The Blend the World community is a feet-on-the-street movement that is grounded in the belief that one (Optimistic! Inspiring! Fearless!) individual can, and does, make a world of difference. Join the campaign at: www.blendtheworld.com
In recognition of Metastatic Breast Cancer Awareness Day on October 13, AstraZeneca (NYSE: AZN) is raising awareness about the thousands of U.S. women living with metastatic breast cancer. Metastatic Breast Cancer Awareness Day seeks to generate attention and greater support for women living with metastatic breast cancer among the public and stakeholders within the breast cancer community and more research to extend lives.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58129-mbc-awareness
In the U.S., approximately 159,000 women are living with metastatic breast cancer. To raise awareness of Metastatic Breast Cancer Awareness Day on October 13, MedImmune Specialty Care Division of AstraZeneca (NYSE: AZN) is launching the My+Story online resource center, which highlights the needs of women living with metastatic breast cancer and calls attention to metastatic disease as a key component of October’s National Breast Cancer Awareness Month. Metastatic Breast Cancer Awareness Day was officially recognized by the U.S. Congress in 2009, following a grassroots awareness effort led by members of the Metastatic Breast Cancer Network (MBCN).
To view Multimedia News Release, go to http://www.multivu.com/mnr/63080-astrazeneca-metastatic-breast-cancer-awareness
Anthem Blue Cross and the California Governor’s Council on Physical Fitness and Sports have launched the fifth annual Anthem Blue Cross Live Like a Champion Tour, a California-based statewide traveling community outreach campaign that encourages children to become physically active and empowers them to make healthy lifestyle choices now and in the future. The tour features interactive sports-themed activities, and will visit communities through the end of the calendar year.
To view Multimedia News Release, go to http://multivu.prnewaire.com/mnr/anthem/46131/
LIFEWTR, the premium water brand that believes art is as essential to life as water, is committing to advancing arts education in schools nationwide as the foundation of where creativity begins. New research shows we are heading toward a creativity crisis in schools – 91% of American parents agree that arts education is important to teach children to think outside the box, yet 4 in 5 people say that arts education is not being offered as much as it once wasi. This week, in partnership with Americans for the Arts during its National Arts Action Summit, LIFEWTR announced its commitment to making every day vibrant by infusing creativity into schools across the U.S., reaching 10 million students through school and community beautification projects and arts education programming as part of its continued collaboration with Scholastic.
“At LIFEWTR we believe that arts education plays an invaluable role in helping students achieve success and reach their full potential in school and beyond,” said Alexis Porter, Senior Director, LIFEWTR Marketing. “Students involved in the arts are four times more likely to be recognized for academic achievementii, which is why it’s more important than ever to #BringArtBackToSchools. Through our collaboration with Scholastic and Americans for the Arts, we are making a concerted effort to impact 10 million students nationwide through arts education programming and to preserve the critical source of where creativity begins, in our schools.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8503551-pepsico-lifewtr-scholastic-macklemore-school-art-beautification-project/
Vestergaard, a global company dedicated to improving the health of disadvantaged people, launched its LifeStraw® Follow the Liters program in Kenya this month. As part of this program, high-volume LifeStraw® Community water purifiers have been distributed to provide more than 23 million liters of safe water a year to over 125,000 school children throughout Kenya’s western province.
The distribution is made possible through the LifeStraw® Follow the Liters program which harnesses the collective power of individuals to help solve one of the world’s most pressing issues – lack of access to safe drinking water for people in developing countries. When a consumer purchases any LifeStraw® product, a portion of the funds are used to provide one school child in a developing country with safe drinking water for an entire school year.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7351651-vestergaard-lifestraw-follow-the-liters-program-kenya-safe-water/
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To coincide with the one-year anniversary of First Lady Michelle Obama’s Let’s Move! initiative, today she has partnered with the U.S. Department of Health and Human Services (HHS), the U.S. Department of Agriculture (USDA) and the Ad Council to launch a new series of public service advertisements (PSAs) designed to provide parents and caregivers throughout the country with information to help them make healthy food choices and increase physical activity. The First Lady will announce the launch of the new ads at an event held at North Point Community Church in Atlanta this afternoon.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/48526/
The largest Memorial Day observance in the United States happens on the beach in Honolulu, Hawaii with the Lantern Floating Hawaii 2015 ceremony, presented by Shinnyo-en, an international Buddhist community with Japanese roots, and the locally based Nā Lei Aloha Foundation. The ceremony takes place on Memorial Day, May 25, 2015. It is non-denominational and free to the public to attend. More than 50,000 participants will set afloat 6,000 candle-lit lanterns that bear remembrances and prayers to illuminate the shores of Honolulu’s Ala Moana Beach at sunset. Themed “Many Rivers, One Ocean,” the annual Lantern Floating Hawaii ceremony provides an opportunity for thoughts and prayers from around the globe to create a moment of collective remembrance, harmony and international friendship.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7504051-lantern-floating-hawaii-ceremony/
To celebrate the launch of their Autumn/Winter collection, French fashion retailer La Redoute recently hosted an exclusive Press Day to showcase their latest range. Influential members of the fashion and blogging community attended the event, taking a sneak peak at what trends are set to be big for the upcoming season.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63474-la-redoute-press-day
Coincidiendo con el primer aniversario de su iniciativa Let\'s Move!, la Primera Dama, Michelle Obama, se ha asociado hoy con el Departamento de Salud y Servicios Humanos de los Estados Unidos (HHS), el Departamento de Agricultura de los Estados Unidos (USDA) y el Ad Council para lanzar una nueva serie de anuncios de servicio público (PSA) creados para dar a los padres y a los cuidadores en todo el país una información que los ayude a escoger alimentos saludables y aumentar la actividad física. La Primera Dama anunciará el lanzamiento de los nuevos anuncios en un evento que se celebrará en la iglesia North Point Community Church en Atlanta, esta tarde.
Para mas informacion, va a http://multivu.prnewswire.com/mnr/adcouncil/48527/
