Abila, the leading provider of software and services to associations, nonprofits, and government entities, announced today findings from its Member Engagement Study: Aligning Organization Strategy with What Matters Most to Members. The study explores member engagement and where alignments and disconnects exist between professional member organizations and the members they serve. The study also looks at engagement preferences across four generations: Matures (71 or older), Boomers (52-70), Generation Xers (36-51), and Millennials (19-35).
“In many ways, members and the professional organizations to which they belong are on the same page,” said Amanda Myers, director of member strategy for Abila and study co-author. “However, we’re seeing some areas of misalignment between members and professional organizations, especially surrounding what motivates members to join and engage with an organization versus what organization professionals think motivates their members.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7858251-abila-member-engagement-study/
In another first for the travel industry, Carnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), the world’s largest leisure travel company, today announced it is launching OceanView – the world’s first over the top (OTT) digital streaming channel from a travel provider for completely free access on land and at sea to compelling, immersive and experiential travel content for viewers across the globe.
To view the multimedia release go to:
https://www.multivu.com/players/English/8180951-carnival-corporation-streaming-channel-oceanview/
Clayton, one of the largest home builders in America, is kicking off its biggest marketing campaign to date focused on how its building process can help provide affordable housing to hardworking families.
The Have It Made® initiative will launch nationwide on Sept. 2 with a 60-second commercial that will air during the season opening football game between The University of Alabama and Florida State University. The campaign represents the company’s mission to provide homeowners with quality-built, innovative homes.
“We want to share our message about the importance of homeownership to families across the nation,” said Kevin Clayton, CEO of Clayton Homes. “With the cost of homes skyrocketing, we want people to know that buying a beautiful new home at an affordable price is still an attainable dream for Americans.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8011655-clayton-have-it-made-homeownership/
As a private, family-led company, SC Johnson works hard to hold itself to a higher standard. Today, the company launched the next generation of its iconic “A Family Company” advertising, which aims to demonstrate this commitment and show that as a family company, SC Johnson cares as only a family company can.
“Being a family company means we don’t need to worry about the expectations of Wall Street. We have the freedom to do the right thing for the long term,” said Fisk Johnson, Chairman and CEO, SC Johnson. “We care more, and we work hard to make sure our products are high quality, safe and healthy for the families who use them. We believe this ad campaign not only speaks to these values, but to the aspirations we share with families around the world.”
As an integrated marketing campaign across television, digital and retail intended to celebrate the value family brings to people everywhere, this new campaign grew out of what SC Johnson knew to be consumers’ built-in trust of family-owned companies. In fact, when the company launched the first “A Family Company” in 2001, research showed that 80 percent of people believed family companies made products they could trust.
To view the multimedia release go to:
http://www.multivu.com/players/English/7664351-sc-johnson-a-family-company/
Today through November 7, 2017, The Prudential Spirit of Community Awards is looking for the top youth volunteers of the year in each U.S. state and the District of Columbia.
Students in grades 5-12 are invited to apply for 2018 Prudential Spirit of Community Awards if they have made meaningful contributions to their communities through volunteer service within the past 12 months. The application is available at http://spirit.prudential.com and www.nassp.org/spirit.
The Prudential Spirit of Community Awards, sponsored by Prudential Financial in partnership with the National Association of Secondary School Principals (NASSP), was created in 1995 to recognize the exemplary volunteer work of middle level and high school students. Over the past 22 years, Prudential Spirit of Community Awards have been given to more than 120,000 middle and high school students across the country at the local, state and national level.
To view the multimedia release go to:
https://www.multivu.com/players/English/8143951-prudential-spirit-of-community-awards-nassp/
BD (Becton, Dickinson and Company) (NYSE: BDX), a leading global medical technology company, will launch its latest advancement in comprehensive medication management, BD HealthSight™ platform for enterprise medication management, which offers a unique combination of connective technologies, analytics and expert services at this year's American Society of Health-System Pharmacists (ASHP) 2017 Midyear Meeting being held in Orlando from Dec. 3-7.
With direct medical costs associated with medication errors reaching $21 billion worldwide, innovative strategies must be developed to address the grand health challenges associated with medication management. BD has been evolving its focus to re-invent medication management with integration of the company’s technologies, analytics and expert services that aim to close the communication gaps across disparate solutions. The BD HealthSight platform connects systems and processes to help hospitals and health systems drive a safer, more efficient medication management process.
