Brand USA, the new tourism marketing entity responsible for promoting the United States to world visitors, unveiled the USA’s first-ever comprehensive marketing campaign today during a press conference at International Pow Wow, the largest U.S. travel trade show held this week in Los Angeles. The campaign showcases the diversity of experiences available in the United States in a fresh and unexpected light, inviting visitors to “Discover this land, like never before.”
“Our goal is nothing short of rekindling the world’s love affair with the USA – the place, the spirit and the dream,” said Brand USA CEO Jim Evans. “We want to spread America’s message of welcome around the world and invite travelers to experience the limitless possibilities the United States has to offer. So we asked ourselves, ‘how can we best speak to multiple countries, across countless languages and cultures?’ We found the answer lay in the only truly universal language—music.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/55891-usa-international-travel-campaign-discover-this-land-like-never-before
Texas Instruments (TI) (NYSE: TXN) expands its portfolio of industry-leading Sitara™ ARM® microprocessors (MPUs) with new AM389x Sitara ARM MPUs that dramatically boost performance and integration. Offering the industry’s highest-performing, single-core ARM Cortex™-A8 with performance at up to 1.5 GHz, the AM389x Sitara ARM MPUs also integrate peripherals that make them perfect for applications such as single-board computers, gateways, routers, servers, industrial automation, human machine interfaces (HMIs) and point-of-service data terminals. These newest high-performance AM389x Sitara ARM MPUs enable faster end products that include network connectivity, graphical user interfaces and display capabilities and the ability to run multiple applications simultaneously for multiple operating systems, such as Linux, Microsoft® Windows® Embedded Compact 7 and Android.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/texasinstruments/39157/
Surgeons at Gundersen Lutheran Heart Institute in La Crosse, Wis., are using an innovative technique, called minimally invasive coronary surgery (MICS), to perform multiple heart bypasses through a small incision. That means surgeons do not have to
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Activision Publishing, Inc. (Nasdaq: ATVI) announced today the worldwide debut of Skylanders Spyro’s Adventure, an entertainment breakthrough for the toy and video game industries. Through an innovative use of technology, the game allows players to transport real-world toys into virtual worlds of adventure through the “Portal of Power™.” These “toys with brains” can come to life inside the game in connection with multiple gaming platforms, as well as on handheld gaming devices, mobile devices and on the web, remembering achievements and level-ups wherever they go. This marks a wholesale change in the interaction between toys and video games, opening up new possibilities and revenue streams for both industries.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/skylandersgame/48523/
Beginning March 9 during National MS Awareness Week and culminating ten weeks later in New York City, We Keep Moving will seek to unite millions of people affected by multiple sclerosis through a series of online video stories that chronicle the lives of real people across the country living with MS.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/wekeepmoving/41208/
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The Eames Office announces with pleasure the Tenth Annual International Powers of Ten Day on October 10, 2010 (10/10/10). Powers of Ten Day promotes and encourages Powers of Ten Thinking, a form of rich, cross-disciplinary thought that approaches ideas from multiple interrelated perspectives, ranging from the infinitesimal to the cosmic—and the orders of magnitude in between.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/powersof10/45841/
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Callaway Golf Company (NYSE: ELY) today announced the establishment of an advanced, creative position for multiple Emmy and Grammy Award-winning actor, musician and avid golfer Justin Timberlake. A Callaway Staff Professional since 2008, Timberlake will lend his versatile talents as a Creative Director for the Callaway portfolio of Brands. Timberlake will engage in the development and execution of high-level concepts within Callaway’s marketing activities and offer wide-ranging consultation on the visual representation of the Brand. The multi-year agreement was announced by Jeff Colton, Sr. Vice President of Global Brand and Product, Callaway Golf.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/callawaygolf/40584/
Call it a revealing look at underwear: Janie Bryant, the costume designer for the AMC TV hit series “Mad Men,” has partnered with Maidenform Brands, Inc. to help enlighten and guide women on the importance of intimate apparel as the foundation for creating personal style. In her role as Maidenform’s Wardrobe Expert, Ms. Bryant who won an Emmy® for her work on HBO’s “Deadwood” western themed series and is now a multiple Emmy® nominee for her work on “Mad Men,” will join Maidenform in helping educate consumers by offering flattering fit and styling tips as well as share her expertise in dressing an array of body types, a skill honed while working on the set.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/maidenform/45488/
6Connex, the pioneer of virtual business solutions, today announced the general availability of the Virtual Experience Platform Version 5.0. The Virtual Experience Platform v5.0 enables multiple organizations within an enterprise to execute virtual business solutions that increase productivity and maximize ROI by creating synergies through the aggregation of high-value, relevant information distribution and sharing, plus collaboration amongst employees, customers and partners.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/6connex/46119/
