The average American produces 4.4 pounds of trash a day, and on the whole the United States produces over 250 million tons of trash a year. However, only about 35 percent is currently recycled, according to the Environmental Protection Agency (EPA). To address this national concern, the Ad Council and Keep America Beautiful (KAB) today launched a public service advertising (PSA) campaign designed to raise awareness about the benefits of recycling with the goal to make recycling a daily social norm.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62372-ad-council-keep-america-beautiful-i-want-to-be-recycled-psa
Today, SC Johnson celebrated the anniversary of one of its recent renewable energy investments, two wind turbines at the company’s largest manufacturing facility, Waxdale, in Mt. Pleasant, Wis. These turbines have successfully cut nearly 6,000 metric tons of greenhouse gases in their first year. Combined with the site’s cogeneration systems already in place, the Waxdale facility, which is the size of 36 football fields, is now able to generate, on average, 100 percent of its electrical energy onsite.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64680-sc-johnson-renewable-energy-goals-cut-greenhouse-gases-wind-power
Audubon Zoo recently welcomed an addition to its animal collection and it’s a big one: Bonnie, a 15–year–old Southern White Rhino weighing in at more than two tons. She joins Audubon Zoo’s lone male rhino, Saba, and two other females, Yvonne and Macite, age 51, the world’s oldest rhino in captivity.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7245851-audubon-zoo-welcomes-bonnie-the-two-ton-southern-white-rhino/
The Egyptian Ministry of Antiquities is pleased to announce the launch of an egyptian – international Project using non-invasive and non-destructive surveying techniques for the scanning of Egyptian Pyramids under the title “ScanPyramids” project.
Just because a mystery is 4500 years old doesn’t mean it can’t be solved…” This could be the motto of the exceptional scientific mission launched October 25, 2015, under the authority of the Egyptian Ministry of Antiquities, initiated, designed and coordinated by the Faculty of Engineering of Cairo and the French HIP.Institute (Heritage, Innovation and Preservation). Radiographic muons, aka cosmic particles, infrared thermography, photogrammetry, scanner and 3D reconstruction: the most innovative technologies will be used by researchers of international renown and three major universities: the Faculty of Engineering of Cairo University, Université Laval of Quebec and Nagoya University of Japan. Their goal: to probe the heart of the largest pyramids of Egypt, without drilling the slightest opening.
Four millennia after their construction, these ancient giants are far from having yielded their secrets. The first mystery concerns their construction, especially Khufu, the last of the Seven Wonders of the Ancient World still existing: it is still impossible to describe with certainty how this stone monument, the largest ever built by humans, was erected.
The “ScanPyramids” project has already been approved by the permanent committee of the Ministry of Antiquities and has obtained all necessary permissions from concerned authorities. With a base of more than 5 hectares, its original height of almost 150 meters and a mass of 5 million tons, how was it possible to construct such a wonder in only 25 years?
To view the multimedia release go to:
http://www.multivu.com/players/uk/7671551-scanpyramids-project-launch-egyptian/