Beginning a new chapter in its celebrated history as an American product design innovator, KitchenAid is unveiling a dramatically designed major appliance collection available in stainless steel, black, white and black stainless steel, an industry first.
Reflecting visual cues from its best known product, the iconic stand mixer, the new collection is wholly original yet uniquely identifiable as the KitchenAid brand. It will be the brand's first collection to launch globally, with U.S. availability starting in April of 2015.
“Our goal with the new line was to amplify the design and craftsmanship that separate KitchenAid from its increasingly non-differentiated competitors,” said Cynthia Soledad, Senior Director of KitchenAid. “In doing so, we're reaffirming our leadership in creating products that are valued equally for how they work and look.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7414131-kitchenaid-new-major-appliances/
For those using the “I don’t bake” excuse for not investing in a KitchenAid® Stand Mixer, the brand has introduced two new attachments that reinforce its role as the culinary center of the kitchen. A new Fresh Prep Slicer/Shredder attachment and Vegetable Sheet Cutter attachment will join more than a dozen other attachments used for grinding meat and grains, spiralizing and juicing, and making everything from ice cream to pasta.
“There’s no question that Stand Mixers have always been a kitchen essential for bakers,” notes Beth Robinson, senior manager of brand experience for KitchenAid. “But every cook should know that each KitchenAid® Stand Mixer model has an attachment-ready Power Hub that opens up a world of possibilities for making one appliance do the work of many.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8013851-kitchenaid-stand-mixer-culinary-center/
Today, appliance manufacturer Maytag® launched an integrated marketing campaign introducing the new face of the brand, the Maytag Man. A transformation of the widely known and iconic Maytag Repairman, the Maytag Man now has a brand new role as the machine. He will greet America as a Maytag® appliance, the human embodiment of the brand’s core values of reliability, durability and power.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64894-maytag-transforms-brand-icon-maytag-man-debuts-maytag-manthem
Following the launch of its new super-capacity French-door refrigerator, the largest capacity model in its class, LG Electronics USA today announced the “LG Ultimate Jelly Bean Count Contest,” an online competition that takes Main Street USA’s favorite unofficial unit of measurement to a whole new level. The contest challenges anyone and everyone to guess how many jelly beans can fit inside the spacious refrigerator. The winner will receive a complete kitchen makeover, built around LG’s premium kitchen suite valued at more than $6,500.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51458-lg-electronics-facebook-contest-french-door-refrigerator
LG Electronics USA today celebrates the launch of the highly anticipated LG TWIN Wash™ laundry pair with SideKick™ pedestal washer with an all-day, Broadway-inspired event in the heart of New York’s Theater District.
Aptly titled “LG TWIN Wash presents: Divide & Conquer on Broadway,” the launch event features six performances from 9 a.m. until 5 p.m. taking place in Father Duffy Square and stars LG’s newest laundry innovation – with the help of world-class puppeteers, performers and an award-winning choreographer. The new LG laundry pair designed to make laundry a breeze will be available nationwide Dec. 20.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7671151-lg-electronics-twin-wash-launch/
As part of LG SIGNATURE’s official partnership with the LPGA Evian Championship, the company hosted a culinary challenge featuring European star chefs. LG SIGNATURE – LG Electronics’ ultra-premium home appliance brand which offers innovative technology infused with the Art of Essence – invited several world-class chefs to create their own unique dishes under the theme of that reflected their essence as a chef. The challenge was filmed as part of a content series with a new episode broadcasted every day at the 2018 Evian Championship which was held from September 13-16.
To view the multimedia release go to:
https://www.multivu.com/players/English/8405551-lg-signature-chefs-evian-championship/
Home cooks in need of an extra pair of hands in the kitchen should consider the latest countertop appliance from KitchenAid: a four quart Multi-Cooker offering 10 cooking functions, step-by-step cooking modes and a stirring accessory that allows for assisted cooking at precise temperatures.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7445751-kitchenaid-multi-cooker/
Whether for the rising culinary explorer or the advanced cook needing an extra hand in the kitchen, three new small appliances from KitchenAid are sure to make welcome gifts this holiday season. They include a Multi-Cooker with Stir Tower attachment, Siphon Coffee Brewer, and Spiralizer Attachment for the KitchenAid stand mixer. Further information about the products detailed below can be found at www.KitchenAid.com/Countertop-Appliances
Home cooks likely to multi-task in the kitchen during the holidays should consider one of the latest countertop cooking appliances from KitchenAid: a four quart Multi-Cooker with stir tower, providing 10 cooking functions, step-by-step cooking modes and a stirring accessory that allows for assisted cooking at precise temperatures.
The Multi-Cooker’s pre-programmed settings take the guesswork out of preparing such essentials as rice, risotto, soup and yogurt. Each setting provides cooks with next step instructions to help deliver perfect results. Additional cooking modes include simmering, sautéing, searing, steaming and two slow cook options, all of which can be programmed for up to 12 hours of cooking, plus a Keep Warm function that can be programmed for up to 24 hours. The Multi-Cooker automatically sets the temperature for each setting, while the brand’s Even-Heat™ technology allows for precise temperature regulation between 110° - 450° F to prevent under or over cooking.
To view the multimedia release go to:
http://www.multivu.com/players/English/7558052-kitchenaid-small-appliances-2015/
KitchenAid, known for its iconic stand mixer and other kitchen essentials, is expanding its cookware and bakeware collections with new pieces and multi-piece sets that make great gifts for cooks of all levels. Further details about the products listed below can be found at www.KitchenAid.com/Kitchenware.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7283151-kitchenaid-expands-kitchenware-gifts-cookware-and-bakeware-collections/
With new juicer and food processor attachments, stylish ceramic bowls and three new colors, the KitchenAid® Stand Mixer offers endless culinary possibilities and makes for a great gift this holiday season. Further details about the products listed below can be found at www.kitchenaid.com/stand-mixers.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7282851-kitchenaid-stand-mixer-gifts-and-attachments/
KitchenAid is expanding its popular line of black stainless major appliances to include a number of new built-in and freestanding ranges and refrigerators. Originally launched in 2015 as the industry’s first appliances with a black stainless steel finish, the collection will feature a total of 54 appliance models by the end of the summer, including refrigerators, wall ovens, ventilation hoods, dishwashers, under counter beverage centers and more. With the upcoming additions, KitchenAid will have one of the most complete offerings of black stainless appliances in the industry.
“The feedback we’ve received on our black stainless finish from consumers, the design community and even professional chefs when we first introduced it has been overwhelmingly positive,” says Beth Robinson, senior manager of brand experience for KitchenAid. “We’ve made it a top priority to expand our black stainless appliance portfolio to include even more options so that virtually any consumer can have a black stainless suite, regardless of their kitchen layout.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8013853-kitchenaid-expands-black-stainless-appliances-collection/
DataDirect Networks (DDN) today unveiled the hScalerTM appliance, a significant breakthrough over existing analytics applications. The industry’s first Apache™ Hadoop® platform for Big Data with integration and flexibility optimized specifically for the enterprise, DDN’s hScaler appliance is engineered to enable IT departments to power Hadoop-based analytics without the pain or learning curve which have typically limited mainstream Hadoop adoption in the market.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60502-datadirect-networks-hscaler-industry-s-first-enterprise-hadoop-appliance
