Briggs & Stratton Power Products Group (NYSE: BGG), a leading manufacturer of outdoor power cleaning products, is taking its show on the road during the spring cleaning season. The Briggs & Stratton Grime To Shine Power Tour will make stops at 47 Lowe’s stores in 11 states to give customers the opportunity to demo the company’s pressure washer products.
“Whether you’re a new homeowner with little outdoor cleaning experience, a DIYer who takes pride in maintaining your home and property, or a professional contractor looking for a reliable commercial pressure washer, Briggs & Stratton has a cleaning system to accomplish your goals,” said Dan Roche, marketing director for Briggs & Stratton’s Portable Power and Cleaning Systems division. “At the Briggs & Stratton Grime To Shine Power Tour events, we’ll have pressure washers available for customers to test and get a first-hand feel for how easy it is to get some serious cleaning done.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7786151-briggs-stratton-grime-to-shine-power-tour/
Leading frozen bread manufacturer and the original inventor of frozen garlic bread, Cole’s Quality Foods, Inc., innovates the frozen food category yet again with the introduction of Middles™, a stuffed bread that combines delicious, decadent, savory, salty and sweet flavors into one revolutionary snack concept.
Middles become available later this month in the freezer section at grocery, club, supermarket and convenience stores nationwide for a suggested retail price of $3.99 per 10.8-ounce box. Each box contains eight tasty bread bites.
Inspired by the much-celebrated combination of bread and cheese, Middles advances the concept by featuring the soft “middle” section of popular bakery staples, including bagel, Italian and pretzel breads. They are then stuffed with savory and sweet centers, including cheddar cheese, cream cheese, and beer cheese varieties. The result is an outrageously delicious heat-and-serve stuffed bread snack that can be made in either microwave or conventional ovens in just seven to nine minutes.
To view the multimedia release go to:
https://www.multivu.com/players/English/8139251-coles-frozen-bread-middles/
What happens when Pitch Perfect actress Brittany Snow uses her charm to talk sunscreen? Shoppers end up singing a different tune than what they expected. Snow, the new face of Coppertone® CLEARLYSheer®, helps prove that trusted protection doesn’t have to come in a tiny bottle with a fancy price tag. Through hidden cameras, she delights shoppers with Coppertone® CLEARLYSheer®, the breathable and light daily sunscreen that’s perfect for everyday protection.
Most people don’t expect a luxurious moisturizing sunscreen to come from Coppertone®. To help them understand it is possible, the brand masked CLEARLYSheer® as Le Clair, a non-existent new prestige sunscreen. Coppertone® then teamed up with Brittany to encourage shoppers to test the face-friendly product on their skin. While they unknowingly applied Coppertone® CLEARLYSheer®, they continually complimented its clean and lightweight formula. At the end, the product is revealed to be from Coppertone®! Is their reaction good or bad? Check out the video to see what shoppers had to say following the reveal! Are they pleasantly surprised? Did Brittany sell it in? You’ll have to watch the video to find out.
To view the multimedia release go to:
http://www.multivu.com/players/English/7829551-coppertone-clearlysheer-brittany-snow/
Brooklyn-based Victoria Fine Foods, the top-selling slow kettle cooked pasta sauce manufacturer in the U.S., announces today that it will expand distribution this month in more than 400 cities across Florida and California. In total, nearly 2,500 stores across Florida and southern California will stock the company’s premium line of kettle-cooked pasta sauces by the end of the month. Suggested retail price for Victoria’s premium line of pasta sauces range from $7.99 - $8.99 per 24-ounce jar.
Victoria’s growth is, in part, a reflection of growing consumer interest in better-for-you, minimally-processed foods; a trend that fits the company’s core ingredients-first approach. In fact, since its inception in 1929 the company has used only fresh, real food ingredients that are kettle-cooked in small batches to provide a true homemade sauce in ready-to-eat form.
To celebrate its new availability in California and Florida, Victoria has launched a recipe contest to identify the best pasta dish in each new region. Participants can enter simply by uploading a photo of their favorite pasta recipe using the hashtag #Pastaratzzi for a chance to win a $1,000 kitchenware makeover and other prizes. For contest details, visit www.Facebook.com/VictoriaFineFoods.
To view the multimedia release go to:
http://www.multivu.com/players/English/7630151-victoria-fine-foods-expansion/
Star Micronics is happy to invite you to visit our newest microsite for NRF 2018 Retail’s Big Show. The microsite will be updated frequently throughout NRF and the rest of the 2018 year.
Here you will find information about all of Star’s new products that are to be displayed at the tradeshow. Read the newest spec sheets when they come out as well as the release dates for all the products.
Be sure to keeping coming back, because the Star Micronics team will be updating the page as we roll out more news during the year. Videos from Retail’s Big Show will also be added to the page in the months following.
