MINI TAKES THE STATES 2018 (MTTS), the eagerly anticipated road rally for MINI owners hosted by MINI USA, kicked off this weekend from two separate locations on opposite sides of the country. Over the next five days, thousands of MINI owners will #DriveForMore to help raise money for charity partner Feeding America.
The two rally routes, each with more than 800 participants, started in Orlando, Fla., and Portland, Ore., on Saturday, July 14, and will meet in the middle at Keystone Report in Keystone, Colo., on July 20 for a weekend celebration of everything MINI. The bi-annual trek will cover more than 5,000 miles in total, traveling across America on state and county roads, stopping in 15 cities along the way.
To view the multimedia release go to:
https://www.multivu.com/players/English/8329551-mini-takes-the-states-feeding-america-2018/
The highly anticipated Lucky Dragon Hotel & Casino, the first in Las Vegas to offer an authentic Asian gaming, dining and lifestyle experience, is now open to the public. The property commemorated the milestone with a Grand Opening Celebration held on Saturday, Dec. 3.
The celebration began at 2:30 p.m. PT as the booming sound of taiko drummers called Lucky Dragon guests out to the porte-cochere where the festivities took place. After a half-hour demonstration, the executive team from Lucky Dragon joined the celebration for the traditional dragon and lion eye-opening ceremony and dragon and lion dances. President and Chief Executive Officer Andrew Fonfa, Managing Principal James Weidner, Chief Operating Officer Dave Jacoby, General Manager Matt Harkness, Vice President of Marketing Jordan Seager and Executive Chef Phuoc Luu were all present to make traditional red envelope offerings to the Lions, symbolizing good fortune to come. After an official ribbon cutting, an explosive Chinese firecracker display followed and wowed the packed crowd of onlookers.
To view the multimedia release go to:
http://www.multivu.com/players/English/7983351-lucky-dragon-hotel-casino-las-vegas-grand-opening/
A New Year means a fresh start, so now’s the time to get healthier! Unfortunately, most people are going about it the wrong way: Research shows that 90 percent of people who make a New Year’s resolution eventually fail at it. A huge part of that is because people tend to choose a goal that’s too vague or unrealistic. Lifestyle expert and former senior health and nutrition expert at Shape Magazine Sharon Liao is on hand to share simple and attainable changes that make a big impact!
Consumers today value both the convenience of shopping online & the assurance and expertise that a trusted retail chain has to offer. In India 14% people who need vision correction end up not buying eyewear because they find the buying journey very complicated & inconvenient. Keeping this in mind, Titan Eyeplus has launched a strategic partnership with the country’s E-commerce giant – Flipkart. During the upcoming Big Billion Day, a customer buying a frame on Flipkart can walk into any of the 500+ Titan Eyeplus stores and get a lens free.
This winning combination will allow the customer to choose from a wide variety frames from the comfort of his home, and walk into an Eyeplus store to complete the purchase. Choice of frame is driven by style which is more personal and does not need technical help. On the other hand, lenses are more technical and need to be customized by a customer’s lifestyle. Intervention of an optometrist ensures the best solution. With this partnership both the players are together ensuring best optical shopping experience.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8423751-titan-eyeplus-reinvents-omnichannel/
Clayton Homes, one of America’s largest homebuilders, is offering customers an unbelievable incentive in gift cards from Lowe’s* with the purchase of a new home through its Made in the Shade Summer Sale.
The offer, which runs through Aug. 31, is part of Clayton’s latest buyer encouragement program that rewards homebuyers with incentives based on the type of new home that is purchased. Homebuyers can choose one or a combination of three different incentive options that include a Lowe’s gift card.
Clayton Homes offers many different affordable floorplans and designs for potential homebuyers to support their lifestyle needs. The national homebuilder also offers a variety of outdoor living spaces that include sunrooms, wrap-around porches and outdoor wet bars.
To view the multimedia release go to:
http://www.multivu.com/players/English/7716455-clayton-homes-made-in-the-shade-summer-sale/
With such hectic schedules, even the most together families can get frazzled. What’s a busy family to do in order to keep their cool? Award winning health, nutrition and lifestyle expert Sharon Liao is here to help! She is available to provide helpful tips to help families stay organized and on top of their hectic schedules, especially when it comes to meal times. Sharon is ready to discuss everything from time management and juggling family time around hectic schedules, to tips on being efficient during meal times and how all families can stay on the right nutrition and fitness track.
Losing weight and being healthier are at the top of everyone’s New Year’s resolutions. But, despite the best intentions, work, kids, and social events often push lifestyle changes to the bottom of the list. While many are familiar with type 2 diabetes, fewer are aware of prediabetes, a serious health condition that affects 86 million Americans (more than 1 in 3) and often leads to type 2 diabetes. People with prediabetes have higher than normal blood glucose (sugar) levels, but not high enough yet to be diagnosed with type 2 diabetes.
To raise awareness and help people with prediabetes know where they stand and how to prevent type 2 diabetes, the American Diabetes Association (ADA), the American Medical Association (AMA), and the Centers for Disease Control and Prevention (CDC) have partnered with the Ad Council to launch the first national public service advertising (PSA) campaign about prediabetes. The PSA campaign, featuring first-of-its-kind communications techniques, was developed pro bono by Ogilvy & Mather New York for the Ad Council.
