Pantene le pone leña al fuego con una emocionante campaña de publicidad en la que figura una de las mujeres más deseadas de Hollywood: la actriz Eva Mendes acaba de ser nombrada la nueva estrella embajadora de Pantene. A partir del mes de julio del 2011, aparecerá en todos los elementos de la campaña de mercadeo integral de la marca, incluyendo los anuncios impresos y de TV, los carteles dentro de las tiendas, anuncios i-Media y la campaña de relaciones públicas de la empresa, apoyando la colección de productos Breakage to Strength (que se especializa en cabello de quebradizo a fuerte).
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Texas Instruments Incorporated (TI) (NYSE: TXN) today introduced the CC2567 device, the first wireless, single-chip solution that enables direct short-range communication between ultra low-power, ANT™+-enabled devices and commonly used mobile devices relying on Bluetooth® technology such as PCs, Smartphones and tablets. The industry’s first dual-mode device, the CC2567 requires 80 percent less board area than a design with two single-mode solutions (one ANT+, one Bluetooth), enables simultaneous operation over a shared antenna with built-in coexistence, and increases the wireless transmission range up to two times the distance of a single-mode ANT+ solution.
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After a bleak, drab winter, the time has come to revamp wardrobes with fashion-forward pieces that lend to a joyful summer, and among the hottest on-trend styles for the upcoming season is the print. To give moms and their babies the chance to stay stylish, Pampers has unveiled their newest diaper line — Pampers Limited Edition Prints. These summer diaper offerings combine utility and aesthetics, so little ones can feel just as fashionable as they are comfortable in their biggest wardrobe staple, their diaper!
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/pampers/50032/
SoBe® gets it. Life is more exciting -- and more fun -- when you try new things, whether it’s a new flavor (Yumberry Pomegranate anyone?) or a new experience (let’s say, milking a fake cow). Today, SoBe and a team of adventure-seeking celebrities are making it possible for fans to “Try Everything” in New York City’s Madison Square Park from 10 am to 4 pm.
To view Multimedia News release, go to http://multivu.prnewswire.com/mnr/sobe/50416/
HomeAway, Inc., the worldwide leader in online vacation rentals, today announces anniversary celebrations for two of the company’s leading U.S. sites, HomeAway.com and VRBO.com. Acquired by HomeAway® in November 2006 with 65,000 listings, VRBO.com is celebrating its 15th year and its more than 160,000 listings. HomeAway.com, which launched in June 2006 with more than 60,000 listings, turns five this summer and now features more than 250,000 villas, apartments, houses and more available to rent. Both sites make it easier for families and groups to experience the additional room to relax and amenities afforded in rental home stays.
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Head & Shoulders®, official shampoo of Major League Baseball, today announced Minnesota Twins All-Star catcher, Joe Mauer, is the newest member to join the brand’s ambassador team, which includes Associated Press Defensive Player of the Year, Troy Polamalu.
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While the government claims to provide pricing for drugs and procedures, those listings only highlight what Medicare and Medicaid are willing to reimburse, not what those services actually cost. Hospitals, doctors and insurance companies provide patients with an itemized bill for care – but only AFTER the fact. The Healthcare Transparency Index, issued today by change:healthcare, is the first to provide healthcare consumers with ongoing trends data about actual healthcare costs – offering insight into critical opportunities for cost savings.
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GUINNESS WORLD RECORDS™ has recognized online dating portal and romance tour company Anastasia International, as the new world record holder for Most Kisses Received in One Minute – 118 smackers. The new record was set this Valentine’s weekend in the popular Black Sea resort of Odessa, Ukraine, where a small army of Ukrainian women precision smooched a single American man and together broke the existing record. American-Russian owned and operated Anastasia, organized the records breach as part of an extravaganza charity event. Proceeds benefit the Ukrainian Red Cross Society.
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Jack Nicklaus, whose accolades as a golf course designer parallel a legendary career that includes a record 18 professional major championships, will join friends and fellow greats Johnny Miller, Arnold Palmer and Tom Watson on August 10, 2010, to celebrate the grand opening of The Golf Club at Harbor Shores, a new 18-hole Jack Nicklaus Signature Golf Course. The Harbor Shores Champions for Change Golf Challenge will feature the foursome competing in an 18-hole scramble skins format with rotating two-man teams.
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PSI, a leading international health organization with programs in 67 countries, launches the latest issue of its development magazine Impact, which tackles the world population reaching 7 billion.
A planet with 7 billion people presents complex challenges related to family planning, climate change, poverty alleviation, food security and gender equality. Actions taken now will have serious implications on societies and ecosystems for generations to come.
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NASCAR driver Carl Edwards will serve as the face of the Avon’s latest fragrance, Turn 4XT, debuting November 2010. Evoking the casual yet confident attitude the champion driver exudes, Turn 4XT is a masculine scent that embodies the rush that comes with risking it all for the win. When approaching Turn 4, the final curve on the track leading to the finish line, Edwards exudes strength, determination and dedication, three qualities that Avon values highly as a company and for their alliances.
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As most high school and college students are busy tackling tests or taking it easy during spring break, student teams from across the Americas are preparing for the ultimate extracurricular activity – designing, building, and testing a vehicle that travels the farthest distance using the least amount of energy. After months of coordinating designs and constructing vehicles, 43 student teams – among 9 high schools and 29 universities – are putting the finishing touches on their vehicles for the 2010 Shell Eco-marathon Americas energy challenge. These leaders of tomorrow, and their fuel-efficient creations, will soon take to the streets of downtown Houston, March 26-28 around Discovery Green Park. We’ll find out if these students can beat the 2,757.1 miles per gallon (1,172.2 kilometers per liter) achieved in 2009 by Laval University, but more than that, the students will grant us a glimpse into the fuels, technologies and transportation of tomorrow.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/shelloil/42793/
