Intermopro, Intermeat and Intercool names that dont ring a bell with most
consumers. Nevertheless, they are very important. These three trade fairs of
the food industry showcase the latest developments in dairy, frozen food
cold meat and meat production. The market for bio-products continues to grow
non-stop. At the same time transparency regarding the origin of foodstuffs
becomes ever more important, not only for the consumer but even more so for
the producer.
Unforgettable music and meals are the focus of a new advertising campaign by the West Coast's leading poultry producer, family-owned Foster Farms. As consumer demand for natural frozen foods increases, the company celebrates its complete line of 100 percent All Natural frozen cooked chicken products. Foster Farms is the nation's only major cooked chicken brand to offer a complete line of frozen cooked products that contain exclusively All Natural ingredients. New television advertisements celebrate this
WONKA, maker of the world’s most imaginative sweets, is proud to announce its latest innovation: WONKA™ Peel-a-Pop™ frozen treats. The dessert pops look like and peel like bananas, but in true WONKA form, the peels are deliciously edible. Now available in freezer aisles nationwide, the dessert pops are available in two scrummdiddlyumptious flavors, Vanilla Banana and Vanilla Grape.
To celebrate the launch of Peel-a-Pop frozen treats, the WONKA brand is transporting its whimsical inspiration to the heart of New York City with a Winter WONKA™-land pop-up. At the three-day event, dessert dreamers will get a playful glimpse into the mind of Willy Wonka as they enjoy complimentary Peel-a-Pop frozen treats in a frozen funderland complete with Oompa Loompas. The pop-up will be open to the public from 10:30 AM to 6:30 PM EST on May 15th, 16th and 17th located at 22 Little West 12th Street between 9th Avenue and Washington Street.
To view the multimedia news release, go to: http://www.multivu.com/mnr/7210551-nestle-wonka-introduces-new-peel-a-pops-frozen-treats
Stouffer’s, provider of premium-quality frozen meals, took the tailgating experience – and food – up a notch by teaming up with baseball stars Kris Bryant and Mike Moustakas, to serve up their nutritious and contemporary frozen meal line – STOUFFER’S FIT KITCHEN – to fans. Kansas City’s renowned third baseman Mike Moustakas, and Chicago’s breakout third baseman, Kris Bryant, recently partnered with STOUFFER’S FIT KITCHEN to host two unique Tailgate Takeover events in their respective markets.
“It was great to be back in Kansas City with Stouffer’s to see the fans,” said Moustakas, “I had a blast serving up Fit Kitchen meals so that, before heading the game, fans at the Tailgate Takeover were able to try all of the delicious, protein-packed meals that Fit Kitchen offers.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7709051-stouffers-fit-kitchen-tailgate-takeover/
STOUFFER’S FIT KITCHEN, creator of protein-packed, premium-quality frozen meals, once again teamed up with baseball stars Kris Bryant of Chicago and Kansas City’s Mike Moustakas to host the Fit City Takeover, an interactive day of fun that celebrated all the ways people incorporate fitness into their everyday lives.
STOUFFER’S FIT KITCHEN took over Phoenix elevating one of America’s favorite pastimes, recreational softball, surprising Arizona State University students with guest coaches for the day – Kris Bryant and Mike Moustakas. Two intramural teams took their game a step closer to the big leagues as Bryant and Moustakas went head to head in a friendly rivalry, sharing advice with the collegiate teams and showing fans everyone has a different way of staying fit.
The Fit City takeover, also included a never-before-seen Fit City Course that was modeled after an actual city, featuring obstacles like a skyscraper climbing wall and stationary bike that lights up the Fit City course. After exhausting all of their energy during the softball game and taking on the Fit City Course, fans had the opportunity to try the different fit feats and fuel up on free STOUFFER’S FIT KITCHEN samples to get a taste of the meals Moustakas and Bryant have been enjoying this off-season.
To view the multimedia release go to:
http://www.multivu.com/players/English/7812251-stouffers-fit-kitchen-bryant-moustakas/
STOUFFER’S®, provider of premium-quality frozen entrees, today announced that it will be simplifying recipes according to its new “Kitchen Cupboard” commitment. This new initiative will focus on shortening and simplifying recipes and only including ingredients consumers might find at home, like vine-ripened tomatoes, freshly made pasta, and real mozzarella.