Nearly 90 percent of people with prediabetes don’t know they have it and aren’t aware of the long-term risks to their health, including type 2 diabetes, heart attack, and stroke. Current trends suggest that, if not treated, 15 to 30 percent of people with prediabetes will develop type 2 diabetes within five years. The good news is that prediabetes often can be reversed through weight loss, diet changes and increased physical activity. Diagnosis is key: research shows that once people are aware of their condition, they are much more likely to make the necessary lifestyle changes.
To view the multimedia release go to:
http://www.multivu.com/players/English/7731551-ad-council-prediabetes-psa/
Fifi O’Neill, the single-most accomplished editor, photo stylist, blogger and best-selling author renowned for prairie style, attracts an impressive fan base to chez Fifi, her blog that reaches in upwards of 2 million. She holds added international reputation devoting many years to writing and styling elaborate home decorating, food, gardening and interior design editorial for hundreds of lifestyle and special interest publications. She has published three books including a best-seller and now, her latest, Prairie Style Weddings (Chronicle Books, December 2014).
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7375431-fifi-o-neill/
Clayton, one of America’s largest homebuilders, today announced it has acquired Gallatin, Tenn.-based Goodall Homes, a builder of new single-family homes, townhomes and condominiums since 1990. Goodall is the second site-built housing company to become part of Maryville-based Clayton, a subsidiary of Warren Buffett’s Berkshire Hathaway. Clayton acquired Atlanta-area builder Chafin Communities last fall.
Clayton, through its site-building group, Clayton Properties, entered the site-built housing market to expand its portfolio of housing options to homebuyers. The acquisition of Goodall Homes includes approximately 3,600 lots and 180 homes under construction in a five-county area in Middle Tennessee. Goodall Homes closed 436 homes last year.
“Adding great builders like Goodall to our team is exciting,” stated Clayton home building group President, Keith Holdbrooks. “As we continue to grow and expand into the site-built market, it is important to partner with teams that share our culture of providing an excellent customer experience.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7716454-clayton-acquires-goodall-homes/
A new survey from Alcon, the global leader in eye care and a division of Novartis, demonstrates that people experience significant emotional and lifestyle benefits after cataract surgery. Nearly three in four respondents who expressed an opinion agreed that after having the surgery, they were happier, more satisfied and had a greater appreciation for life. The survey also confirmed that life before surgery posed several daily challenges. A majority of survey respondents said cataracts made simple, day-to-day tasks harder, and made them feel annoyed, frustrated and old.
In recognition of Cataract Awareness Month this June, Alcon conducted the MyCataracts survey with 1,300 US adults, age 60 and over, who have undergone cataract surgery, to better understand the emotional journey of the condition and the lifestyle benefits of treatment. The survey expands Alcon’s ongoing MyCataracts awareness campaign by uncovering insights that will help people make informed treatment decisions together with their doctors.
To view the multimedia release go to:
https://www.multivu.com/players/English/8068751-alcon-pharmaceuticals-my-cataracts-eye-care/
The Meta “Heart 2 Heart” campaign, created to encourage more family dialogue about heart health, enlisted Emmy award-winning talk show host Michael Strahan to help jumpstart conversations during National Heart Month in February and beyond. Meta, the #1 doctor and pharmacist recommended fiber brand, is proven to help lower cholesterol to promote heart health† when paired with a healthy diet.
In an effort to lead by example and put his professional talk show expertise to use in a fresh way, Strahan invited the cameras in to capture his own personal father-son heart conversation, including practical tips on how to lead a heart-healthy lifestyle. The “Heart 2 Heart” video, now available for viewing on YouTube, will also be featured at this weekend’s Dad 2.0 Summit in Washington D.C., where over 400 influential dad bloggers will discuss the “new normal” of fatherhood. As a father himself, Michael Strahan will speak at the conference alongside Dr. Charles Lambert, Preventative Cardiologist at Florida Hospital, to discuss his role as a dad, the male influences in his life that contributed to his success, and how he maintains a heart-healthy lifestyle amid a growing busy schedule.
To view the multimedia release go to:
http://www.multivu.com/players/English/7764251-meta-michael-strahan-heart-2-heart/
As consumer demand for healthy, convenient and tasty food choices increase, so too does the demand for California Figs. Though an Ancient fruit and beloved for centuries, figs are on the up rise as a go-to snack and ingredient.
“Figs fit a healthy lifestyle because they’re portable, delicious and nutritious,” says Valerie Waters, celebrity fitness trainer to stars like Jennifer Garner and Cindy Crawford throughout her career. “I encourage my clients to seek out good-for-you food that tastes great so when you see California Figs, buy them!”
California Figs are an excellent source of fiber, and figs contribute essential vitamins and minerals to your diet, including iron, calcium, potassium, magnesium, vitamin B6 and copper. Figs are also fat, sodium and cholesterol-free.
To view the multimedia release go to:
https://www.multivu.com/players/English/8157651-california-figs-valerie-waters-healthy-recipes/
