For consumers in the market for a new car, it can be difficult to keep up with all of the new—and newly redesigned—models that have been released since they last bought a car. Autotrader’s editorial team is helping consumers narrow down the many choices on the market today by selecting the top 10 vehicles that shoppers should experience for themselves. Announced today, Autotrader’s Must Test Drive vehicle lineup for 2016 includes a wide range of body styles to ensure that no matter what kind of vehicle a shopper is considering, the list will point them in the right direction for their next purchase.
“We created the Must Test Drive Awards to highlight vehicles that are unexpectedly good,” said Brian Moody, executive editor at Autotrader. “We have a chance to drive a lot of cars, but few leave us certain that shoppers are missing out if they don’t take them for a spin. The 10 vehicles we chose this year did just that.”
A car is typically one of the biggest purchases a consumer makes, and a recent Autotrader survey showed that 84 percent of consumers say it is extremely important to test drive a vehicle they’re considering. The top three things they look for during test drives are performance, comfort and handling. While 30 percent wait to test drive vehicles until they know the exact model they want to buy, 44 percent get behind the wheel when they’re still considering a few options.
To view the multimedia release go to:
http://www.multivu.com/players/English/7790751-autotrader-must-test-drive-awards/
To celebrate the one-year anniversary of the debut of Atsby Vermouth, Rhys & Rylee, a New York City-based producer of artisanal New American Vermouths, today announces the launch of the first-ever American Vermouth commercial. Spotlighting the company’s Atsby “Armadillo Cake” and “Amberthorn” vermouths, the video encourages consumers to go beyond their expectations and their comfort zones in all aspects of their lives. The commercial will air beginning on September 9, 2013.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62463-rhys-rylee-atsby-vermouth-find-your-people-video-spots
ASICS is pleased to announce the incredible success of its first ever ‘Live Running Casting’ that took place at one of Europe’s biggest races, the 2010 Paris Marathon. Held on 11 April in one of Europe’s fashion capitals, over 1,500 women from all around the globe - an incredible 25% of the marathon’s female runners - registered to take part in this unique event. ASICS’ ‘Live Running Casting’ was organised in order to find the face of ASICS’ Spring-Summer 2011 multi-media campaign for AYAMi.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/asics/42405/
Red Hawk Elementary’s Red Hawk Movement, Erie, Colo. – Movement and exercise are more than activities at Red Hawk Elementary, they are foundational elements of the school culture. As a new public school in the St. Vrain Valley School District located outside of Denver, Red Hawk built physical activity into the plan from day one. Using a rotating daily “movement calendar,” students gain 40 minutes of moderate to vigorous physical activity on a daily basis, in addition to scheduled PE class and recess. These structured routines are taught by the professional PE staff outdoors or in the gym, and can be repeated in the classroom with student leaders taking charge. Strategically placed 20-minute blocks occur once in the morning to increase energy and attentiveness at the start of the day, and once in the afternoon immediately before math and science, the most challenging academic subjects. Favorite activities include the ‘Red Hawk Walk,’ in which students power-walk along designated routes throughout the building, as well as in-class cardio and dance breaks. Each Friday the week ends with “All-School Movement,” when all 460 students, faculty and staff head outside to participate in a coordinated fitness routine set to popular music.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56327-childobesity180-physical-activity-contest-100-mile-club-red-hawk-movement
Instant improvements and no recovery time make the new ARTISTRY® intensive skincare renewing peel a convenient, at-home alternative to acid-based peels. It provides a gentle, one-step option that’s cost-effective and rivals benefits experienced from professional treatments.
Intensive skincare renewing peel is appropriate for women of all skin types, including Miss America 2011 Teresa Scanlan. With traveling 20,000 miles a month, Scanlan simply doesn’t have time to regularly visit a dermatologist or wait for recovery from redness experienced after professional treatments. “I’ve turned to at-home alternatives. I love ARTISTRY intensive skincare renewing peel, which provides my skin with what I need in just minutes, without worrying about irritation,” comments Scanlan.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/artistrybeauty/48331/
Anytime Fitness, the world’s fastest growing fitness center for 10 consecutive years, will celebrate the opening of its 4,000th gym March 16th in Shanghai, China. Additionally, after formalizing an agreement to open gyms in Morocco, Anytime Fitness will pursue plans to open at least one new gym in Antarctica – which would make Anytime Fitness the first franchise in history with locations on all seven continents.
“Our mission is to ‘Improve the self-esteem of the world,’” said Chuck Runyon, the CEO and co-founder of Anytime Fitness. “It may sound like an audacious goal, but we’re very serious about it. We’ll soon have 4,000 gyms open in more than 30 countries on all seven continents. Each of those gyms supports a small community of like-minded individuals who are determined to enjoy healthier, happier and more active lifestyles. That’s what we mean by ‘Improving the self-esteem of the world.’”
To view the multimedia release go to:
https://www.multivu.com/players/English/8220551-anytime-fitness-gym-number-4000/
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One of the most anticipated car launches of recent years – Volvo’s all-new XC90 – begins today. Volvo Cars has created a launch programme that will unveil the car from the inside out, meaning that it will start by disclosing the many new interior features of the car and culminate in the full external reveal in August.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/71400525-inside-volvo-XC90
Last night, in the quintessentially British setting of the Royal Ballet School in Richmond Park, Land Rover revealed the All-New Range Rover, the fourth generation of the world’s most capable and luxurious SUV.
The international audience, including leaders from business, film, television and sport gathered to witness a dramatic dynamic reveal and celebrate one of the world’s most iconic vehicles. Many of the guests, from Olympic medallists to royalty, were long-standing Range Rover owners and enthusiasts keen to get the first view of the All-New Range Rover in the metal.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56593-range-rover-revealed-royal-ballet-school
Volvo Cars’ all-new XC90 – which will be revealed in August – will offer the most comprehensive and technologically sophisticated standard safety package available in the automotive industry. The new technologies will take the company a significant step closer to its vision that no one will be killed or seriously injured in a new Volvo car by 2020.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400582-all-new-volvo-XC90-safest-car
Volvo Cars’ all-new XC90 – which will be revealed in August – will offer the most comprehensive and technologically sophisticated standard safety package available in the automotive industry. The new technologies will take the company a significant step closer to its vision that no one will be killed or seriously injured in a new Volvo car by 2020.
The XC90 is the first car in the world with technology that features automatic braking if the driver turns in front of an oncoming car. This is a common scenario at busy city crossings as well as on highways, where the speed limits are higher. The all-new Volvo XC90 detects a potential crash and brakes automatically in order to avoid a collision or mitigate the consequences of a crash.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400582-all-new-volvo-XC90-safest-car
