Dickey’s Barbecue Restaurants, Inc., the nation’s largest barbecue chain, launched its first multimedia brand advertising campaign with the new company tagline, “We Speak Barbecue.” The new campaign effectively uses both music and visuals to leverage the craftsmanship and heritage associated with the brand.
To view the multimedia assets associated with this release, please click: http://www.multivu.com/players/English/7103951-dickey-s-barbecue-restaurants-multimedia-brand-advertising-campaign-we-speak-barbecue/
The National Restaurant Association’s groundbreaking Kids LiveWell program is celebrating its three-year anniversary this July, the association announced today. The voluntary program, which provides a growing selection of healthful children’s menu choices, has grown from 19 to 150 participating restaurant brands, representing more than 42,000 locations nationwide. The initiative includes quickservice and tableservice concepts among national companies, regional chains and independent restaurants, as well as theme parks, resorts and museums.
To view the multimedia assets associated with this release, please click: http://www.multivu.com/players/English/7256851-national-restaurant-association-kids-live-well-initiative-third-anniversary/
the introduction of a new place to play on the Coast. Country superstar Darius Rucker helped the resort usher in a new look and name as he played to a crowd of 17,000 as the inaugural headlining act for The Great Lawn, Harrah’s new waterfront entertainment space. Fireworks lit the night sky to kick-off the summer season and celebrate the completion of a months-long renovation to the resort, formerly known as The Grand Biloxi, which includes an upgraded, more open casino floor, new restaurants and enhanced pool experience.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7256051-harrahs-gulf-coast-grand-opening-grand-biloxi-casino/
MGM Resorts International (NYSE:MGM) has unveiled expanded plans and the first look at programming for its dynamic park, dining and entertainment district taking shape on the west side of The Strip. Creating an interactive neighborhood environment, The Park will connect New York-New York and Monte Carlo resorts and the new 20,000–seat world–class Las Vegas arena currently in development by MGM and AEG. New York–New York and Monte Carlo both are undergoing significant transformations of their Strip–facing experiences into robust plaza environments featuring casual eateries, bars, restaurants and retail destinations that will ultimately lead to The Park.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7150251-mgm-unveils-expanded-plans-programming-the-park-neighborhood-vegas-strip
This year, Bob Evans Farms is partnering with JDRF for the second year, with a goal of raising $100,000 for T1D research by selling JDRF’s signature paper sneakers in each of its 561 restaurants.
Starting today through March 19, guests can support the fight against T1D by making donations of their choice to JDRF at their local Bob Evans restaurant. Guests interested in making a contribution will receive one of JDRF’s paper sneakers to sign and display. In addition, on March 19, Bob Evans will host a national community fundraiser, donating 15 percent of sales to JDRF when guests present a fundraising flyer. To access and download the community fundraiser flyer, visit Bob Evans’ Curing Diabetes Facebook page.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65919-bob-evans-farms-fight-against-type-1-diabetes-t1d-jdrf-partnership
Season two of Travel Channel’s “Dangerous Grounds” just got more dangerous. Coffee importer and adventurer Todd Carmichael’s big name clients are as demanding as ever. They send him to source the perfect coffee in the world’s most dangerous places, from the Amazon jungles of Brazil to the conflict zones of Guatemala. Premiering on Tuesday, January 28 at 9:00 p.m. ET/PT, the critically acclaimed original series features Carmichael as he treks around the globe for his biggest clients including chef Jean Georges Vongerichten, chef Mario Batali, Starr Restaurants, Dean & Deluca, West Elm Stores and Four Seasons Hotels. For this self-made businessman who grew his company bean by bean, failure is not an option.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64285-travel-channel-dangerous-grounds-season-two-coffee-todd-carmichael
We didn’t invent entertainment — we perfected it. Enjoy star-studded events at the Grand Garden Arena. Indulge in world-class shows, dining and nightlife at a variety of new restaurants and lounges. Revel in the beauty of our stunning new nightclub Hakkasan.
To view Multimedia News Release, go to http://www.multivu.com/players/English/60131-mgm-grand-entertainment-authority
As construction continues to progress steadily at The LINQ, Caesars Entertainment’s $550 million open-air retail, dining and entertainment district, the company announced today the development’s second wave of tenant brands.
Unique retailers will open their first Las Vegas locations including the Polaroid Fotobar retail store and museum, Chilli Beans sunglasses, Vanity Style Lounge and Goorin Bros. hat shop. Style savvy shoppers will also enjoy checking out the latest footwear at 12A.M. Run, backed by popular rapper Nas. For those interested in quenching their thirst, wine aficionados will enjoy The Stomping Grape, featuring a casual approach to lighter and healthier comfort food and drinks.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59294-linq-tenant-and-progress-update-august-2013
The summer season is coming to an end, but that doesn't mean there isn't some time for you to get a little summer sun. If you're planning a last minute road trip, it's important to plan ahead, research restaurants and hotels and make sure to perform the proper maintenance on your car. And, through the end of August, the Super 8 hotel brand is holding an exciting sweepstakes that will help add some miles to any road trip.
Isle of Capri Casinos, Inc. (NASDAQ: ISLE) and Nemacolin Woodlands Resort announced today that Lady Luck Casino Nemacolin opened to the public at noon today to enthusiastic crowds. Lady Luck Casino Nemacolin, which is located approximately 70 miles south of Pittsburgh, created over 350 construction jobs, received approximately 2500 job applications and hired over 500 employees.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62069-isle-of-capri-casinos-lady-luck-casino-nemacolin-opens
Since Super Storm Sandy hit the Jersey Shore in October 2012, Atlantic City has battled the misperception that the famed Boardwalk was destroyed in the storm. Due to the storm’s track, Atlantic City’s tourism district suffered minimal damage. People mistakenly believe that the damaged boardwalks and amusement piers they saw on broadcast news programs were in Atlantic City, which is not true. Atlantic City is open for business.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61708-correct-the-record-atlantic-city-boardwalk-after-sandy