This Black History Month, the United States Marine Corps (USMC) is launching a new multimedia campaign entitled “Where I’m From,” showcasing communities that Marines proudly call home. The campaign asks Marines to share why they choose to defend the nation and what about their hometowns they find most inspiring. The “Where I’m From” creative includes television, print, online display and mobile and will be featured nationwide during the month of February.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/marines/48423/
Do you know the difference between a swizzle and a shrubb? Do you dream of Mojito’s? If so, Tommy Bahama has an opportunity for you! Tommy Bahama is excited to announce the search for the first-ever Tommy Bahama Rumologist™. We’ve created the most exciting consulting position in the world and we are scouring the country for the most qualified person to represent Tommy Bahama as our official Rumologist – sharing our passion for rum with the world! The Rumologist will win $50,000 and be an ambassador traveling the United States, speaking, educating, and experimenting with all things related to rum! We’re looking for someone who knows the history, how it’s mixed, how it pairs with food – and who loves to share that knowledge. Tommy Bahama is looking for bartenders, mixologists, and anyone that believes they can hold and honor the title. The contest application can be found on the Tommy Bahama Facebook page (www.facebook.com/tommybahama). Participants will be asked to send a short video (45-60 seconds) declaring their candidacy and explain why they should be chosen. The Rumologist will be announced this October.
To view Multimedia News Release, go to http://www.multivu.com/players/English/50564-tommy-bahama-rumologist/
Launching this September, Bare Escentuals (www.BareEscentuals.com) unveils its first-ever global creative platform and marketing campaign. Rooted in the company’s 35-year history, ‘Be a Force of Beauty’ amplifies the core belief that beauty can change the world, both by inspiring positivity and activating women to put beauty into action.
Playing off the notion, Pretty is. Beauty does.™ Bare Escentuals celebrates and gives emphasis to the influential power of beauty as more than meets the eye. By going beyond the surface visage, Bare Escentuals builds upon its heritage as an unconventional beauty brand, recognizing the opportunity to give women a voice and to champion the individual stories that represent their own ‘force of beauty.’
To view Multimedia News Release, go to http://www.multivu.com/mnr/51796-bare-escentuals-be-a-force-of-beauty-campaign
Experian Automotive today announced CheckMyRide.com, a free social media Website for car enthusiasts. Members of the site can build their own personal vehicle history timeline, track the whereabouts of vehicles they have owned in the past, and easily share their favorite memories about the cars and trucks they love on Facebook and Twitter. The new site also allows members to receive a free AutoCheck® vehicle history report so they can fully understand and share their current vehicle’s history.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/experian/48613/
Jump into a life from long ago! YOU CHOOSE who to be, where to go, and what to do. Will you succeed? Will you fail? Will you even
survive? It’s up to you! Learn more here, http://bit.ly/qxHzBC Children, Family
Saint Francis and the Nativity is an engaging story that weaves together the history of the first nativity with the fictional story of a young shepherd boy, who helps Saint Francis of Assisi find a way to visually display the true meaning of Christmas. There are suggested family activities in the back of the book. Learn more about the book here: http://bit.ly/9YOCB8 and its author here: http://bit.ly/9rI4f5 and its illustrator here: http://bit.ly/db8sR1
A decade ago, AXE revolutionized the American grooming industry with the launch of AXE and has since become the number one men’s grooming brand* in the U.S. Since the 2002 introduction, millions of guys and girls around the world have experienced the “AXE Effect,” and today, AXE is making history again with the launch of Anarchy –an irresistible fragrance For Him, and for the first time ever, a limited-edition matching fragrance For Her.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54082-axe-unleashes-anarchy-fragrance-for-girls
A brilliant tale of regret and redemption set in the wake of Hank Williams’ death by morphine overdose, Steve Earle brings an obscure piece of music history to life in this debut novel. Learn more about this book here, http://bit.ly/bZnaaB and its author here, http://steveearle.com/ Fiction
As February Daytona Speedweeks marks the “official” beginning of the 2012 NASCAR season, The Goodyear Tire & Rubber Company also celebrates being chosen as the exclusive tire supplier to the top three NASCAR racing series through 2017 while also reaching the 58th year of uninterrupted commitment to the sport, making it one of the longest-running supply program participants in sport history.
As the official tire supplier to the NASCAR Sprint Cup, Nationwide and Camping World Truck Series, Goodyear sets out in 2012 on a ‘More Driven’ mission to continue to build on the Company’s more than 100-year racing history by learning, driving innovation and enhancing performance and quality in the sport…and beyond.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54402-goodyear-five-year-exclusive-official-tire-supplier-2012-nascar-season
Jewelry Television® (JTV), the world’s largest retailer of loose gemstones, recently announced the premiere of Tanzanite: The One Generation Gemstone, a documentary-style DVD that explores the history, lore and mining of tanzanite, one of the world’s highly sought-after gemstones. Tanzanite: The One Generation Gemstone is part of Jewelry Television’s Gemstone Adventure Series collection of DVD documentaries.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/jewelrytelevision/41481/
Chefs, sommeliers, mixologists and others from Bellagio, Caesars Palace, The Cosmopolitan of Las Vegas and Mandalay Bay set a new Guinness World Record by uncorking 308 bottles of Louis Martini Cabernet Sauvignon simultaneously. Amidst flying corks and free flowing wine, the crowd shattered the previous record of 252 in celebration of Vegas Uncork’d by Bon Appétit.
“Today we’re making history with some of the world’s best chefs, sommeliers and mixologists,” said Adam Rapoport, Bon Appétit’s Editor-in-Chief. “Setting this Guinness World Record is just the beginning of all the great programming and truly memorable moments you’ll see at Vegas Uncork’d by Bon Appetit in May.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/54917-vegas-uncork-d-by-bon-appetit-showcases-finest-culinary-and-wine-talent
Callaway Golf Company (NYSE: ELY) today announced the April 13 retail availability of the new Odyssey® Metal-X™ line of insert putters, representing the latest in the brand’s storied history of game-changing innovations surrounding the most important club in the bag. With a lightweight aluminum face in front of a urethane backer layer, Metal-X putters provide golfers the crisp feedback of a metal striking surface with the benefits of a softer feel for optimal touch. Aesthetically pleasing with a sleek midnight black finish, the putters also offer a textured face that delivers a truer, more consistent roll.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/callawaygolf/46344