Community Brands, a technology-driven company that delivers purpose-built solutions for the world’s leading associations and nonprofits, announced today findings from its Member Loyalty Study: A Deep Dive into Member Preferences and Retention. This study explores what is driving retention among members of professional membership organizations, and the best ways for organizations to communicate their value.
“Far too few associations are proactive about identifying and acting upon retention warning signs until it’s a major problem for the organization,” said Amanda Myers, director of product marketing, member solutions for Community Brands. “In our study, we were able to identify four key metrics – satisfaction, likelihood to renew, connection, and likelihood to recommend the organization (Net Promoter Score) – to measure and segment members into groups, based on shared attitudes and values. Our hope is that associations benchmark their membership against our findings and identify new ways to nurture their members up the loyalty spectrum.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8160951-community-brands-member-loyalty-study/
As part of National Teen Driver Safety Week, the National Highway Traffic Safety Administration and the Ad Council announced today their first national public service campaign designed to prevent underage drinking and driving. Following the success of iconic campaigns including “Friends Don’t Let Friends Drive Drunk” and “Buzzed Driving is Drunk Driving,” the new public service ads (PSAs) were unveiled this morning by Mark Rosekind, Administrator for the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA), at the National Organizations for Youth Safety (NOYS) Teen Safe Driving Summit in Washington, DC.
“One teenage death from drinking and driving is too many,” said NHTSA Administrator Mark Rosekind. “Our goal with this campaign is to raise awareness among teenagers that drinking and driving is one of the worst mistakes they can ever make, with deadly consequences that can’t be undone.”
Motor vehicle crashes are the leading cause of death among teens in America, and almost half of teens killed in crashes are the drivers themselves. Despite a minimum legal drinking age of 21 in all 50 states, almost one-quarter of young drivers involved in fatal traffic crashes had alcohol in their systems according to data from NHTSA.
To view the multimedia release go to:
http://www.multivu.com/players/English/7662551-ad-council-ultimate-party-foul/
New science in molecular and genetic testing for breast, colon, and prostate cancer, as well as leukemia, will be among the special features at the College of American Pathologists’ annual scientific and education meeting, CAP’14—THE Pathologists’ Meeting, Sept. 7-10 at the Hyatt Regency in Chicago.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7270051-college-of-american-pathologists-cap-14-what-s-next-in-cancer-testing/
Continuing a multi-year string of quality and reliability awards and accolades, J.D. Power’s 2017 Initial Quality Study (IQS) today recognized Kia Motors as the highest-ranking nameplate in the United States for the second year in a row. Kia’s improvement to 72 problems per 100 vehicles marks the best nameplate performance within the last 20 years of the study, driven by five segment awards – the most of any nameplate — for the Soul (Compact Multi-Purpose Vehicle), Forte (Compact Car), Cadenza (Large Car), Niro (Small SUV) and Sorento (Midsize SUV). The Kia Soul took home an IQS award for the third consecutive year while Kia’s two newest models, Cadenza and Niro, were outstanding performers in their first model year, with the Kia Cadenza earning the top score among all models ranked in the study. Together with the Optima and Sportage , each of the seven award eligible Kia models included in the 2017 IQS study finished first or second in their respective categories.
To view the multimedia release go to:
https://www.multivu.com/players/English/8016954-kia-j-d-power-initial-quality-study/
Known as “Paradise On Earth” among the Chinese, Hangzhou has the magic to make travelers forget all their troubles from work and life with its natural scenery, cultural heritage and balanced lifestyle.
In 2016, the G20 Summit brought Hangzhou onto the radar of international travelers; both the New York Times and Travel+Leisure magazine listed it as a top destination last year.
To view the multimedia release go to:
https://www.multivu.com/players/English/8135051-hangzhou-top-asia-travel-destination/
The Mini Cooper Countryman is the only small car to earn a good rating among the latest group of 12 small cars subjected to the Insurance Institute for Highway Safety’s small overlap front crash test.
Two electric models and a hybrid are in the mix, with varied results. The electric-powered Chevrolet Volt (with a gasoline engine “range extender”) earns an acceptable rating, while its battery-electric rival, the Nissan Leaf, earns a poor rating. The Ford C-Max Hybrid, a small four-door wagon, earns an acceptable rating. Another small four-door wagon, the gasoline-powered Mazda 5, is rated poor.
