Chiapas, Veracruz and Puebla. DESAFÍO X 2: MÉXICO premieres January 12 and will air on Thursdays at 11PM E/P.
Each of the six episodes will feature Colombian adventurer Daniel Tirado and Mexican army veteran Alberto Pegueros surviving in extremely remote wild Aztec lands and putting their skills and knowledge into practice in order to make their way back to civilization safe and sound. Together, they have to avoid danger, predators, and find food, water and shelter. However, conflicts are not only limited to wilderness, and each man’s survival skills might not always match those of his partner, so combining techniques and living together could become the greatest of challenges for both men.
To view the multimedia release go to:
http://www.multivu.com/players/English/8010451-discovery-en-espanol-2017-premieres/
Every Wednesday night starting at 7pm/6c, it\\\'s a full-scale Hip Hop Invasion on Fuse TV all night long. This Wednesday, catch an EXCLUSIVE interview with Snoop Dogg on the Hip Hop Shop at 7pm/6c followed by Beef at 8pm/7c and Damon Dash\\\'s Death of a Dynasty at 10pm/9c!
Check out the full schedule here:
http://fuse.tv/hiphopinvasion
SO-U.TV A group of young emerging artists transforms Shanghai Street Artspace into an “art-mail-box”, collecting expressive and reflective letters in relation of the Yau Ma Tei district milieu full of devoutness. Three groups of artists hang around lanes and alleyways to explore both the unique scenarios, which are in the diminishing condition under the shadow of rapid economical development.http://www.so-u.tv/playVideo.php?contestid=&id=3788
Contact us for advertising and sponsorship opportunities for these events and others or to have your event filmed @ info@prosperity-research.com +85228920804
