Northwestern Mutual, presenting sponsor of the 2016 Rose Bowl Game®, today unveiled its float design for the 127th Rose Parade® presented by Honda. Titled Dancing into Adventure, it will draw attention to the fight against childhood cancer by showcasing the greatest adventure and dream of Peyton Richardson, a 13-year-old aspiring ballerina from Sugar Land, Texas, who is battling leukemia.
The theme of this year’s parade is Find Your Adventure. As an aspiring ballerina, Peyton wants to travel the world to see performances from the world’s most distinguished ballet companies and have a dance lesson with their principal dancers. Northwestern Mutual is using its sponsorship to bring Peyton’s adventure to life in flowers and raise awareness about childhood cancer.
“Peyton’s unique, positive way of using ballet to battle cancer and stay focused on her dream is truly amazing,” said Conrad York, vice president of marketing at Northwestern Mutual. “At Northwestern Mutual, we know that each family has a dream in mind for their future, and we are here to support them every step of the way.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7422155-northwestern-mutual-rose-parade-float/
ThrillerFest, CraftFest and Pitchfest are designed to give writers an opportunity to learn from and network with some of the best in the genre! John Lescroart will be our 2016 Silver Bullet Award recipient. He will join 2016 ThrillerMaster Heather Graham and our Spotlight guests—C.J. Box, Gillian Flynn, and Walter Mosley—at the conference July 5-9. Find out more at http://thrillerfest.com/ Thriller
Las Vegas Arena Company, owned by AEG and MGM Resorts International (NYSE: MGM), broke ground today on a world-class, privately funded, $375 million indoor arena set to open in spring 2016. Located west of the Las Vegas Strip, between New York-New York and Monte Carlo resorts, the new 20,000-seat arena will host boxing, UFC and other sporting events, major headline entertainment, awards shows and special events.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7150351-aeg-mgm-resorts-international-new-las-vegas-arena-debut-spring-2016
More than 173,000 women in the United States are living with metastatic breast cancer and each has a story to tell. AstraZeneca is launching a nationwide photo-sharing campaign to provide them another way to share their inspiration, experiences and strengths with others.
To show their support, women living with metastatic breast cancer can upload photos of themselves on social media using the campaign hashtag #MBCStrength. Photos posted on Twitter by October 1, 2014 and tagged with #MBCStrength will be considered for a Times Square display in New York City on the fifth anniversary of Metastatic Breast Cancer Awareness Day on October 13, 2014.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7305551-mymbcstory-astrazeneca-encourages-women-with-metastatic-breast-cancer-to-share/
LG Electronics USA today celebrates the launch of the highly anticipated LG TWIN Wash™ laundry pair with SideKick™ pedestal washer with an all-day, Broadway-inspired event in the heart of New York’s Theater District.
Aptly titled “LG TWIN Wash presents: Divide & Conquer on Broadway,” the launch event features six performances from 9 a.m. until 5 p.m. taking place in Father Duffy Square and stars LG’s newest laundry innovation – with the help of world-class puppeteers, performers and an award-winning choreographer. The new LG laundry pair designed to make laundry a breeze will be available nationwide Dec. 20.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7671151-lg-electronics-twin-wash-launch/
Rebuilding Together is providing free critical home repairs to eligible homeowners affected by Superstorm Sandy through our affiliates in New York City, Long Island, Bergen County, Jersey City, and Essex County. As of October 2013, these affiliates have brought together over 3,150 volunteers to complete work on more than 250 projects that assist more than 430 people.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60143-rebuilding-together-web-series-rebuilding-after-sandy
The National Odor-Eaters Rotten Sneaker Contest celebrated its 40th anniversary with a fan-fare of festivities in New York City today. The competition that tests just how offensive sneakers can get, culminated with the crowning of the 40th pair of most odorous soles in the nation. Ready to be judged were seven finalists, ages six to fifteen, from across the country. They gathered at Ripley’s Believe It or Not! in Times Square wearing the decrepit and redolent rubber-soles that won them regional recognition. Only one competitor’s sneakers were declared the stinkiest, and they belonged to 14 year old Kane Young-Hiss from Berthoud, CO.
To view the Mutlimedia News Release, go to: http://www.multivu.com/players/English/7412551-40th-odor-eaters-rotten-sneaker-contest/
From a child development expert whose pet-centric curriculum is helping rehabilitate troubled adolescents to the founder of New York City’s first cat café, Purina’s third Better With Pets Summit showcased how the relationship between pets and people enhances overall emotional wellness.
The day-long summit, which was hosted by Emmy-nominated comedian and writer, Josh Gondelman, took place at the Brooklyn Expo Center in New York City on Nov. 3 and featured three panel discussions that examined the emotional relationship between pets and people, including the reciprocal effects both have on one another. Keynote speeches were presented by Purina senior research nutritionist Arleigh Reynolds, who has researched the dog and human bond for many years in Alaska and supports of The Frank Attla Youth Program; and author and reality television personality Carole Radziwill, who shared how pet ownership has shaped her life experiences.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7655851-purina-better-with-pets-summit/
Septiembre es el Mes Nacional de la Preparación y la Oficina para el Manejo de Emergencias de Nueva York está invitando a los neoyorquinos a prepararse antes de que se presente un desastre.
Para ver el Multimedia News Release, vaya a http://www.multivu.com/players/Spanish/7314952-oem-fema-ad-council-septiembre-mes-nacional-para-la-preparacion-cuidad-de-nueva-york/
NEW YORK, NY (January 28, 2019) – Today, CancerCare celebrated its 75th anniversary by revealing a new campaign “If It Matters To You, It Matters To Us.” The campaign declares CancerCare’s commitment to holistic, patient-centered support services, and celebrates a legacy of comprehensive care for people living with cancer.
“A cancer diagnosis turns a person’s life upside down. Throughout many doctors’ visits, tests and treatments, people with cancer often feel like they’re perceived as a patient rather than a person,” said CancerCare CEO, Patricia Goldsmith. “For 75 years, CancerCare has championed the importance of addressing what matters most to patients and their families through free, direct services to help cope with the emotional, practical and financial challenges of a cancer diagnosis.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8350251-cancercare-75th-anniversary-cancer-community/
On Thursday, February 5th, John Frieda® Hair Care hosted New York’s hottest indoor beach party at The Garage in honor of the return of its iconic Beach Blonde™ line. Event Creative Director and quintessential California blonde Lauren Conrad hosted the exclusive cocktail party along with fellow beach blonde lover Lo Bosworth, and top influencers like AnnaSophia Robb, Martha Hunt, Charlotte McKinney, and Olivia Culpo.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7427551-john-frieda-beach-blonde/
