In honor of Smokey Bear’s 72nd birthday, the Ad Council, the U.S. Forest Service, and the National Association of State Foresters (NASF) launched a new series of public service advertisements (PSAs) that aim to help prevent wildfires nationwide by increasing awareness about less commonly known ways that wildfires can start. The new “Rise from the Ashes” campaign uses wildfire ashes as an artistic medium to illustrate the devastation caused by wildfires and highlight less obvious wildfire causes.
“Education is a critical part of reducing the number of unwanted, human-caused wildfires we experience every year,” said U.S. Forest Service Deputy Chief Jim Hubbard. “We believe that this new iteration of Smokey Bear’s long-running PSA campaign will demonstrate campfires are not the only way to start a wildfire and that Smokey Bear is counting on them to take action to prevent accidental fire starts.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7896651-ad-council-smokey-bear-wildfire-psa/
Thorntons, everyone’s favorite place to stop while on the go, announced today the official launch of 28 new store concepts across the local market. These stores redefine convenience and offer guests a distinctly elevated experience with quality food that is deliciously fresh and effortlessly fast, all within a real kitchen setting.
“We believe you should be able to get quality, quantity and convenience, all in one place,” said Tony Harris, President of Thorntons. “That’s why we’re going beyond gas and changing the perception of what convenience stores have to offer.”
The Thorntons Real Kitchen. Real Food. locations are equipped with real kitchens and real cooks who handcraft crave-worthy, high-quality food. A whole new menu includes hot, salted pretzels, savory breakfast and lunch burritos, pizza sticks, and more, all freshly prepared in-store. The grab-and-go concept allows guests to get in and get out in an average of three minutes, with a delicious meal in hand.
To view the multimedia release go to:
http://www.multivu.com/players/English/7897951-thorntons-real-kitchen-real-food/
Cole Haan, the iconic American lifestyle footwear and accessories brand, unveils GrandRevølution – a dual gender collection that brings the innovation associated with performance footwear to dress shoes.
“With the launch of GrandRevølution, we have dramatically reinvented the design and construction of dress footwear,” says Jack Boys, Chief Executive Officer at Cole Haan. “We have re-engineered traditional dress silhouettes in a way no dress footwear company has since the invention of the Goodyear Welt in 1869. You must see and feel it to believe it,” he added.
To view the multimedia release go to:
http://www.multivu.com/players/English/7908951-cole-haan-grandrevolution-collection/
Council Connections, a leading national group purchasing organization (GPO), today revealed its new brand including a modernized company name, logo and website. With a nod to its nearly 40-year legacy, combined with a link to the future, Council Connections becomes CNECT (“connect”) with a tagline of Every Link Stronger.
“CNECT embodies our history of service excellence while better describing the undeniable link and connection that exist between us and our members,” says Henry Tuttle, president and board chair of CNECT. “We believe organizations can better focus on their customers if they are connected to a group purchasing organization that offloads the heavy lifting, helping them improve operational efficiencies, while reducing costs through contracts, collaboration and supply chain strategies.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7958451-council-connections-rebrands-as-cnect/
Today on World Oral Health Day, FDI World Dental Federation is myth busting what people around the world believe to be good oral health practices, encouraging them to become better informed and take action. Oral health is integral to our general health and well-being; impacting every aspect of our lives.
The results from a survey carried out in 12 countries, by YouGov on behalf of FDI, exposed a significant gap between what people believe to be good oral health practices, versus what they actually do. Eight of the countries reported that 50 percent or more of the people surveyed think it is important to brush your teeth straight after every main meal. Brazil, Mexico, Egypt and Poland were the worst offenders of this incorrect oral health practice (84%, 81%, 62% and 60% respectively). FDI recommends waiting at least 30 minutes after eating to brush your teeth to avoid weakening tooth enamel.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8061551-global-survey-world-oral-health-day/
TASER International (Nasdaq: TASR), the global leader in connected law enforcement technologies, announced today that it is launching a new program to equip every police officer in America with a body camera and changing its name to Axon (Nasdaq: AAXN). It will also provide supporting hardware, software, data storage, training, and support to police departments free of cost for one year.
“We are going 'all-in' to empower police officers to more safely and effectively do their jobs and drive important social change by making body cameras available to every officer in America,” said Rick Smith, Founder and CEO of Axon. “We believe these cameras are more than just tools to protect communities and the officers who serve them. They also hold the potential to change police work as we know it, by seamlessly collecting an impartial record and reducing the need for endless paperwork. That's why we're giving this opportunity to every single police officer in America.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8012851-taser-rebrand-axon-free-body-cameras/
Three Olives®, the original premium flavored vodka brand made with vodka imported from England, introduces “Find Otherness,” a new campaign celebrating those who believe a playful spirit of eccentricity makes life more exciting. “Find Otherness” launches today across video, native and social platforms with a 30-second spot and five vignettes highlighting the stories of individuals who embrace new perspectives and cast boring to the wind. The campaign will continue throughout the year with new partnerships, events and product offerings.