To view the multimedia release go to:
https://www.multivu.com/players/English/8198551-bd-healthsight-platform-ashp-2017/
The European Head and Neck Society (EHNS) and the Make Sense Campaign, today announced the launch of the Third Annual Head and Neck Cancer Awareness week (21–25 September). Through the pan-European Awareness Week, the EHNS and Make Sense Campaign promote education on head and neck cancer risk factors, disease prevention and disease signs and symptoms for both patients and healthcare professionals.
“Each year 350,000 people are diagnosed with head and neck cancer across Europe, and over half will not be alive after five years. However, if diagnosed and treated earlier, patients can have an 80 – 90% survival rate.” said Professor René Leemans, President of the EHNS and Professor and Chief of Otolaryngology – Head and Neck Surgery at VU University Medical Centre. “Through the Make Sense Campaign we are educating people about the early signs of the disease and encouraging them to seek professional help in a timely manner. Additionally, we are advocating for the best possible standards of patient care so that their outcomes can be optimised once they have been diagnosed with the disease.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7628151-support-head-neck-cancer-patients/
On April 8th, a team of scientists, environmental experts and world-class athletes will set sail from Guadeloupe to Marseille on a catamaran.
THEIR MISSION? THE OCEAN.
Biotherm Homme, the number one brand in premium men’s skincare, partners with windsurf champion Florian Jung, marine biologist Dr. Frauke Bagusche and their team as they sail across the Atlantic on a 72-day mission from Guadeloupe to Marseille.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7488351-biotherm-homme-aquapower-expedition/
The nation’s rate of preterm birth—the largest contributor to infant death in the United States -- increased again in 2016, after nearly a decade of decline, earning the nation a “C” grade on the latest March of Dimes Premature Birth Report Card.
The rate of preterm birth rose in states across the country for a second year in a row. More than 380,000 babies are born preterm in the U.S. each year, facing a greater likelihood of death before their first birthday, lifelong disabilities or chronic health conditions. An additional 8,000 babies were born prematurely in 2016 due to the increase in the preterm birth rate between 2015 and 2016, the March of Dimes says.
To view the multimedia release go to:
https://www.multivu.com/players/English/8189251-march-of-dimes-premature-birth-report-card-2017/
“A good impression is not a lasting impression, but a best impression is an everlasting one”. With this bang on approach, Ace2Three is extremely delighted to unveil its new commercial, which reveals the mindset of a hardcore rummy lover who thinks, breathes and lives their most cherished game.
The new TVC commercial portrays how a passionate rummy player tries to merge his favourite game in his day-to-day life. Ace2three is overwhelmed to establish a seamless platform for all such rummy buffs who seek a trustworthy platform to connect.
In the new advertisement we see a football referee arranging the team in a proper card sequence based on their jersey number. This shows how a certain fascination attracts an individual no matter where they are. Keeping this in mind, Ace2three with its new video opens up a perfect destination for all rummy lovers across the country to follow their gaming passion with ease.
To view the multimedia release go to:
http://www.multivu.com/players/uk/8035551-ace2three-commercial-rummy-lovers/
For the ninth consecutive year, Applebee’s Neighborhood Grill & Bar® will honor veterans and active members of the United States military by offering each a free meal at any of the nearly 1,900 Applebee’s restaurants in the United States on Veterans Day, Friday, November 11, 2016.
Since 2008, Applebee’s restaurants across the country have served almost eight million free meals to veterans and active duty military personnel on Veterans Day. This year all current and former military personnel will also receive a $5 coupon that can be redeemed between November 12 and November 27, 2016.
To view the multimedia release go to:
http://www.multivu.com/players/English/74280521-applebees-celebrates-veterans-day/
Sickle cell disease (SCD) is an inherited, lifelong chronic disorder affecting nearly 100,000 Americans and a growing global health problem that will touch nearly 30 percent more people globally in the next three decades. Though new approaches to managing SCD have led to improvements in diagnosis and supportive care, people living with the disease still have severe complications to overcome. Many are unable to access quality care and are limited by a lack of effective treatment options.
In an effort to identify unmet medical needs for people with SCD, the American Society of Hematology (ASH), along with other groups, issued the State of Sickle Cell Disease: 2016 Report, evaluating the disease in four priority areas — access to care, training and professional education, research and clinical trials, and global health. The report shows that significant improvements are needed across all areas and that, though patients are living longer, the system of care needs to change to ensure a better quality of life. To address these challenges, ASH launched the Sickle Cell Disease Coalition along with more than 20 other organizations who are issuing a call to action that will amplify the voice of the SCD community, promote SCD awareness, and transform SCD care both in the United States and around the globe.
To view the multimedia release go to:
http://www.multivu.com/players/English/7903251-american-society-hematology-sickle-cell-coalition/
