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Easy Spirit, a division of The Jones Group Inc. (NYSE: JNY), announced today that it has unveiled a regional campaign that celebrates the heritage of the Easy Spirit brand by helping women live their lives in comfort. As part of the campaign, the brand recently unveiled the newest addition to its Anti-Gravity collection, the Parnella pump. The collection kicked-off with the launch of an online campaign, in-store signage and flash mobbers who danced in the streets of New York City to “Pump up the Jam,” wearing the Parnella pump.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52474-easy-spirit-unveils-looks-like-a-pump-feels-like-a-sneaker-campaign
Pussy, the only 100% natural energy drink made from milk thistle and schizandra is gearing up for a global launch over the next six months with new investors Holly and Sam Branson joining the brand.
Created by British entrepreneur Jonnie Shearer in 2004, Pussy has been a well kept secret in celebrity circles until London fashion store Selfridges ordered thousands of cans this summer. Tesco has followed suit recently launching Pussy in selected stores. Now firmly in the retail spotlight, Pussy is finalising global distribution deals – and with Branson investment, has its sights set on knocking taurine based energy drinks off the number one spot.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/pussydrinksltd/52138/
On Sunday, September 25, Kohl’s Department Stores presented the 13th Annual Susan G. Komen Southeast Wisconsin Race for the Cure. Kohl’s once again had the largest team for this year’s race and fielded the largest team in the history of the Susan G. Komen Southeast Wisconsin Race for the Cure, with more than 5,000 team members – more than double the size of last year’s team.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51399-kohls-susan-g-komen-southeast-wisconsin-race-for-the-cure-2011
The National September 11 Memorial & Museum (9/11 Memorial) today joined the Ad Council to launch a public service advertising (PSA) campaign asking citizens to “honor, remember and reunite” for the 10th anniversary of 9/11 by donating to or visiting the Memorial. The first PSA will air in the weeks leading up to the 10th anniversary of 9/11; the Memorial will be dedicated on that day and opens to the general public the following day, Sept. 12, 2011.
The 9/11 Memorial also today launched a new platform for the Memorial Guide, which displays the entire names arrangement of the Memorial. The Memorial Guide is now available as an app for iPhone through the Apple App Store on the smart phone. The app includes oral history content provided by StoryCorps, a partnership organization of the 9/11 Memorial.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51780-ad-council-9-11-memorial
