It is 1973, and Paris still simmers from the 1968 civil unrest. But Monica, a naïve American college student, disregards the dangerous events taking place, and risks her heart––and her safety–– as she unwittingly becomes embroiled with a terrorist intent on using her as a pawn in a scheme of political destruction. Find out more at http://www.ceciliavelastegui.com/ Parisian Promises by Cecilia Velastegui. Thriller
LIFEWTR, the premium water brand that believes art is as essential to life as water, is committing to advancing arts education in schools nationwide as the foundation of where creativity begins. New research shows we are heading toward a creativity crisis in schools – 91% of American parents agree that arts education is important to teach children to think outside the box, yet 4 in 5 people say that arts education is not being offered as much as it once wasi. This week, in partnership with Americans for the Arts during its National Arts Action Summit, LIFEWTR announced its commitment to making every day vibrant by infusing creativity into schools across the U.S., reaching 10 million students through school and community beautification projects and arts education programming as part of its continued collaboration with Scholastic.
“At LIFEWTR we believe that arts education plays an invaluable role in helping students achieve success and reach their full potential in school and beyond,” said Alexis Porter, Senior Director, LIFEWTR Marketing. “Students involved in the arts are four times more likely to be recognized for academic achievementii, which is why it’s more important than ever to #BringArtBackToSchools. Through our collaboration with Scholastic and Americans for the Arts, we are making a concerted effort to impact 10 million students nationwide through arts education programming and to preserve the critical source of where creativity begins, in our schools.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8503551-pepsico-lifewtr-scholastic-macklemore-school-art-beautification-project/
In the context of Design Miami, of which it has been the exclusive champagne sponsor since 2012, Maison Perrier-Jouët is celebrating its long-standing ties with the world of art and creation. Among the exciting initiatives marking the luxury champagne house’s presence in Miami this year are L’Eden by Perrier-Jouët, an exclusive event at Faena Hotel Miami Beach, opened specifically during Design Miami week, the unveiling of its latest Art piece designed by maker Ritsue Mishima at Design Miami/ 2015, and a one-of-its-kind pop-up space at Miami International Airport.
Maison Perrier-Jouët last night inaugurated L’Eden by Perrier-Jouët with a dazzling party for 200 guests, featuring a stunning performance by singer Andra Day, one of the most exciting one-to-watch American singer. L’Eden by Perrier-Jouët will also become the Miami base of famous Parisian nightclub Raspoutine for 2 nights.
To view the multimedia release go to:
http://www.multivu.com/players/English/7703751-maison-perrier-jouet-design-miami/
UNCF and the Ad Council are joining Paramount Pictures to launch a series of public service advertisements (PSAs) featuring footage from the upcoming film SELMA and original music written for the film by Common and John Legend. The :30 television spot, created pro bono by Paramount Pictures, will air on television stations in donated media around the country starting this week.
The PSAs are an extension of UNCF and Ad Council’s Better Futures campaign which aims to help African American students get to and through college by demonstrating how an investment in young people is an investment in all our futures. The campaign is a focused effort to remind Americans that their investments in education can change the life of a well-deserving student, and more importantly, the lives of generations to come.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7390751-uncf-ad-council-join-paramount-pictures-to-close-the-african-american-college-completion-gap/
After hundreds of hours of test drives, research and evaluation by independent jurors, the Genesis G70, Hyundai Kona/Kona EV and Ram 1500 were revealed as the winners of the 2019 North American Car, Utility and Truck of the Year (NACTOY) awards presented today at the North American International Auto Show in Detroit.
Chosen by a panel of 54 respected jurors from print, online, radio and broadcast media across the U.S. and Canada – rather than a single publication or media outlet – the awards are among the most prestigious and unique in the industry.
To view the multimedia release go to:
https://www.multivu.com/players/English/8467551-2019-north-american-car-utility-truck-awards/
GAC Motor’s display of its globalization drive and the latest models at the North American International Auto Show ticked all the right boxes as the leading automotive manufacturer in China built up intimacy with international customers, dealers and business partners.
GAC put its best foot forward in reinforcing its ambitions of making cars for the world as it shed the light on its go–outbound campaign during the international auto exhibition in Detroit that concluded on January 25, 2015.
“After meticulous planning and careful studies, we start to create our own brands by adopting international standards,” said Wu Song, general manager of GAC Motor. “We are confident that GAC Motor can churn out world-class vehicles to compete in the international market.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7447151-gac-motors-detroit-auto-show/
The plan for reducing carbon emissions from existing power plants that President Obama unveiled at the climate conference in Paris will come with an overall price tag that should greatly trouble American consumers and business and will have little meaningful impact on global warming, cautioned the National Mining Association.