Three Olives collaborated with the duo behind Van Orton Design, whose signature kaleidoscopic, neon-colored aesthetic brings “Find Otherness” to life in the perspective-shifting new creative. The duo is featured in the first vignette, entitled “Find Inspiration,” and can be viewed at www.threeolives.com. The Van Orton brothers never reveal their faces in public, so the two-minute video is filmed from their perspective, singularly capturing what they see that brings inspiration to their art.
To view the multimedia release go to:
http://www.multivu.com/players/English/8073751-three-olives-vodka-find-otherness/
At just nine miles wide and a marathon-run long (or 26 miles), roughly 16,000 people call Martha’s Vineyard home, but the population swells to 100,000 during the busiest summer months. On this island south of Cape Cod, local organizations like South Mountain Company – an integrated architecture, building, engineering, and renewable energy company – know that thoughtful, responsible use of natural and human resources is key to maintaining the island’s vitality and beauty.
“South Mountain Company is a worker cooperative which means our employees have an ownership stake in the business, giving them the means to make lasting, valuable change where we all live and work – and installing SunPower solar is one way we choose to make an impact,” said John Abrams, founder, CEO and president of South Mountain Company. “We believe that every property South Mountain Company designs and builds should be both attractive and low-impact, producing more energy than it consumes whenever possible.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7706156-sunpower-south-mountain-marthas-vineyard/
http://cfpeace.org/
The “Combatants for Peace” movement was started jointly by Palestinians and Israelis who have taken an active part in the cycle of violence
How your donations help us
· Hire and set up Bi-National media teams, which will work to get our story out and to act in order to influence public opinion in Israel, Palestine and the rest of the world.
· Bring consciousness to both publics regarding the hopes and suffering of the other side, and to create partners in dialogue.
· Educate towards reconciliation and non-violent struggle in both the Israeli and Palestinian societies.
· Create political pressure on both Governments to stop the cycle of violence, end the occupation and resume a constructive dialog.
· Reach beyond the region and connect with people around the world who believe in non-violence and the importance of allowing a new story to emerge - one of peace, coexistence and interconnectedness.
Most Americans appear hopeful and optimistic about aging according to a new, national study from Parker, one of America’s leading aging services organizations that this year celebrates its 110th anniversary. Key findings from Parker’s “Aging in America Survey”—which examines the nation’s changing attitudes and opinions around growing older in the U.S.—include:
• A vast majority of Americans (71%) do not fear or worry about aging very much or at all.
• More than half of those surveyed (62%) believe that 80 is not too old to serve in government, run a marathon, be CEO of a Fortune 500 company, teach a class, or practice yoga.
• Those surveyed were evenly split (49% each) in describing the experience of growing older in America today with positive words (e.g., “hopeful,” “relevant,” “vibrant”) vs. negative words (e.g., “scary,” “depressing,” “lonely”).
• Nearly two-thirds (59%) of Americans feel that not enough technology innovation focuses on the lifestyles of older people.
• While 38% of Americans feel the most positive thing about getting older is gaining more experience and wisdom, only 1% believes it is acquiring greater wealth and material goods.
To view the multimedia release go to:
https://www.multivu.com/players/English/8100251-parker-aging-in-america-survey-anniversary/
Will Cheetos shaped like a Flamin’ Hot Croissant or a Cheesy Pineapple become the next famous piece of Cheetos art this summer? Cheetos, one of the flagship brands from PepsiCo’s Frito-Lay division, is again asking America what they see in their Cheetos to find the most sought-after Cheetos works of art for the official Cheetos Museum, www.CheetosMuseum.com.
To officially kick off the hunt for the next priceless Cheetos shape, Cheetos and Ripley’s Believe It or Not! have teamed up to bring Chester’s exclusive exhibit to life in an unbelievable, must-see-it-to-believe-it way. Cheetos fans will hunt for hidden shapes in a completely immersive exhibit made with more than 128,900 Cheetos, and experience endless halls of one-of-a-kind Cheetos shapes in a mirror-lined infinity room at the Times Square (42nd Street between 7th and 8th Avenues) Ripley’s Believe it or Not!
To view the multimedia release go to:
https://www.multivu.com/players/English/8117651-cheetos-museum-unique-shapes-contest/
NL4S (No Limits for Sports) has been formed by a group of seasoned entrepreneurs, athletes, and outdoor lovers with over 15 years of experience in commercial trading and international business. We are driven by our commitment to bring a new positive energy to this industry, by promoting outdoors as a healthy living venue.
We believe that the best service is clear and engaging. That's why simplicity is the core of what we do. We begin with the end in mind, to inspire you to be different. You plan ahead and set goals. We give you more than you expect to get!
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