Today Safe Kids Worldwide released a new research report that found kids are getting into medicine at an alarming rate. Every minute of every day, a poison control center receives a call about a potential medicine poisoning for a child age five and under. And 67,000 times each year, or every eight minutes, a young child goes to the emergency room for medicine poisoning. This is a 30 percent increase over the past ten years.
In its report entitled An In-Depth Look at Keeping Young Children Safe Around Medicine, Safe Kids examines data from the U.S. Consumer Product Safety Commission, information from poison control centers and findings from several focus groups among moms. The report reviews what is happening in households that leads to these disturbing numbers and offers parents simple things they can do to protect their children.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60845-safe-kids-worldwide-keeping-young-children-safe-around-medicine
Beginning today and airing throughout the week, NBC’s TODAY will debut a series of television public service ads, (PSAs) featuring TODAY’s anchors, on behalf of four social issues—fatherhood involvement, hunger prevention, emergency preparedness and shelter pet adoption. The ads were created pro bono by leading advertising agencies throughout the country in partnership with the Ad Council, a non-profit and leading producer of PSA campaigns for over 70 years. TODAY’s anchors personally selected the social issues they are supporting among the Ad Council’s 50 national campaigns, and participated in brainstorming sessions with the ad agencies to help inform the creative.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60173-ad-council-nbc-today-show-anchors-lauer-guthrie-roker-morales-psas
In honor of the 40th Anniversary of the Judgment of Paris this May, Stag’s Leap Wine Cellars will release the 2013 vintage of its iconic S.L.V. Estate Cabernet Sauvignon with a commemorative label replicating the original 1973 S.L.V. Cabernet Sauvignon which took top honors among the red wines at the 1976 Paris Tasting.
Triumphing over two first-growth and other renowned wines of Bordeaux, the 1973 S.L.V. Cabernet Sauvignon brought international recognition to Stag’s Leap Wine Cellars, Napa Valley and the American wine industry as a whole. To mark the historic event, the commemorative 2013 S.L.V. Cabernet Sauvignon carries a small gold band saying “40th Anniversary Vintage,” and releases at the winery May 1, 2016.
“The surprise win in 1976 by Stag’s Leap Wine Cellars – and Chateau Montelena Winery with their Chardonnay – truly changed the course of history,” said Ted Baseler, President and CEO of Ste. Michelle Wine Estates and Stag’s Leap Wine Cellars. “What the Judgment of Paris did was give credibility. It was a trigger event that gave validity to the quality of American wines. It set a high benchmark and legacy for the winery, and one that we work every day to respect and take to new heights.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7409456-stag-s-leap-40th-anniversary-judgment-of-paris/
The International Nut and Dried Fruit Council (INC) has celebrated the XXXV World Nut and Dried Fruit Congress in San Diego. From May 30th until today, more than 1,400 delegates have participated in the only and largest international event dedicated to the nut and dried fruit industry that this year’s edition has broken previous records of attendance.
The INC Congress featured a stimulating three-day program to exchange knowledge, ideas and experiences. Attendees had over 16 sessions, among round tables, seminars and keynote speakers’ presentations ranging in topics from market dynamics, crops and production forecasts, agricultural and water resources, new findings in health and nutrition, and product innovations.
Steve Junqueiro, Co-president and COO of Save Mart Supermarkets, shared his vision on the future of American supermarkets. He outlined a market featured by a more digital consumer driven by food transparency, convenience, connectivity, emotional connection and local and sustainable supply.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7849351-inc-world-nut-dried-fruit-congress/
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As a national project for Korea to enhance its growth potential and nurture global talent, Incheon Global Campus (IGC), Korea’s first joint campus with foreign world-class universities, has the vision to create the best educational hub in Northeast Asia. The central government and the city of Incheon invested about KRW 1 trillion, aiming to attract 10 prestigious foreign universities ranked among the world’s top 100 universities.
To view the multimedia release go to:
https://www.multivu.com/players/English/8106351-incheon-global-campus-igc-korea/
