As the cold and flu season peaks, adults may take multiple over-the-counter (OTC) pain medicines to treat their pain and fever symptoms. Yet many are unaware of the serious liver or gastrointestinal damage that can result from the overdose or overuse of common OTC pain medicine ingredients. To help adults safely take these medicines, the American Gastroenterological Association (AGA) today launched Gut Check: Know Your Medicine, an education campaign focused on the safe use of OTC products. Central to the campaign is a unique flipbook-style video that highlights the importance of reading and following OTC medicine labels.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65680-american-gastroenterological-aga-gut-check-know-your-medicine-otc-psa
America’s appetite for specialty foods hit a record high last year, with consumers spending $86 billion on everything from artisanal chocolates and cheese to olive oils and charcuterie. To help food enthusiasts navigate the wealth of food-gift choices available this holiday season, the Specialty Food Association today released the results of a survey that reveal the top product categories, flavors and ingredients.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64542-specialty-food-association-survey-gluten-free-hot-trend-holiday-gifts
The holidays and comfort food season are officially here, but satisfying meals don't have to be unhealthy ones. Ellie Krieger, M.S., R.D., celebrity chef, TV host and best-selling author, knows a thing or two about using natural ingredients and simple techniques to transform your favorite fall comfort foods into guilt-free meals.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63834-ellie-krieger-california-fall-in-love-with-grapes
With ethanol, our energy future is 'Right Here, Right Now'. Over 200 plants nationwide are turning everyday abundant renewable ingredients into clean, sustainable energy.
LEARN MORE: http://www.mnbiofuels.org/
Unforgettable music and meals are the focus of a new advertising campaign by the West Coast's leading poultry producer, family-owned Foster Farms. As consumer demand for natural frozen foods increases, the company celebrates its complete line of 100 percent All Natural frozen cooked chicken products. Foster Farms is the nation's only major cooked chicken brand to offer a complete line of frozen cooked products that contain exclusively All Natural ingredients. New television advertisements celebrate this
For 100 years, Hellmann’s has been a part of America’s tables helping to turn meals into moments for families across the country. Today, in celebration of its centennial, Hellmann’s is bringing together the best people, food and ingredients around the World’s Longest Picnic Table just blocks from Richard Hellmann’s original deli.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63407-hellmanns-guinness-world-records-world-s-longest-picnic-table-centennial
Premium Swiss chocolatier Lindt & Sprüngli USA, with help from celebrity chef, Curtis Stone, is kicking off the “Taste the Difference” program, educating consumers about the importance of innovation, quality ingredients and expert craftsmanship to produce delicious dishes and products, like premium Lindt chocolate. The chocolatier is unveiling a series of educational vignettes starring Stone to show consumers the impact these elements have on everyday indulgences. Furthermore, to give chocolate lovers the opportunity to actually taste the difference for themselves, Lindt is sharing two million coupons for its products – including the company’s newest innovation, the LINDOR Sea Salt truffle – via the company’s Facebook page.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63239-lindt-usa-chocolatier-lindor-curtis-stone-taste-the-difference-campaign
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When it comes to bringing the best ingredients together to make memories around America’s tables, Hellmann’s has some experience – 100 years of experience to be exact. Nearly a century ago, regulars in a New York City deli discovered a new condiment that made their club sandwiches even more delicious – just one bite and they were hooked. The secret ingredient was deli owner, Richard Hellmann’s, family recipe for mayonnaise, which would grow to be one of America’s most enduring and iconic food brands – Hellmann’s Mayonnaise.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61442-hellmanns-celebrate-centennial-celebrity-chef-mario-batali-joining-america
Newcastle Brown Ale today announced ‘No Bollocks 2013,’ a new integrated national marketing campaign.
At the heart of the ‘No Bollocks 2013’ campaign is a series of TV spots comprised entirely of still photo images intended to cut through the clutter of expensive, elaborate, overly produced advertisements typical of the beer category. Instead of using the professional actors or beautiful models normally featured in beer ads, the spots feature ordinary people drinking at real parties having a real good time (or a real bad time in some cases). The creative takes on traditional beer advertising gimmicks that imply that hand crafted workmanship and hand selected ingredients are unique to certain beers and that parties are made abundantly more fun with those same beers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60803-newcastle-brown-ale-no-bollocks-2013-campaign