To view the multimedia release go to:
https://www.multivu.com/players/English/8005031-star-micronics-nrf-microsite/
Today, disruptive underwear brand, Tommy John, launched an integrated campaign demonstrating the issues men face every day with traditional ill-fitting undershirts.
The campaign includes “Undershirt Undoing,” a 60-second film, along with TV, radio, digital, print, and outdoor advertisements. Continuing their “No Adjustment Needed” brand story, this is Tommy John’s second campaign produced by creative agency, Preacher. The film shines a light on Tommy John’s innovative patented undershirt as the ultimate solution to the frustrations men face with their undershirt. These frustrations include bunching, stretching out, yellowing, and coming untucked.
“For too long men have been resigned to living in discomfort with their undershirts and allowing it to negatively impact them everyday." Says Josh Dean, CMO at Tommy John. "No other brand was speaking to this uncomfortable truth, nor offering an answer. We saw an opportunity to take ownership of the problem and to showcase our patented undershirt as the ultimate solution. In typical Tommy John fashion, we took to raising awareness about a frustrating issue in a humorous yet relatable way."
To view the multimedia release go to:
http://www.multivu.com/players/English/7648931-tommy-john-the-big-adjustment/
“Preliminary forecast global sales for 2012 are just over $49 billion – close to the magic $50 billion which was discussed not all that many years ago as a possible figure to reach, but still a little away from the projected $64 billion by 2015. The 2012 result is a 7.5% increase on 2011 and, yet again, it’s the Asia Pacific region that is the powerhouse of this growth,” stated Erik Juul-Mortensen, President TFWA.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/60631-tfwa
On Friday, August 26th, Sephora brings its innovative BEAUTY TIP (Teach, Inspire, Play) WORKSHOP concept store to the Midwest with the opening of its new Michigan Avenue store. Chicago’s revolutionary new shopping experience will be the fourth Sephora BEAUTY TIP Workshop in the U.S., joining San Francisco’s Powell Street, Boston’s Prudential Center, and Toronto’s Yorkdale Shopping Centre locations which opened within the last year, and marks the global beauty retailer’s 400th free-standing SEPHORA store in North America.
Sephora Michigan Avenue’s BEAUTY TIP WORKSHOP, an all-new 10,040 square foot street-level store, is Sephora’s fourth largest and reflects the next-generation of the continuously evolving Sephora experience. The virtual paradise of endless beauty options includes an exciting footprint that’s both distinctive and intuitive, with over 13,000 products, and a pioneering store environment rooted in discovery and innovation. This includes a wide array of services and classes that will make a visit to the store a one-of-a-kind, individualized experience, every time.
To view the multimedia release go to:
http://www.multivu.com/players/English/7749653-sephora-chicago-400th-store-opening
InComm, a leading provider of integrated point-of-sale (POS) technology solutions to retailers, today announced that it has significantly expanded its Vanilla Reload partner network and now offers nearly 55,000 convenient swipe locations, a 55% increase over last year. Swipe reload is an innovative technology platform that simplifies the reload process for consumers, participating general purpose reloadable (GPR) program managers and retailers.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7081852-incomm-expands-vanilla-reload-partner-network/
The Ford Focus Electric is really a 5-door hatchback electric car manufactured by Ford. The Focus Electric is Ford's first full production, all-electric passenger vehicle, and production began in December 2011 Deliveries for fleet customers from the United States began in December 2011, and yes it was released to retail customers in May 2012 only in California, New York and New Jersey, in limited numbers, then the other 16 initial markets from the third quarter of 2012. The European release was first slated for late 2012, but was re-scheduled to start out deliveries in August 2013.
FedEx Office and eBay have teamed up to bring the eBay Valet Drop-Off Program to more than 1,600 FedEx Office retail stores, making it easier for consumers to sell items online and earn money. With kids back in school and the holiday season right around the corner, now is the perfect time to clear the home of items no longer needed, such as electronics, small appliances, sporting goods and more to make some extra money. According to a recent survey by the National Retail Federation, the average household has more than 50 extra or unused items worth more than $3,000, if sold on eBay.
The eBay Valet Drop-Off Program is designed to make selling items as simple as possible. Customers bring their items to the nearest participating FedEx Office location. Once in the store, trained FedEx Office team members can help set up an eBay account from an in-store tablet or log in to an existing account. They will then vet items to ensure they can be sold on eBay. FedEx Office then packs and ships items to the nearest eBay Valet processing center where they will be listed and sold. Once the item sells, customers receive payment via PayPal, with updates and notifications throughout the process.
To view the multimedia release go to:
http://www.multivu.com/players/English/7910351-fedex-office-ebay-valet-drop-off-program/
Bulbs.com, one of the largest online distributors of replacement lighting announced today that it is adding the new Philips hue lighting system to its LED product assortment. Bulbs.com will be among the first Philips Professional channel distributors to carry hue. Until now hue has been offered only through the Philips Retail channel.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7262751-bulbs-com-new-philips-hue-web-enabled-led-lighting-system/