“The plan will replace low-cost power supplies with more expensive and less reliable sources of power. And these increases will show up in monthly utility bills and have a particularly devastating effect on low-income households. About half of all American families already pay close to 20 percent of their disposable income on energy-related expenses.” said Luke Popovich, Vice President, Communications, National Mining Association.
To view the multimedia release go to:
http://www.multivu.com/players/English/7221731-national-mining-association-americans-electricity-bill-increase-due-to-epa-regulations/
NBC UNIVERSO, the modern entertainment and sports cable channel for Latinos announced the premiere of “The Riveras,” its new celeb-reality series that follows the children of late Mexican- American music icon and reality star, Jenni Rivera on Sunday, October 16 at 10pm/9C. On this new reality show viewers will get to see Jenni’s five children: Chiquis, Jacqie, Mikey, Jenicka and Johnny as they step up and pull together to pursue their biggest dreams with humor and love. To download images, click here: www.image.net/TheRiveras1. To view the “The Riveras” official trailer click on: https://youtu.be/H658DG87l24.
“We want to show the world you can continue moving forward despite adversities. Yes, life without our mother has been painful and difficult. We have weak moments but at the end of the day we come together as family to figure it out,” stated Chiquis, the eldest daughter of Jenni Rivera. “Our goal is to represent our mother as the great woman she was and viewers will get to see that through all of us. It’s important to show the public who we are and to discover the truth …a lot has been said on the news and tabloids,” she added.
To view the multimedia release go to:
http://www.multivu.com/players/English/7929651-nbc-universo-los-riveras/
“This Land Is Your Land,” the iconic song and rallying cry for American unification penned by Woodie Guthrie, is at the heart of Johnnie Walker’s new Keep Walking America campaign. For more than 200 years, Johnnie Walker has inspired the world with stories of personal progress and Keep Walking America is another powerful collection of stories reflecting the countless achievements, unwavering optimism and tireless progression of the great people who call America home.
The new 360 marketing campaign, which premiered nationally on November 7th with a :60 TV spot created by Anomaly and directed by Chris Sargent of Anonymous Content, celebrates the cultural progress and diversity that represents the fabric of America today. The lyrics of “This Land Is Your Land,” read in both English and Spanish, serve as the campaign’s anthem. The meaning behind the lyrics powerfully communicate the core message that America has always been and should always remain an inclusive nation, built on values that celebrate and reward people from all colors and creeds. The film was shot over two weeks and features real storylines of progress from Los Angeles, Santa Fe, Montana, New Orleans, Baltimore, New York and Washington DC.
To view the multimedia release go to:
http://www.multivu.com/players/English/7975051-johnnie-walker-keep-walking-america-celebrating-diversity/
Crimson Wine Group (CWG), today announced the national release of Luminary, the first American wine to cross state lines and blend fruit from four iconic properties in four renowned wine regions through a collaborative effort to create a truly unique wine. The first American wine of its kind, Luminary is an extension of the driving philosophy of the Crimson Wine Group and showcases the preeminent appellations and estate vineyard sites of each region with a dedication to handcrafted quality and the highest respect for the land. A bold new concept for the red wine category, Luminary represents a unique blend that only Crimson Wine Group can create from its preeminent estate holdings.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7310651-crimson-wine-group-launches-luminary-highly-anticipated-renowned-american/
For millions of American kids and teens, back-to-school means more than class time, it also means ‘Club time’ as they spend after school hours at local Boys & Girls Clubs across the nation. This fall, Club members at 50 Boys & Girls Clubs – one in each state – will be greeted with refreshed, enhanced or expanded facilities as Lowe’s gives fifty $50,000 grants through Renovation Across the Nation, a $2.5 million initiative through its national partnership with Boys & Girls Clubs of America (BGCA).
Olympic gold medalist Dominique Dawes vaulted the program into the spotlight this morning, kicking off the initiative at one of the 50 Clubs, the Boys & Girls Club of Harlem in New York City. The nationwide revitalization effort will enhance both the environment and the experience for more than 50,000 Club members, driving new membership among kids and teens. Dawes, a long-time friend of Boys & Girls Clubs and a mother herself, understands the value of the Club experience in bringing hope and strength to kids and teens in need of a safe and inspiring place to go after school.
To view the multimedia release go to:
http://www.multivu.com/players/English/7906451-lowes-bgca-renovation-across-nation/
The UNCF in partnership with the Ad Council, announced today the launch of Better Futures, a national multimedia public service effort that will build on their 41-year old campaign to help African American students get to and through college.
Created pro bono by Y&R, new Better Futures PSAs transform the idea of donating to a cause to a more powerful idea of investing in the future, including the introduction of a stock for social change, where people can see the direct social return of their investment. Economists were consulted for the campaign and developed an algorithm to show the social return of donating just $10 to UNCF, including the impact on earnings, crime savings and health savings.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61200-uncf-ad-council-better-futures-campaign-african-american-education