This effort will begin with STOUFFER’S Lasagna with Meat and Sauce, one of the brand’s classic offerings. The simpler recipe will now contain fewer ingredients, but continue to offer the same great taste consumers know and love.
“What you put on the table matters to you, which is why what we put into each dish matters to us,” said Chef Robert Fedorko, Director of Culinary Innovation of Nestlé USA, STOUFFER’S parent company. “STOUFFER’S upholds a standard of providing great tasting meals made with quality ingredients and culinary expertise. We’re excited to share our Kitchen Cupboard commitment so that consumers can continue to feel confident in serving STOUFFER’S meals to their families.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7904951-stouffers-kitchen-cupboard-commitment/
Leading frozen bread manufacturer and the original inventor of frozen garlic bread, Cole’s Quality Foods, Inc., innovates the frozen food category yet again with the introduction of Middles™, a stuffed bread that combines delicious, decadent, savory, salty and sweet flavors into one revolutionary snack concept.
Middles become available later this month in the freezer section at grocery, club, supermarket and convenience stores nationwide for a suggested retail price of $3.99 per 10.8-ounce box. Each box contains eight tasty bread bites.
Inspired by the much-celebrated combination of bread and cheese, Middles advances the concept by featuring the soft “middle” section of popular bakery staples, including bagel, Italian and pretzel breads. They are then stuffed with savory and sweet centers, including cheddar cheese, cream cheese, and beer cheese varieties. The result is an outrageously delicious heat-and-serve stuffed bread snack that can be made in either microwave or conventional ovens in just seven to nine minutes.
To view the multimedia release go to:
https://www.multivu.com/players/English/8139251-coles-frozen-bread-middles/
The Ad Council, in partnership with the U.S. Department of the Treasury and the U.S. Department of Housing and Urban Development (HUD), have joined together to launch a new phase of their Foreclosure Prevention Assistance Public Service Advertising (PSA) Campaign. The campaign aims to increase awareness of the Making Home Affordable® Program’s free resources and assistance for homeowners who are struggling with their mortgage payments.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51783-ad-council-making-home-affordable-english-psa
Created in honor of Toyota’s shift to a mobility company and its eight-year worldwide partnership with The International Olympic and Paralympic Committees, “Start Your Impossible,” Toyota’s first-ever global marketing campaign, will roll out in 27 countries at the start of and through the Olympic and Paralympic Winter Games PyeongChang 2018.
“Start Your Impossible” shares Toyota’s evolution by highlighting real-life mobility stories of Olympic and Paralympic athletes as well as everyday athletes who demonstrate the values of humility, hard work and never giving up. The campaign marks Toyota’s long-term commitment to support the creation of a more inclusive and sustainable society in which everyone can challenge their impossible through stories of determination as well as through Toyota technologies. The two creative pillars of the multi-platform global campaign include, “inspiration,” which celebrates the human spirit and product “evidence,” showcasing Toyota’s ideas for innovations that can help people move freely.
To view the multimedia release go to:
https://www.multivu.com/players/English/8271451-toyota-olympic-paralympic-games-start-your-impossible/
The new Jamba “At Home” Greek Yogurt Superfruit Smoothies (www.athomesmoothies.com) are fat-free and naturally low in sugar and calories. The non-fat Greek yogurt provided in each package results in a creamy smoothie that offers 50 percent more protein than the Strawberries Wild variety of Jamba “At Home” smoothies.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57115-jamba-juice-greek-yogurt-superfruit-smoothies-at-home-kit
Bob Evans Food Products introduces Breakfast Bakes, the simple goodness of breakfast in a hand-held hash brown, now available in the freezer section of your local grocery store. Retailing at $3.99 for four individually wrapped Breakfast Bakes, your family can enjoy a complete and satisfying breakfast that’s affordable and will give them the energy they need to tackle the day.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56865-bob-evans-breakfast-bakes-hand-held-hash-brown-freezer-section
Nutrisystem, Inc. (NASDAQ: NTRI), the number one home delivery weight loss company, announced today that it is revamping its programs by incorporating its highest scoring, best tasting fresh frozen gourmet foods into all of its weight loss plans at the lowest price in the Company’s history. Part of Nutrisystem’s “Hooray You! New You Revolution” initiative is to empower and celebrate the success of its members, and with these significant changes it will make Nutrisystem® weight loss programs more accessible to a wider audience than ever before.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nutrisystem/47901/
